How to start podcasting - planning, mics, audio-editing, hosting, embedding your sound file, posting, and shownotes for getting found in searches.

1. Quick Start Podcasting
Joan Vinall-Cox, Ph.D.
2014

2. Creating a Podcast
• History - Rhetoric
• Preparation – 5 Steps
• Recording – Tools and Tips
• Editing – Audacity & Tutorials
• Posting – Blog + SoundCloud = Embed

3. Rhetoric
• First record of codified human
communication skills
– oral / aural
• Impact of voice and words in art of
persuasion
• Aristotle recorded techniques in text – for
live speaking
• Context known – place and audience - so
speaker could adjust while speaking

4. Recorded Rhetoric
• Audience, place, and time heard unknown
– Speaker’s knowledge of audience context limited
or non-existent
• Audience needs must be built-in prior to
recording, editing and posting
– Increases planning requirements
• Compensations for sound not being live
– Music, sound effects, the mix

5. Aristotle’s Canon (for Podcasting)
1. Invention
– Choose your topic
– Think about your potential audience
– Research for information, approaches
1. Arrangement
– Structure for the ear; short, simple
sentences; clear, coherent, focussed
– Use a “hook” to start; grab the audience

6. Planning Your Podcast

7. Donna Papacosta Says:
http://news.trafcom.com/2008/09/how-to-read-a-podcast-script-and-not-sound-like-you

8. Recording Tools – Mics

9. Recording Tool - Mics
Mics
• Smart phones - recording apps
• Earbuds’ mic
• iRig Mic – around $60.00
– Works with recording apps and has its
dedicated app
• Many laptops will record but can have
poor sound without an attachable mic

10. More Recording Tools
http://podcast.trafcom.com/podcasts/2008/11/trafcom-news-podcast-79-the-p

11. Interview Tools
• F2f – Face-to-Face interviews
– Mic handheld couple of inches below and in
front of mouth - best
• Interview via Skype
– http://www.makeuseof.com/tag/the-quickest-easiest-way-to-record-sky

12. Audio Editing Tool

13. Audio Editing - Audacity
• Any audio editing tool, ex. GarageBand
OR
• Audacity – free audio editing software
– http://audacity.sourceforge.net
– Google for tutorials – many available

14. Editing Podcasts
• Plan ahead
• Outline, but avoid scripting
– Helps later with shownotes
• Cut redundancies and stumbling
• Cut most fillers - “um”, “uh”, “like”, etc.
• From Trafcom News -
http://podcast.trafcom.com/podcasts/2007/08/show-61-trimmin

15. Safe Copyright
• Find and use ONLY material – music,
sound effects, etc. – that is copyright safe
or free
• Copyright-safe sounds and music –
– https://creativecommons.org/legalmusicforvid
eos
– http://creativecommons.org/musiccommunities
• Research for more or create it

16. Intros
What introductions need • Immediately aurally recognizable
• Sounds - consistent for whole series
• Introduce current episode’s topic(s)
• Podcaster introduces self

17. Exits
• Thank interviewees if any
– Mention their promotions
• Briefly mention podcaster’s promotions
– Refer to links in shownotes
• Invite responses
– Include how to respond and where
• Thank audience and repeat your name

18. Saving Your Podcast

19. Exporting -> mp3
http://www.makeuseof.com/tag/how-to-create-valid-mp3-files-with-audacity/

20. Hosting Your Podcast
• Professional hosting
– Libsyn - $5 a month
• Free hosting
– SoundCloud - https://soundcloud.com
– YouTube – You can include image(s) as well
as audio

21. Posting Your Podcast
• Set up a blog
– Blogger
– WordPress.com
– Even Tumblr
• Embed your SoundCloud or YouTube
hosted podcast!
• Share your link!!

22. A WordPress.com Example

23. A Tumblr Example

24. Shownotes
• If you want your podcast(s) heard,
– write up shownotes on your blog
– Why? • Google searches can find words
– More reasons and how
• http://news.trafcom.com/2007/01/podcasting_secr
_1-2/

25. Crafting a Podcast
• History – Rhetoric
– oral / aural communication
• Preparation – Aristotle’s 5 Canons
• Recording – Tools and Tips
• Audio Editing and Mixing – Audacity
– Google for Tutorials
• Posting – Blog + SoundCloud => Embed
– Include shownotes for SEO

26. Donna Papacosta:
Expert Podcaster
• Much of what I cover comes from Donna
Papacosta’s podcasts:
– http://podcast.trafcom.com/topics/podcasting-news-and-notes
• And her eBook on Podcasting –
– “The Podcast Scripting Book”
• http://www.amazon.ca/Podcast-Scripting-Book-DonnaPapacosta-ebook/dp/B00HKN9CV8/ref=sr_1_1?
ie=UTF8&qid=1391014684&sr=81&keywords=Donna+Papacosta

27. Stuck / Confused?
• Do what I do –
Google it!

28. Joan Vinall-Cox, Ph.D.
Good Luck
with Your
Podcasting!