JOBLINGE brings together stakeholders from the public and the private sector as well as civil society in order to help these young people to integrate into the labour market.
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Joblinge
1. Eine gemeinsame Initiative von The Boston Consulting Group und der Eberhard von Kuenheim Stiftung der BMW AG
JOBLINGE—Joining Forces to Address Youth
Unemployment
Introduction
May 2014
A joint initiative of The Boston Consulting Group and the Eberhard von Kuenheim Foundation of BMW AG
2. 1
Currently, 600,000 youths have not yet found jobs after
secondary school …
1. As of the end of 2011
Source: "Education in Germany 2012" Authoring Group Educational Reporting, 2012, statistics from the Federal Employment Agency; Bertelsmann Foundation
• 50% of students in lower secondary school
still do not have a training position one year
after completing school
• 300,000 youths are in the "transition system"
between school and training1
Demographic change and lack of skilled workers do not
solve the problem of these youth!
• Less than 20% of underprivileged youth make
the transition into training
• 1 in 6 fears long-term unemployment
From school
straight to social
welfare?
3. 2
Statistics
JOBLINGE participants …
Disadvantaged in many ways
Average of three years in transition
system
Most are over 20 years old
Over 60% with no more than a
lower secondary education
Over 70% have an immigrant
background
Over 60% receive social welfare
Approximately 65% are male
Dreams
JOBLINGE supports in particularly difficult cases …
Who is the JOBLINGE target group?
Target group
JOBLINGE target group
Findings of a representative workshop with JOBLINGE participants
Adolescents
age 15–25
100%
Placeable in
state-subsidized
labor market
Placeable in
professional
training
(industry/
school)
No placement
necessary
4. 3
1. Programs are usually one year long—avg. time in the transition system is 17 months; Bertelsmann Foundation: "Influence of demographic development on the transition system and the education
market," October 2010, p. 23 2. Placement rate in industrial and nonindustrial professional training after 18 months according to the Education Report 2008 (BIBB transition study), p 165 3. In 2010,
transition system expenses €4.3B for 324,000 youths in the transition system (Bertelsmann Foundation: "Influence of demographic development on the transition system and the education market,"
October 2010, p. 24 and Bertelsmann Foundation: "Employment in the life cycle," 2011, p. 11); scaled to an average period in the transition system of 17 months
Other measures in the
transition system
… quicker
JOBLINGE is …
… less expensive
… more effective
Ø 6 months Ø 17 months1
65% placement rate 33% placement rate2
Ø €6,400 per participant Ø €19,000 per participant3
vs.
vs.
vs.
… and yet outcomes of the program show real successes
Sustainable success: 80% of participants still
in training position after six months
5. 4
JOBLINGE placement rate highly effective
Compared with other measures (source: state government of NRW/Bertelsmann)
8
9
10
12
31
44
0 20 40 60 80
Youth workshop (Jugendwerkstatt)
Training preparation (part time)
Training preparation (full time)
Workshop year (Werkstattjahr)
Vocational orientation year (BOJ)
Vocational preparation measures (BvB)
68
Source: Quota level for JOBLINGE as of Sept. '13, working paper of the Ministry of Labor, Integration, and Social Affairs of the state of NRW : "Neues Übergangssystem Schule – Beruf in NRW"
(January 31, 2012)
Note: JOBLINGE only counts placement in unsubsidized training positions or insurable employment as success—placement in further support programs not included
Replacement rate
(in %)
6. 5
JOBLINGE currently active across Germany at 11 locations
The success story continues
2014 2020
6,500 youths placed in vocational
training2 and thus aided …
In avoiding a life on social welfare
In shaping their lives in a sensible
and self-determined way through
vocational training
In becoming sustainably integrated
into society
In receiving the opportunity to lead a
financially independent life and
have a family and children
Vision: In 2020 JOBLINGE will
have
Approx. 20 locations
More than 10,000 youths in
the program1
11 locations, others in the
planning stage
Approx. 1,900 youths in the
program
1. Assumption: JOBLINGE initiative grows with two locations/year; each location will guide 80 youth/year
2. Placement rate of 65%; occasional placement in work; sent to get appropriate help if necessary given the need for therapy, delinquency, etc.
