Peek analytics social audience reports twool9 _may_01_2013
1. 1
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
@twool9 Audience Report
Key Metrics: @twool9 | May - 1 - 2013
Total Audience
4,219
@twool9 had 4,219 Twitter followers and we've classified the ones we could into Consumer, Business, and
Private (i.e. locked) accounts. The rest, which we label Unidentified, are an assortment of anonymous and
spam accounts, which we do not factor into our audience metrics.
Social Pull
270x
Pull is a good measure of how influential @twool9 's audience is, compared to the average Twitter account
- 1x is average, 2x is twice as much as average, and so on. Influence, for the purposes of this calculation, is
gauged by how well connected @twool9 's Twitter followers are across sixty social sites, compared to the
average consumer. A higher Pull suggests you have important people in your audience, and are thus better
able to spread your message far and wide.
Identified Audience
IDENTIFIED
AUDIENCE
2. 2
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
Audience Reach Insights
AVERAGE
NETWORK SIZE
Insights :
- On average, each of
@twool9's followers has
28,746 connections across
all social media platforms.
Audience Demographics
SEX
Insights :
-*Statistics based on 81%
of @twool9's followers,
whose sex we were able to
determine.
AGE RANGE
Insights :
- 27% @twool9's audience
is between 36 - 45.
- *Statistics based on 26%
of @twool9's followers,
whose age we were able to
determine by identifying
through social profile or
public records data.
3. 3
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
Audience Demographics [continued]
FEMALE
FOLLOWERS BY
AGE
Insights :
- Compared to the average
@twool9's female followers
tend to be more in the 46 -
55 age range.
MALE
FOLLOWERS BY
AGE
Insights :
- Compared to the average
@twool9's male followers
tend to be more in the 46 -
55 age range.
Audience Geographic Insights
TOP CITIES
Insights :
- @twool9 has a higher
percentage of followers
from Atlanta, Georgia than
the typical Twitter user.
4. 4
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
Audience Geographic Insights [continued]
TOP
STATES/PROVINCES
Insights :
- @twool9 has a higher
percentage of followers
from Georgia than the
typical Twitter user.
TOP COUNTRIES
Insights :
- @twool9 has a higher
percentage of followers
from USA than the typical
Twitter user.
5. 5
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
Audience Interests Insights
INTEREST
AFFINITY
Insights :
- Compared to the average
audience, @twool9's
audience's top three
interests are Business,
Pets, and Literature.
6. 6
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
Audience Career Insights
INCOME LEVEL
Insights :
- @twool9's consumer
audience has a high level of
income compared to the
average.
INDUSTRY
Insights :
- Compared to the average
audience @twool9's top
three industries are
Pharmaceuticals, Real
Estate, and Hardware.
Audience Education Insights
EDUCATION
TYPE
Insights :
- @twool9's followers
attend College/University
schools more than the
average Twitter audience.
7. 7
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
Audience Social Media Usage
SOCIAL MEDIA
USE
Insights :
- @twool9's consumer
audience is active on at
least 5,895 social profiles
and/or blogs.
SOCIAL
MEMBERSHIPS
Insights :
- 84% of @twool9's
followers have Facebook
profiles.
- @twool9's has more
followers who use YouTube
than does the typical
Twitter user.
ONLINE
ACTIVITIES
Insights :
- 27% of @twool9's
consumer audience has
been identified as a
Blogger.
8. 8
twool9
@twool9 | Jul 05 2009
Social Media Icon. Internet Marketing expert,
Reality TV fanatic. #TWOOL9 check out the
portfolio at http://t.co/taZwNkthS7 & Blog
http://t.co/kDa97EuXDb
Tweets 8,828
Followers 4,219
Following 4,489
Audience Cross Over
AUDIENCE
CROSS OVER
