1. Varadaraja S
Mobile: +91 90366 66606 | Email: varadarajas@yahoo.co.in
Seeking a challenging assignments in Sales and Marketing with an organisation of high repute,
Preferably from FMCG, Automobile & Telecom segment for Bengaluru & Abroad locations.
SYNOPSIS
 An independent professional with over 13 years of experience in Sales and Marketing.
 Successfully handled India and International clients in FMCG, IT-Software and Telecom sectors.
 Completed MBA in Marketing & Sales Management, IIME-AP (Distance Learning).
 Capabilities in implementing effective solutions to the customer’s needs with an aim to improve
customer contentment and consequently customer loyalty
 Praised and awarded at different companies for achieving the targets and delivering utmost results
 An effective communicator with good relationship building & interpersonal skills
SUMMARY OF SKILLS
 Project Management
 Key Account Management
 Channel Management & Training
 Complex Negotiation & Sales Cycle
 Business Blue Printing
 Distribution Management
 Sales Force Automation
 Sales Analysis & Forecasting
ORGANISATION SCAN
Ubq Technologies Pvt Ltd | Manager Sales | Aug 2012 - Till date
Key Deliverables:
 Established effective Sales programs and processes designed to provide a predictable flow of
orders and revenue.
 Identified the target markets and focused on improving the business from the prospective and
existing consumers
 Expand existing market opportunities and help enter new markets.
 Preparation of Budgets and Business Plans
 Managing relationships at highest levels in client organizations
 Develop and maintain a deep understanding of products, services, capabilities, and target market
characteristics.
 Develop and maintain key internal relationships with product development, operational delivery
teams in order to ensure the solution is delivered.
 Created Business Blueprinting, project plans and delivers.
 Consulting SME companies on sales process and procedures.
PREVIOUS ASSIGNMENTS
Tata Teleservices Ltd. |Deputy Sales Manager | June 2009 – July 2012
Key Deliverables:
 GSM/ CDMA Products like, Sim Cards, Data Cards, 3G, WiFi and Mobile Devices sales

2. Varadaraja .S Cell : 90366 66606
 Developed Business from Initial Brand Launch till the Business on par with the competition.
 Supervised Channel Partner, Retail Team & DST Sales Force of 25+ FSEs
 Smoothly driven the Process and Enlightened the Customer Experience.
 Initiated Corporate/ Apartment/ Malls Road show activities.
 Initiated Retail Consumer Offers and maximized the desire outputs.
 Led all Sales Forecasting, Market Analytics and Sales Team Training/Development programs.
Aircel Business Solutions |Channel Sales Manager | June 2008 – May 2009
Key Deliverables:
 Sales of Internet Bandwidth, VPN, MPLS through Wimax/Fiber/RF link connectivity
 Progressed through a series of challenge to direct Software & ITES companies on Wimax
Technology and Products.
 Developed division’s main objectives and sales targets
 Managed the structuring and closing of the deals with new customers
 Compiled and maintained comprehensive customer profile
 Produced daily, weekly and monthly activity reports and forecasts
 Monitored and supervised Channel Partner and sales team of 20 personnel
 Followed up on opportunities uncovered by business development
Tata Communications (Direct Internet) | Strategic Manager|Oct 2007 to May 2008
Key Deliverables:
 Sales of Internet Bandwidth, VPN, MPLS through Copper/Fiber/RF link connectivity
 Identifying new Prospects, initiating and establishing new relationships from the cold stage to
closure.
 Understanding the customer requirement and giving effective solution on Internet/VPN
Connectivity
 Facilitate communication between cross-disciplinary teams.
 Maintain an up-to-date knowledge of key activities within each client.
 Giving product Presentation, Negotiation & Closing orders.
System Tech Pvt Ltd | Major Account Manager |Jan 2006 to Sept 2007
Key Deliverables:
 Sales of Microsoft products Volume Licensing
 Identifying new Prospects and establishing new relationships from the cold stage to closure.
 Understanding the customer requirement and giving effective solution on Microsoft Volume
Licensing & HP/IBM Servers/Laptop/Desktops/Printers.
 Facilitate communication between cross-disciplinary teams.
 Building relationship with each existing clients and getting repeat orders.
 Giving product Presentation, Negotiation & Closing orders.
Airtime Enterprises (Airtel Partner) | Team Leader| Sept 2002 to Dec 2005
Key Deliverables:
 GSM Products like, Sim Cards, Data Cards and Mobile Devices
 Led 10+ FSE to attain corporate sales target.
 Plan and execute activities monthly for listed Corporate to increase customer base.
 Increased sales through interaction with respective coordinators of corporate.

3. Varadaraja .S Cell : 90366 66606
 Managed Business of Top Corporates in Bangalore.
 Planning for the day, week to achieve monthly targets.
ACHIEVEMENTS AND ACCOLADES
 Awarded as 'Best Top Gun Achiever' for 4 Quarter's consecutive for the year 2003-04.
 Awarded as ‘Best Team Leader’ for the year 2005.
 Awarded as ‘Best ASM’ for the Quarter Q4 2007
 Awarded as ‘1st Runner up Team of Q4 DPL League’ 2010
 Awarded as ‘1st Runner up Team of Q4 DPL League’ 2011
 Delivered 100% customer satisfaction results and ensured that the team achieves its target
 Successfully attained the target of 2Crore INR within span of year
EDUCATION
 2012, MBA in Marketing & Sales Management, IIME, AP (Distance Learning)
 2000, Diploma in Electronics & Telecommunication Engineering, SJP Govt Polytechnic Bangalore
 1996, SSLC from KVV High School, Bangalore, Karnataka
IT SKILLS
 Possesses sound knowledge of Windows, MS Office and Internet Applications
 Computer Hardware & Networking Skills
 Basic MPLS, VPN, IPLC Connectivity and Optical Fiber, Wimax, RF Technologies
 Java, MySQL Database, Apache Tomcat & Android Studio
PERSONNEL DETAILS
DOB : 5th
November 1980
Fathers Name : Shankrachar K
Present Address : No.45, 1st
Main, 1st
Cross, Byraveshwara Nagar, Doddabedirukall, Nagsandra,
Bengaluru – 560073.
Languages : English, Hindi & Kannada