Munich
Leipzig
Berlin
Cologne
Stuttgart
Hamburg
Ruhr
Frankfurt/
Rhine-Main
Munich
Leipzig
Berlin
Cologne
Ruhr
Bayerwald
Frankfurt/
Rhine-Main
Stuttgart
Hamburg
JOBLINGE wants to also initiate reforms in the
transition system between school and occupation
7. 6
Youth work for a vocational training position in
JOBLINGE's six-month program
Apply to
JOBLINGE
Program
steps:
Milestones:
duration:
Main
content:
Formats:
• Training or hire• Review of intended
career
• Job skills
• Practical verification
of aptitude for
training/job
• Motivation and
selection
• Career orientation
• Job skills
• Social skills
Orientation
Probationary
period
Career chosen
Job skills acquired Receive training/
job contract
Practical
experience
Accepted by
JOBLINGE
~ 2 weeks ~ 6 weeks ~ 6 weeks ~ 11 weeks
Individual work, coaching
Charitable project work Hands-on work projects Qualification internship Application internship
Cultural and athletic program
On-site training
Betreuung durch/Arbeit mit MentorenCoaching by/working with mentors
Four groups start
per year with
approx. 20
participants
~ 20
Follow-upAdmission
Individual coaching
8. 7
JOBLINGE's success builds on four pillars
Practical experience
from day one
Teamwork
Success in hands-on
work
Motivation of being
on-site
Bottom-up,
empowering teaching
methods
Strong partners = reliable central support
One-on-one
mentoring1
Personal connection
and role model
Professional prep.
and supervision of
volunteers
Personal development
for both sides
Joint local
commitment
Strong network for the
underprivileged
Public authorities
Industry
(> 1,100 companies)
Civil society
(> 900 mentors and
trainers)
Professional
controlling
Transparent and effective
Nonprofit structure
(gAG)
Umbrella org. ensures
QM and sharing of best
practices
Joblinge Foundation for
sustainability
1. Volunteer mentors are professionally trained and coached
Joint dedication to excellence
in our contribution to JOBLINGE!
9. 8
JOBLINGE mentoring offers …
JOBLINGE mentoring integrated
in employee development
… Relevant facets of personnel management, e.g.,
• Recognizing strengths and potential
• Promoting initiative and independence
• Demonstrating paths for development
• Leading structured feedback talks
• Persuasion
… Support within the organization
• Informational workshops for employees
• Trainings (mandatory)
• Close volunteer supervision
… Valuable experience
• Professionally and personally enriching for volunteers
• Specific, nonstaged leadership experience
• Ideal supplement to social commitment and targeted
employee qualification
"Because they influence the future of a young person, our junior employees find their work in the development program
to be significant and relevant—an experience that can't be replaced by mere role play" Helaba
1. JOBLINGE project work as part of the trainee program
Growing number of partners employing JOBLINGE mentoring
as part of their management development programs
1
11. 10
JOBLINGE offers companies a varied CSR package
Local
stockholders
Grants/
donations
Mentoring/
coaching
Training/
internship
Interregional
support
1. European Social Fund (ESF)
"As a stockholder of
JOBLINGE Munich,
we can demonstrate
our commitment
effectively and
sustainably. We can
actively help to shape
the initiative."
"We donate 10,000
euros annually; with
cofinancing from the
public sector1 our
donation is actually
worth 20,000 euros.
Thus we finance four
scholarships and help
four youths get on
track."
"We not only support
JOBLINGE financially,
we also commit
ourselves together
with our employees."
"We also use
JOBLINGE as a
management
development tool."
"We have already had
many from JOBLINGE
as interns and now
our second trainee.
We profit from the
great JOBLINGE
support even after
the end of the
program."
"With our annual
donation to the
umbrella organization,
we enable the
program to expand
quickly throughout
Germany with
consistent quality
…"
Partner
motivation
Duration
Long term:
usually 5 years
Medium term:
usually 3 years
Continuously:
6 months,
or periodically
Continuously:
~ 6–10 weeks,
or 2–3 years
Long term:
usually 5 years
One-time application
for stocks +
~ €20,000 p.a.
€5–10,000 p.a.
(usually connected
with donation)
(usually connected
with donation)
Premium partners
starting at €50,000 p.a.
Grant
amount
Form of
commitment
Taking responsibility
locally as a
stockholder
Supporting local
youths in participating
in the program
Employees volunteer
as mentors/coaches
Training/internship
position offers
Supporting the growth of
the initiative
12. 11
Modular investment structure
Companies can invest in many ways
Mentors
Training
partner
Corp.
