Suche senden
Hochladen
The GaryVee Content Model
•
5,113 gefällt mir
•
2,322,815 views
Gary Vaynerchuk
Folgen
How Gary Vaynerchuk make's 30+ pieces of content from a single keynote.
Weniger lesen
Mehr lesen
Soziale Medien
Diashow-Anzeige
Melden
Teilen
Diashow-Anzeige
Melden
Teilen
1 von 86
Jetzt herunterladen
Downloaden Sie, um offline zu lesen
Empfohlen
How To Make 64 Pieces Of Content In A Day
How To Make 64 Pieces Of Content In A Day
Gary Vaynerchuk
Why Content Marketing Fails
Why Content Marketing Fails
Rand Fishkin
The Number One Mistake Everybody Makes on Twitter
The Number One Mistake Everybody Makes on Twitter
Gary Vaynerchuk
Storytelling in 2014
Storytelling in 2014
Gary Vaynerchuk
Five Apps You Should Download Today
Five Apps You Should Download Today
Gary Vaynerchuk
How to Determine the ROI of Anything
How to Determine the ROI of Anything
Gary Vaynerchuk
Pitching Ideas: How to sell your ideas to others
Pitching Ideas: How to sell your ideas to others
Jeroen van Geel
How to Create and Use Snapchat's New Custom Geofilters
How to Create and Use Snapchat's New Custom Geofilters
Gary Vaynerchuk
Empfohlen
How To Make 64 Pieces Of Content In A Day
How To Make 64 Pieces Of Content In A Day
Gary Vaynerchuk
Why Content Marketing Fails
Why Content Marketing Fails
Rand Fishkin
The Number One Mistake Everybody Makes on Twitter
The Number One Mistake Everybody Makes on Twitter
Gary Vaynerchuk
Storytelling in 2014
Storytelling in 2014
Gary Vaynerchuk
Five Apps You Should Download Today
Five Apps You Should Download Today
Gary Vaynerchuk
How to Determine the ROI of Anything
How to Determine the ROI of Anything
Gary Vaynerchuk
Pitching Ideas: How to sell your ideas to others
Pitching Ideas: How to sell your ideas to others
Jeroen van Geel
How to Create and Use Snapchat's New Custom Geofilters
How to Create and Use Snapchat's New Custom Geofilters
Gary Vaynerchuk
Things That Don't Matter in Your Presentation!
Things That Don't Matter in Your Presentation!
Ayman Sadiq
Car Dealership Micro-Content Critiques
Car Dealership Micro-Content Critiques
Gary Vaynerchuk
28 Pitching Essentials
28 Pitching Essentials
Michael Parker
50 Essential Content Marketing Hacks (Content Marketing World)
50 Essential Content Marketing Hacks (Content Marketing World)
Heinz Marketing Inc
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfs
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfs
MarketingProfs
Inspired Storytelling: Engaging People & Moving Them To Action
Inspired Storytelling: Engaging People & Moving Them To Action
Kelsey Ruger
Build Features, Not Apps
Build Features, Not Apps
Natasha Murashev
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
Eugene Cheng
10 Insightful Quotes On Designing A Better Customer Experience
10 Insightful Quotes On Designing A Better Customer Experience
Yuan Wang
The power of creative collaboration
The power of creative collaboration
Table19
Winning Affluent Millennials
Winning Affluent Millennials
LinkedIn
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
Board of Innovation
5 Ways To Surprise Your Audience (and keep their attention)
5 Ways To Surprise Your Audience (and keep their attention)
Slides | Presentation Design Agency
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldaba
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldaba
ux singapore
Crap. The Content Marketing Deluge.
Crap. The Content Marketing Deluge.
Velocity Partners
24 Design Tips from Real Designers
24 Design Tips from Real Designers
Edahn Small
5 tools for an awesome presentation-By Samid Razzak
5 tools for an awesome presentation-By Samid Razzak
Md. Samid Razzak
11 big strategy ideas
11 big strategy ideas
CPA Australia
The Hierarchy of Engagement
The Hierarchy of Engagement
Greylock Partners
Creative Traction Methodology - For Early Stage Startups
Creative Traction Methodology - For Early Stage Startups
Tommaso Di Bartolo
The Rise of Social Media Video Marketing
The Rise of Social Media Video Marketing
Gary Vaynerchuk
6 Snapchat Hacks Too Easy To Ignore
6 Snapchat Hacks Too Easy To Ignore
Gary Vaynerchuk
Weitere ähnliche Inhalte
Was ist angesagt?
Things That Don't Matter in Your Presentation!
Things That Don't Matter in Your Presentation!
