Prezentare Bud Haney & Deiric McCann - Leadership Charisma Conferinta Internationala "Great People Choose Best Practices", editia a VIII-a, 5-7 octombrie 2011, Brasov Sursa: Profiles International

1. Bud Haney
• Founder, President & CEO, Profiles International
• Author of ‘40 Strategies for Winning in Business’
& ‘Leadership Charisma’
Speakers
Deiric McCann
• Sr. Vice President, Profiles International
• Author of ‘Winning Business Proposals’ &
co-author of ‘Leadership Charisma’

2. Leadership Charisma
The Impact of the Charismatic Leader
Raising Productivity & Profitability

3. A Common
Thread?

4. “…Charisma for it’s own sake is good for
little more than your ego – but put it to
work in the service of your business and its
impact can be enormous.
- ‘Leadership Charisma’, Haney, Sirbasku, McCann

5. We defined a
more practical
‘commercial charisma’…

6. Leadership Charisma
"Charismatic leaders create and maintain a work
environment where people are emotionally and
intellectually committed to the organization's goals.
They build an energetic and positive attitude in others
and inspire them to do their very best.
In doing so they create a common sense of purpose
where people are more inclined to invest extra energy
and even some of their own time in their work."
- ‘Leadership Charisma’, Haney, Sirbasku, McCann

7. The Research: What We Did
• 40,000 manager-leaders assessed
for their leadership charisma…
• …by almost 400,000 ‘Direct Reports’

8. The Research: What We Found
• It ALL comes down to behavior!
• ANYONE can learn to be a
charismatic leader

9. “You can resist an invading army; you
cannot resist an idea whose time has come.”
Victor Hugo

11. So What?

12. Getting Positive Results

13. You trimmed costs,
You reengineered your processes,
In some cases you reduced your
workforce …
You now have the team that MUST
take you through this economy
successfully

14. A Critical Reality

15. Vernon Bryce, Talking in TradeArabia

16. Engagement = Productivity & Profitability
Source: Towers Perrin ‘Global Workforce Study’ (surveyed nearly 90,000 employees in 18 countries)

17. Engagement = Productivity & Profitability
…which equates to:
…a 51% Gap in Operating Income!
…a 39% Gap in Earnings per Share!
…between high and low engagement organizations
Source: Towers Perrin ‘Global Workforce Study’ (surveyed nearly 90,000 employees in 18 countries.

18. What Drives
Engagement

19. Engagement is Driven By
• Job Fit
• Leadership – too often forgotten!

20. The Overlooked Role of
The Leader in Engagement
… a great workplace is measured by the quality
of three, interconnected relationships:
The relationship…
…between employees and management
…between employees and their jobs/company
…between employees and other employees
Fortune Magazine’s “100 Best places To Work”

21. Engagement
The “... a heightened emotional
connection that an
employee feels for his or her
Common Thread?
organization, that influences
him or her to exert greater
discretionary effort
in his or her work.”
Charisma:
“... a special quality of
leadership that captures
the popular imagination
and inspires allegiance and
devotion.”

22. No one
has charisma

23. The Research: What We Found
• It ALL comes down to behavior!
• ANYONE can learn to be a
charismatic leader

24. Leadership Charisma:
Two Guiding Principles
• WIIFM
• The Charismatic Equation

25. WIIFM

26. The ‘Charismatic Equation’
'The extent to which you are
perceived as being charismatic is
directly proportional to the extent to
which people either feel or fare
better after each interaction with
you'.
- ‘Leadership Charisma’, Haney, Sirbasku, McCann

27. ANYONE can Learn to be a Charismatic Leader:
Six of the Most Critical Behaviors
1. Be a Beacon of Positivity
2. Communicate Effectively
3. Tailor Your Vision
4. Be Energetic & Enthusiastic
5. Recognize the Greatness in Others
6. Use the Charismatic Power of Belief in People

28. 1.
Be a Beacon of
Positivity

29. 2.9013?
“The Losada Line”