Volunteer
Stock-
holder
Grantor
Optional
Training
GrantsStockholder
Duration of
commitment
As long as
possible
(poss. 5 years)
Contribution
per year(€)
1. Investment in stock capital of JOBLINGE Ruhr in the year of foundation plus donation for location setup
Supporter
Interregional partner
Starting at
€50,000—
premium
partner
Usually
€20,000
(Grants:
4 participants)1
€5–10,000
(Grants: 1–2
participants)
-
-
As long as
possible
(poss. 5 year)
Min. 3 years
(starting in
2013)
Continuously
Continuously
Local
partner
13. 12
Currently active nationwide at 11 locations, more announced
Charitable stock corporations set the framework for local commitment
Cologne Leipzig
BerlinUnder development: Hamburg
Start date
June 2010
No. of employees
5
Participants
80 per year
Start date
February 2012
No. of employees
8
Participants
80 per year
Cologne
Leipzig
Frankfurt/
Rhine-Main
Berlin
Munich
Hamburg
Active Under
development
Start date
January 2012
No. of employees
5.5
Participants
80 per year
Ruhr
Ruhr
with Essen and Gelsenkirchen
Start date
January 2013
No. of employees
7.5
Participants
125 per year
Stuttgart
Stockholders
Stockholders
Munich
Start date
April 2009
No. of employees
7
Participants
80 per year
Stockholders
Frankfurt/Rhine-Main
with Frankfurt, Offenbach, the Bergstraße, and Wiesbaden
Start date
March 2011
No. of employees
14,5
Participants
250 per year
Stockholders
Stockholders
Stockholders
gAG Region Stuttgart
Start date
May 2014
No. Of employees
5
Participants
80 pro Jahr
Aktionäre
14. 13
Partner
network
• ~ 1,100 corporate partners
• ~ 900 volunteers, ~ 20 public institutions
Growth
• 1,900 participants so far—currently more than 650 spots annually
• 11 locations nationwide—two of which opened in 2014 already
Public
• > 70 positive press reports in 2013
• German Fairness Prize 2013, "best practice" in Bertelsmann and
ebs study
Reforms
Vorfinanzierung +
erfolgsabhängiger Bonus
Kontrolle von
Vermittlungserfolg
und Nachhaltigkeit
Zahlungnur
bei Erfolg
• Support from administrative board of the Federal Employment
Agency
• Initiator of reforms in the transition system
• Placement rate: 65%
• Sustainability rate: 80%
Social
impact
Financing
• Total budget: €3.8M in 2013
• Of which ~ €1.7M donations, ~ €2.1M public support
JOBLINGE seit Start auf starkem Wachstumskurs...
Mehr als 1.500 Teilnehmer bis Ende '13...
Kommentar: HR = Hochrechnung, FC = Forecast
1. Grundschuljahr
Quelle: Finanzübersicht Stand April 2013, Quotenstand JOBLINGE per Aug '13, Arbeitspapier des Ministerium für Arbeit, Integration und Soziales des Landes NRW : " Neues Übergangssystem
Schule – Beruf in NRW" (31.01.2012)
372
304
448
182
102
34
1.582
318
136
34
-500
0
500
1.000
1.500
2.000
+72%
2013
(Plan)
512
(+140)
2012
1.070
2011
622
201020092008
Anzahl
Teilnehmer
PlanIstKumuliert
... durch starkes geographisches Wachstum
1
58
50
47
32
19
8
2
0
5
10
15
-40
-20
0
20
40
60
2
20102009
4
2011
3
7
2008
Anzahl
MAK
2013
+49%
2012 2014
(Plan)
11
10-1
BY X
MA Kapazität Anzahl Standorte
... bei weiterhin überdurchschnittlichen Vermittlungsquoten
trotz starken Wachstums....
Vermittlungserfolge in ungeförderte, sozialversicherungspflichtige Ausbildung
8
9
10
12
12
31
33
68
0 20 40 60 80
Jugendwerkstatt
Ausbildungsvorbereitung (TZ)
Ausbildungsvorbereitung (VZ)
Werkstattjahr
Aktivierungshilfe
Berufsorientierungsjahr
BvB
Quelle: Quotenstand JOBLINGE per Aug '13, Arbeitspapier des Ministerium für Arbeit, Integration und Soziales des Landes NRW : " Neues Übergangssystem Schule – Beruf in NRW" (31.01.2012)
Ø 16%
Vermittlungsraten
(in %)
JOBLINGE—1,900 participants so far
Facts and figures
15. 14
Donation account
Recipient: JOBLINGE Stiftung
Account number: 16542466
Routing number: 30220190
IBAN: DE68302201900016542466
BIC: HYVEDEMM414
Ulrike Garanin
Director JOBLINGE umbrella organization
Principal, The Boston Consulting Group
Ludwigstraße 21
80539 Munich
Tel. +49 89 2317 4584
Mobile +49 170 334 4584
garanin.ulrike@bcg.com
JOBLINGE contacts for further information
Christina Schinz
Marketing and Communication
JOBLINGE umbrella organization
Ludwigstraße 21
80539 Munich
Tel. +49 89 2031 8064
Mobile +49 176 7214 0271
christina.schinz@joblinge.de
17. 16
32% of participants with vocational training in wholesale/retail
and office work
0
20
40
60
80
100
6%
Hotel/hospitality
Regularly placed
participants in %
7%
OtherPlant
mechanics/
mechatronics
10%
Social/health
care
11%
Office
administrator
14%
Wholesale/retail
18%
Placed in
training
100%
Warehouse
logistics
IT specialist
30%
4%
Including
• Gardner
• Interior designer
• Road builder
• Carpenter
18. 17
A charitable stock corpora-
tion assures the following
advantages:
• Civic participation
• Various forms of support
• Regional integration
• Public awareness and interest
• Business-like implementation,
e.g.,
– Measurable targets
– Clear quality standards
– Specified responsibilities
– Efficient processes
– Proactive communication
– Transparent performance
JOBLINGE charitable stock corporation
Salaried team
Coordinator
participants
& mentors I
Coordinator
participants
& mentors II
Coordinator
companies
Follow-up
support
Project Leader
Assistant
Voluntary supervisory board
(Decision makers from business, politics, and society)
Voluntary board of directors
(Founding) stockholders
Charitable stock corporations allow for shareholding and
ensure professional implementation at each location
Professional support and controlling
19. 18
Umbrella organization as contact
for all locations Core tasks of the umbrella organization
Charitable
umbrella org.
