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Stocktouch slides 062215

StockTouch mobile app slides

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Stocktouch slides 062215

  1. 1. “Above all else, show the data.” -Edward Tufte
  2. 2. Mobile-Tech Industry Recognition
  3. 3. A New Way To Interact With Data “The purpose of visualization is insight, not pictures” -- Ben Schneiderman
  4. 4. “The greatest value of a picture is when it forces us to notice what we never expected to see” -- John Tukey
  5. 5. “Even in the red, StockTouch makes the stock market look good” -- GigaOm
  6. 6. Awards & Accolades Apple Rewind: Finance App of Year iPad & Mac iTunes “Essential Apps”, Hall of Fame, New & Noteworthy, Tech Talks FinTech Innovation Lab & TechStars NYC Finalists Featured in Apple Retail Store, Business & Education Demos
  7. 7. Traction 900k Lifetime Uniques & 3.7m Updates 50kMAU  300k users latest version Wired: Top Mobile Apps on Wall Street Apps Magazine: Best Business App of Year
  8. 8. “Graphical excellence is that which gives to the viewer the greatest number of ideas in the shortest time with the least ink in the smallest space.” -- Edward Tufte
  9. 9. Patents & Intellectual Property DYNAMIC VISUAL STATISTICAL DATA DISPLAY AND NAVIGATION SYSTEM AND METHOD FOR LIMITED DISPLAY DEVICE US Patent: 8,972,295* * Other patents pending.
  10. 10. Gamification & Visualization
  11. 11. Overview of UI Components & Content VISUAL CONTENT Charts Time Series Videos Images NAVIGATION ELEMENTS Statistics Menus Navigation Toolbar Multi-Dimensional Views & Time slider UI controls META-DATA & INFORMATION Meta-Data, Detailed Stats & Descriptive Information IN-APP BROWSER CONTENT News Links PDFs Web pages LEVEL 1/2 HEATMAPS Touch-zoom parallel stats presentation tiles to drill down to Level 3
  12. 12. Navigation Breakdown: Hierarchy & Levels Level 1: 1-5k Tiles / 2-25 Subsets 1k Tiles Viewable Goal: Get an idea of the whole data set & present primary segmentation ontologies Level 2: 10-1k Tiles / 1 Subset Level 1 Tiles Zoomed-In Goal: Legibility and interactivity to change display statistics & re-sort tile arrangements Level 3: 1 Tile / Subject 1 Tile Zoomed-In 2 Levels from 900 Goal: Meta and specific data related to one individual subject (e.g. company, person, device, etc. ) Charts, video, photo, description, contact info, PDFs, scores, news, stats, links. Links open “Level 4” and/or in-app browser Zoom-In Zoom-Out
  13. 13. Rapid visualization of large data sets Dynamic, real-time, multi-tiered navigation Enriched , fluid & responsive formats 30fps image processing & smooth rendering “By visualizing information, we turn it into a landscape that you can explore with your eyes: a sort of information map. And when you're lost in information, an information map is kind of useful.” -- David McCandless