Ayman Sadiq
Car Dealership Micro-Content Critiques
Car Dealership Micro-Content Critiques
Gary Vaynerchuk
28 Pitching Essentials
28 Pitching Essentials
Michael Parker
50 Essential Content Marketing Hacks (Content Marketing World)
50 Essential Content Marketing Hacks (Content Marketing World)
Heinz Marketing Inc
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfs
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfs
MarketingProfs
Inspired Storytelling: Engaging People & Moving Them To Action
Inspired Storytelling: Engaging People & Moving Them To Action
Kelsey Ruger
Build Features, Not Apps
Build Features, Not Apps
Natasha Murashev
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
Eugene Cheng
10 Insightful Quotes On Designing A Better Customer Experience
10 Insightful Quotes On Designing A Better Customer Experience
Yuan Wang
The power of creative collaboration
The power of creative collaboration
Table19
Winning Affluent Millennials
Winning Affluent Millennials
LinkedIn
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
Board of Innovation
5 Ways To Surprise Your Audience (and keep their attention)
5 Ways To Surprise Your Audience (and keep their attention)
Slides | Presentation Design Agency
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldaba
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldaba
ux singapore
Crap. The Content Marketing Deluge.
Crap. The Content Marketing Deluge.
Velocity Partners
24 Design Tips from Real Designers
24 Design Tips from Real Designers
Edahn Small
5 tools for an awesome presentation-By Samid Razzak
5 tools for an awesome presentation-By Samid Razzak
Md. Samid Razzak
11 big strategy ideas
11 big strategy ideas
CPA Australia
The Hierarchy of Engagement
The Hierarchy of Engagement
Greylock Partners
Creative Traction Methodology - For Early Stage Startups
Creative Traction Methodology - For Early Stage Startups
Tommaso Di Bartolo
Was ist angesagt?
(20)
Things That Don't Matter in Your Presentation!
Things That Don't Matter in Your Presentation!
Car Dealership Micro-Content Critiques
Car Dealership Micro-Content Critiques
28 Pitching Essentials
28 Pitching Essentials
50 Essential Content Marketing Hacks (Content Marketing World)
50 Essential Content Marketing Hacks (Content Marketing World)
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfs
How to Craft Your Company's Storytelling Voice by Ann Handley of MarketingProfs
Inspired Storytelling: Engaging People & Moving Them To Action
Inspired Storytelling: Engaging People & Moving Them To Action
Build Features, Not Apps
Build Features, Not Apps
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
SlideShare Experts - 7 Experts Reveal Their Presentation Design Secrets
10 Insightful Quotes On Designing A Better Customer Experience
10 Insightful Quotes On Designing A Better Customer Experience
The power of creative collaboration
The power of creative collaboration
Winning Affluent Millennials
Winning Affluent Millennials
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
5 Ways To Surprise Your Audience (and keep their attention)
5 Ways To Surprise Your Audience (and keep their attention)
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldaba
Lightning Talk #9: How UX and Data Storytelling Can Shape Policy by Mika Aldaba
Crap. The Content Marketing Deluge.
Crap. The Content Marketing Deluge.
24 Design Tips from Real Designers
24 Design Tips from Real Designers
5 tools for an awesome presentation-By Samid Razzak
5 tools for an awesome presentation-By Samid Razzak
11 big strategy ideas
11 big strategy ideas
The Hierarchy of Engagement
The Hierarchy of Engagement
Creative Traction Methodology - For Early Stage Startups
Creative Traction Methodology - For Early Stage Startups
Mehr von Gary Vaynerchuk
The Rise of Social Media Video Marketing
The Rise of Social Media Video Marketing
Gary Vaynerchuk
6 Snapchat Hacks Too Easy To Ignore
6 Snapchat Hacks Too Easy To Ignore
Gary Vaynerchuk
Go Big on Community Management!
Go Big on Community Management!
Gary Vaynerchuk
How to Rock SXSW
How to Rock SXSW
Gary Vaynerchuk
Anchorman 2 Changed what it Means to Be a Movie
Anchorman 2 Changed what it Means to Be a Movie
Gary Vaynerchuk
Retweet Abuse: Birdy Bragging and the Importance of Being Human on Twitter
Retweet Abuse: Birdy Bragging and the Importance of Being Human on Twitter
Gary Vaynerchuk
Mehr von Gary Vaynerchuk
(6)
The Rise of Social Media Video Marketing
The Rise of Social Media Video Marketing
6 Snapchat Hacks Too Easy To Ignore
6 Snapchat Hacks Too Easy To Ignore
Go Big on Community Management!
Go Big on Community Management!
How to Rock SXSW
How to Rock SXSW
Anchorman 2 Changed what it Means to Be a Movie
Anchorman 2 Changed what it Means to Be a Movie
Retweet Abuse: Birdy Bragging and the Importance of Being Human on Twitter
Retweet Abuse: Birdy Bragging and the Importance of Being Human on Twitter
The GaryVee Content Model
1.
THE GARYVEE CONTENT MODEL
2.
1. THE CONTENT PYRAMID
3.
THE CONTENT PYRAMID
4.
THE CONTENT PYRAMID
5.
THE CONTENT PYRAMID
6.
THE CONTENT PYRAMID
7.
1. 1ESTABLISH PILLAR CONTENT
8.