(JOBLINGE)
JOBLINGE
Bayerwald
JOBLINGE
Munich
JOBLINGE
Frankfurt/
Rhein-Main
JOBLINGE
Leipzig
JOBLINGE
Foundation
JOBLINGE
Berlin
JOBLINGE
Cologne
Future locations
Initiators and licensors
Goal: Accelerated growth, excellent service,
and transparent control
Charitable stock corporations supported by an umbrella
organization that assumes control and service tasks
JOBLINGE
Ruhr
Communi-
cation! Financing€
Growth
Instru-
ments
Quality
mgmt.
Organi-
zation
Concept
developm.
20. 19
JOBLINGE changes youths' lives
What do participants say about JOBLINGE?
Affirmation and
self-confidence
Note: Names have been changed
Practice and
individual
support
"My mother was very sick over the past years, and I spent most of my time
looking after her, so I didn't have much time for school, homework, or friends.
She passed away last year.
I applied for many jobs, but I only got rejections. When I wanted to give up
entirely, my mentor and the people at JOBLINGE believed in me. Now I am
doing an apprenticeship in warehouse logistics, and I'm definitely going
through with it!"
Susanne, 21, German
"Three years ago my family and I arrived here in Germany. I couldn't
speak German at all at the time, and couldn't be bothered about school. I was
sent to a youth home and I often had to deal with the police.
At JOBLINGE, my friends and I started working right away. I realized that I am
good at something after all! That's why I got my internship and now I'm doing
an apprenticeship as a retail salesman. When things don't work there, I
know JOBLINGE will still be there to help me."
Piotr, 17, Russian
21. 20
Heinrich Alt,
Board of basic security,
Federal Employment Agency
Garrelt Duin,
Deputy Mayor, NRW
Prominent politicians support JOBLINGE as a concept to
strengthen local civic involvement …
Christine Haderthauer,
Minister of State
Kerstin Liebich,
State Secretary
Stefan Grüttner,
Social Services Minister
Uwe Albrecht,
Deputy Mayor
April 2009: Opening of the Munich location June 2010: Opening of Berlin location March 2011: Opening of the Frankfurt location
April 2012: Opening of the Leipzig location February 2013: Opening of the Ruhr location April 2013: "Five years of JOBLINGE"
22. 21
… and the media coverage is overwhelmingly positive
Selected press articles and awards
Handelsblatt,
February 16, 2009:
"Companies give unemployed
youth a chance"
Süddeutsche Zeitung
April 30, 2009:
"Training Inc."
Passauer Neue Presse
March 17, 2012:
"Joblinge: Humanity counts"
FAZ
August 8, 2012:
"Different approach to
finding training positions"
Spiegel
Aug. 12, 2013:
"The new cooperative state"
2012:
"Land of Ideas" award
2010:
Award from
Wertebündnis Bayern
Frankfurter Rundschau
January 27, 2012:
"How the downward spiral
can end"
Berliner Morgenpost
August 8, 2012:
"The legend of the dumb
student"
Leipziger Volkszeitung
September 28, 2012:
"Creative JOBLINGE
youths educate Leipzig"
Der Westen
February 25, 2013:
"'Joblinge' helps Esseners start
their career "
FAZ
April 29, 2013:
"What does full
employment mean?"
2013:
"Fairness Initiative award
2013"