Brands can leverage meerkat as a marketing tool. We have listed down few pointers that will describe you in brief how to Meerkat. Also, you can read our blog here http://bit.ly/2cqRYgy

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2. To get you started, Here are the 5 ways of using Meerkat
for your brand marketing efforts:
1. Product Demonstrations:
If you are a product company, the video is a great way to
demonstrate how consumers can use your product in the
most efficient way. Create a video stream at the product
launch and then follow it up with weekly streaming to keep
the customers engaged.
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3. 2. Events:
If you are an event management company, or if you are at
an industry summit/trade show, you can live-stream the
talks and presentations and get the Twitter community
involved by piggybacking on the relevant hashtag. Live
conversations determine the success of any event these
days and Meerkat can surely be your best bet.
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4. 3. Promotions and Offers:
Who doesn’t like a good deal?! You can offer your
customers exclusive promo codes that they can access
only by tuning into your live-stream. This will help you build
a large and engaged following right from the outset!
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5. 4. Ask Me Anything:
Interviews and Ask Me Anything (AMAs) are the great way
to showcase your brand transparency and industry thought
leadership. After all, who would want to talk to an
automated Twitter/Facebook feed? Showcase the human
side of your brand by driving awareness, increasing
engagement and building an audience who likes listening to
you.
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6. 5. Be a Storyteller:
People love brand transparency. They like knowing the
story behind the brand; to know how it got to where it is
today. The founders of the brand can use live streams to tell
their story, of the hardships they faced or how they live their
lives now. Or, the streams can just give a virtual tour of the
brand’s corporate offices, introduce the employees and give
a sneak-peak into a day in the life of the business.
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7. Many top-notch brands like Red Bull, CNN and Billboard
have already started to leverage Meerkat for their brand
marketing. While it is still early days for the App, it definitely
looks like a product which is fun for both users and
marketers to work with.
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