1. ESTABLISH PILLAR
CONTENT1.1. ESTABLISH PILLAR CONTENT
9.
1. ESTABLISH PILLAR
CONTENT1.
10.
1. 2CREATE MICRO CONTENT
11.
2. CREATE MICRO
CONTENT
12.
2. CREATE MICRO
CONTENT
13.
5. CREATE MICRO
CONTENT2.
14.
1. 3DISTRIBUTE PILLAR &
MICRO CONTENT
15.
1. 3DISTRIBUTE PILLAR &
MICRO CONTENT
16.
DISTRIBUTE PILLAR &
MICRO CONTENT3.
17.
3. DISTRIBUTE PILLAR
& MICRO CONTENT3.
18.
DISTRIBUTE PILLAR &
MICRO CONTENT3.
19.
DISTRIBUTE PILLAR &
MICRO CONTENT3.
20.
1. 4GET COMMUNITY INSIGHTS
21.
1. 4GET COMMUNITY INSIGHTS
22.
4. GET COMMUNITY
INSIGHTS FROM PILLAR CONTENT KEY COMMENTS
23.
KEY COMMENTS 4. GET
COMMUNITY INSIGHTS FROM PILLAR CONTENT
24.
KEY COMMENTS 4. GET
COMMUNITY INSIGHTS FROM PILLAR CONTENT
25.
1. 5COMMUNITY DRIVEN MICRO
CONTENT
26.
1. 5COMMUNITY DRIVEN MICRO
CONTENT
27.
5. COMMUNITY DRIVEN
MICRO CONTENT EXAMPLE5.
28.
1. 6DISTRIBUTE SECOND-ROUND OF
MICRO CONTENT
29.
1. 6DISTRIBUTE SECOND-ROUND OF
MICRO CONTENT
30.
DISTRIBUTE SECOND-ROUND OF
MICRO CONTENT6. COMMUNITY DRIVEN MICRO CONTENT
31.
NOW LET’S SEE
HOW THE SAUSAGE GETS MADE IN REAL LIFE
32.
1. NOW ENTERING THE
GARYVEE CONTENT MACHINE:
33.
1. 1THE GARYVEE VIDEO
EXPERIENCE
34.
GV VIDEO EXPERIENCE1.
35.
GV VIDEO EXPERIENCE1.
36.
GV VIDEO EXPERIENCE1.
37.
1. 2THE GARYVEE AUDIO
EXPERIENCE
38.
2. GV AUDIO
EXPERIENCE
39.
1. 3FIRST ROUND OF
STORIES & MICRO CONTENT
40.
FIRST ROUND OF
STORIES AND MICRO3.
41.
1. 4DISTRIBUTION
42.
DISTRIBUTION: GV VIDEO EXPERIENCE 4.
43.
4. DISTRIBUTION: GV AUDIO
EXPERIENCE
44.
4. DISTRIBUTION: GV AUDIO
EXPERIENCE
45.
DISTRIBUTION: GV AUDIO EXPERIENCE 4.
46.
4. DISTRIBUTION: MICRO CONTENT
& STORIES
47.
1. 5COMMUNITY INSIGHTS
48.
5. LISTEN LISTEN
LISTEN KEY COMMENTS
49.
5. APPLY INSIGHTS
TO MICRO CONTENT5.
50.
5. APPLY INSIGHTS
TO MICRO CONTENT5.
51.
1. 6FACEBOOK MICRO
52.
FACEBOOK MICRO6.
53.
FACEBOOK MICRO6.
54.
FACEBOOK MICRO6.
55.
1. 7INSTAGRAM MICRO
56.
INSTAGRAM MICRO7.
57.
7. INSTAGRAM MICRO
58.
1. 8INSTAGRAM QUOTES
59.
INSTAGRAM QUOTES8.
60.
1. 9TWITTER QUOTES
61.
TWITTER QUOTES9.
62.
1. 10INSTAGRAM STORIES
63.
INSTAGRAM STORIES10.
64.
INSTAGRAM STORIES10.
65.
1. 11SNAPCHAT STORIES
66.
SNAPCHAT STORIES11.
67.
1. 12GIF CONTENT
68.
GIF CONTENT12.
69.
GIF CONTENT12.
70.
1. 13WRITTEN WORD
71.
GV.com WRITTEN WORD13.
72.
WRITTEN WORD13. GV.com
73.
WRITTEN WORD13. GV.com
74.
HERE ARE THE
RESULTS ;)
75.
1 KEYNOTE BECAME
OVER 30 PIECES OF CONTENT
76.
RESULTING IN OVER 35
MILLION VIEWS
77.
ACROSS MORE THAN
20 DIFFERENT SOCIAL PLATFORMS
78.
CONTENT
79.
CONTENT CONTENT
80.
CONTENT CONTENT CONTENT
81.
OH WAIT...
82.
MORE CONTENT!
83.
MORE CONTENT!
84.
THANK YOU FOR
YOUR ATTENTION GV.com
85.
GLOSSARY
86.
GLOSSARY
Jetzt herunterladen