30. Positivity / Negativity Ratio
1:1 2:1 3:1 4:1 5:1 6:1 7:1 8:1 9:1 10:1 11:1
Team Team
‘Languishes’ ‘Flourishes’
Creativity dies, Creativity thrives,
relationships relationships are enhanced,
break down &
engagement rises,
productivity dives
people work in ‘flow’,
& productivity rises
The ‘Losada Zone
2.9013:1
The ‘Losada Line’
Line’
Charismatic & engaging leaders focused on keeping their
environment & people in the Losada Zone

31. 2. Communicate Effectively

32. 1-on-1 Communications
• Keep it upbeat
• For heaven’s sake, listen!
• Solicit ideas, opinions and suggestions
• Create a comfortable climate for raising
concerns

33. 3. Tailor Your Vision

34. …the best way to keep your stars
(engaged) is to know them better
than they know themselves
‐ and then use that information to
customize the career of their dreams
-Source: Timothy Butler & James Waldroop: “Job Sculpting”
Harvard Business Review - September-October 1999

35. Tailor Your Vision
• What are their strengths?
• What are their development needs?
• What goals do they have for themselves?
• What does success look like for them?
• What are their family circumstances?
• What are their passionate interests?
• What will they learn / how will they become more
valuable helping you to achieve your vision?

36. 4.
Energy
& Enthusiasm

37. Emotional Contagion
“Results of our studies clearly indicated that leaders’ emotional
expressions play an important role in the formation of followers’
perceptions of leader effectiveness, attraction to leaders and
follower mood …
… charismatic leaders enable their followers to experience
positive emotions …
…the behavior of leaders and managers can make a difference in
the happiness and well-being of the followers by influencing their
emotional lives”
Joyce E.Bono & Remus Ilies

38. Everything we say or do tends to ripple
through our network, having an impact
on our friends (one degree), our
friends’friends (two degress), and even our
friends’ friends friends (three degrees)

39. 5. Recognize the
Greatness in Others

40. Recognition is Chemical
Recognition for good work releases
Dopamine in the brain, which creates
feelings of pride and pleasure.
Better yet, that Dopamine hit cements the
knowledge that more of that behavior will
create more praise, resulting in another
Dopamine drench, and so on.
‘In Praise of Praising Your Employees’, Gallup Management Journal

41. Recognition is Psychological
The
‘Norm of Reciprocity’

42. 6. The Charismatic Power of
Belief in People

43. 2 Key Drivers of Individual
Performance
• Leader’s expectation of an individual

44. “…if you have positive expectations
of all of your people then,
consciously and unconsciously, you
will continually transmit those
expectations and support your
people in raising their self-esteem,
their expectations of themselves,
and their engagement with their
work to produce the results you
expect of them.”
- ‘Leadership Charisma’, Haney, Sirbasku, McCann

45. 2 Key Drivers of Individual
Performance
• Leader’s expectation of an individual
• Individual’s expectation of her-/himself

46. “As a charismatic leader you
must have the very highest
expectations of your people,
knowing that your expectations will
become their expectations
– and that their expectations will
translate to unprecedented
productivity, performance and success.”
- ‘Leadership Charisma’, Haney, Sirbasku, McCann

47. ANYONE can Learn to be a Charismatic Leader:
Six of the Most Critical Behaviors
1. Be a Beacon of Positivity
2. Communicate Effectively
3. Tailor Your Vision
4. Be Energetic & Enthusiastic
5. Recognize the Greatness in Others
6. Use the Charismatic Power of Belief in People

48. “Everything you do,
or do not do,
adds to,
or subtracts from,
your charisma as a leader”

50. Where are you now?
‘You cannot manage what you cannot measure’
• Self Leadership Charisma Index (SLCI)
• Self Leadership Charisma Quotient (SLCQ)
You have little idea what you’re doing that’s working…

51. Checkpoint:
Self Leadership Charisma Index &
Self Leadership Charisma Quotient

52. Getting Positive Results

55. Leadership Charisma
The Impact of the Charismatic Leader
Raising Productivity & Profitability