The project “Breaking the Borders: Nature Discovery Trails to Eastern Carpathians” was launched in June, 2012 and will last for 20 months. The action is supported by the European Union within the Ukraine-Romania-Hungary-Slovakia Program.

1. Ukrainian-Romanian Cross-Border Project
“Breaking the Borders:
Nature Discovery Trails
to the Eastern Carpathians”
Implementation period: 2012-2014

2. Project Area
Target Territory:
Ivano-Frankivsk Region
of Ukraine and
Maramureș County in
Romania
Project period:
June 2012 – February 2014 (20 months)

3. Project Partners
Center for Social and Business
Initiatives (leading partner)
Carpathian National Nature Park
(Ukraine)
Maramures Mountain Nature Park
(Romania)
Association “Ecologic” (Romania)
Tourism Association of
Ivano-Frankivsk Region (Ukraine)

4. Objective
The overall project objective
is to develop and promote
transfrontier nature tourism
centered on the protected area
network of Nature Parks and
ecological site network that
extends across Ivano-Frankivsk
region of Ukraine and
Maramures county of Romania

5. Project Beneficiaries

Representatives of nature protective institutions (over 300
persons)

Local businesses and entrepreneurs in the tourism area (over
3000)

Local municipalities and state administrations (38)

Officials of national and regional governments (over 400
people)

Tourist support organizations (NGO, associations) (over 15)

Local populations (about 500,000 people)

Potential and existing visitors to the area (approximately
200,000 per year)

6. Project Activities
Group 1. Analysis and Strategic Planning:

Audit of the existing nature tourism products and services withing
the target area

Establishing and promotion of the tourism brand “Carpathian
Nature”

Devising a Strategy and Action Plan to promote trans-border
nature tourism in the area
Group 2. Infrastructure Upgrading and Development:

About 90 km of new signed nature trail (for hiking, cycling and
horseback riding) – 3 trails on each side of the border

Construction of safety rails, boardwalks, steps, benches and ec-
toilets

Construction of 3 renovation of 4 mammal and bird-watching
towers

On-site information and enterpretation boards, signs and locality
maps

7. Project Activities (cont.)
Group 3. Promotion and Marketing:
•Publication and distribution of the Eastern Carpathians Nature
Tourism Guidebook – 5,000 copies
•Tourism and Activity Maps (paper and electronic versions) – 10,000
copies
•Nature tourism posters for tour operators and visitor centers – 100
copes
•Brand souvenirs items like pens, badges, tops, stickers, bags,
postcards, calendars, folders – over 5,000 pieces
•Familiarization visit for nature based tour operators
Group 4. Capacity Building:

Development of project design documentation for three future
projects

Guidance materials on nature tourism development for NGOs and
local municipalities

International nature tourism conference

8. Thank you for your attention!
Center for Social and Business Initiatives,
Yaremche, Ukraine
tel/fax: +38 03434 2-2746,
cell phone: +38 067 493-7568,
e-mail: ivan@csbi.org.ua
Contact person: Ivan Zinoviev, Executive Director
© Photograph in this presentation are courtesy of Andriy and Olga Maygutyak (Ivano-Frankivsk, Ukraine)
For updates on project progress please visit www.CSBI.org.ua