Week 2 Discussion: Missions and Statement (University) Why Universities Need Strong, Meaningful Mission Statements.  One reason university are running into problems is that they have failed to master basic strategic management. virtually every Strategic Management text is about Mission and Vision statements, and the reason is simple – without a strong mission and vision it is impossible to create a strategic plan. The strategic plan involves developing objectives to meet goals, but without a real mission and vision, how can the organization determine its goals? All decisions are reduced to basic financial motivation – increase revenues, build enrollments, etc. It is fine to desire these things, but the question is how to get there. There are many ways to attract students, but to be successful, a school must know precisely what it is and what it’s trying to achieve. Mostly, they were easy to find, which is typical. Organizations often have a mission statement, but don’t really use it because they don’t understand how it fits into the strategic planning process However, just because a school has a mission doesn’t mean it’s a good one, or one that can be used as a focus of a strategic plan. A good mission statement is clear, concise, and tells you the  reason the organization exists.  Gurley, D., Peters, G., Collins, L., & Fifolt, M. (2015). Mission, vision, values, and goals: An exploration of key organizational statements and daily practice in schools.  Journal of Educational Change,  16(2), 217–242. https://doi.org/10.1007/s10833-014-9229-x Higher Education, Skills and Work-Based Learning ISSN: 2042-3896 Article publication date: 19 February 2019 My Focus will be based on Universities.  The focus will detail advantages and disadvantages of Universities and how students are affected by them. Since I live in the State of North Carolina, will compare NC to other Universities and its impact. EYES ON THE PRIZE AFAM B201 – Intro to African American Studies Najmah Thomas, Ph.D. Agenda  Admin & Module To-do List  Timeline  Eyes on the Prize (EOTP): Episode 1 Recap  Opening Discussion  EOTP Episode 2:  Fighting Back  Enforcing Brown  Separate & Unequal…outside of the South 2 Admin / Module To-Do List  Reading:  Week 1a Reading –Eyes on The Prize Study Guide – Episode 2  Week 1b Reading – Eyes on The Prize Study Guide – Episode 3  Learning Module 4 Quiz (due EOD 10/19)  Reading Response Assignment (due EOD 10/23)  AASA club meeting today 6:15pm African American Studies: Timeline of selected events (1917 – 1968) 1917-18 - US intervenes in World War I 1919 - 'Red Summer' - over 25 documented urban race riots in Chicago, DC and other cities 1920 - 19th Amendment (women's right to vote) 1920s - The Harlem Renaissance - NYC, Chicago, Detroit, etc., experience similar explosion of creative Black culture; 1929 - Great Depression begi.

1. Week 2 Discussion: Missions and Statement (University)
Why Universities Need Strong, Meaningful Mission Statements.
One reason university are running into problems is that they
have failed to master basic strategic management. virtually
every Strategic Management text is about Mission and Vision
statements, and the reason is simple – without a strong mission
and vision it is impossible to create a strategic plan.
The strategic plan involves developing objectives to meet goals,
but without a real mission and vision, how can the organization
determine its goals? All decisions are reduced to basic financial
motivation – increase revenues, build enrollments, etc. It is fine
to desire these things, but the question is how to get there.
There are many ways to attract students, but to be successful, a
school must know precisely what it is and what it’s trying to
achieve.
Mostly, they were easy to find, which is typical. Organizations
often have a mission statement, but don’t really use it because
they don’t understand how it fits into the strategic planning
process However, just because a school has a mission doesn’t
mean it’s a good one, or one that can be used as a focus of a
strategic plan. A good mission statement is clear, concise, and
tells you the
reason the organization exists.
Gurley, D., Peters, G., Collins, L., & Fifolt, M. (2015).
Mission, vision, values, and goals: An exploration of key
organizational statements and daily practice in schools.
Journal of Educational Change,
16(2), 217–242. https://doi.org/10.1007/s10833-014-
9229-x

2. Higher Education, Skills and Work-Based Learning
ISSN: 2042-3896 Article publication date: 19 February 2019
My Focus will be based on Universities. The focus will detail
advantages and disadvantages of Universities and how students
are affected by them. Since I live in the State of North Carolina,
will compare NC to other Universities and its impact.
EYES ON THE PRIZE
AFAM B201 – Intro to African American Studies
Najmah Thomas, Ph.D.
Agenda
-do List
Episode 1 Recap

3. Unequal…outside of the
South
2
Admin / Module To-Do List
–Eyes on The Prize Study Guide –
Episode 2
– Eyes on The Prize Study Guide –
Episode 3
3)
African American Studies: Timeline of selected events (1917 –
1968)
1917-18 - US intervenes in
World War I
1919 - 'Red Summer' -

4. over 25 documented urban
race riots in Chicago, DC
and other cities
1920 - 19th Amendment
(women's right to vote)
1920s - The Harlem
Renaissance - NYC,
Chicago, Detroit, etc.,
experience similar
explosion of creative Black
culture; 1929 - Great
Depression begins
1933-38 – NEW DEAL ERA
1937 - Zora Neale Hurston
writes best-known novel,
Their Eyes Were Watching
God, in seven weeks while
studying religion in Haiti.
1939 - 1945 - WWII
1948 - President Harry
Truman desegregates the
armed forces.
1948 - Beginning of
Apartheid in South Africa

5. 1952 - Briggs v. Elliot
(Clarendon County, SC), first
Supreme Court case in the US
to challenge segregation;
1954 - Supreme Court
outlaws segregated public
schools in Brown v. Board of
Education.
1955 - 14-year-old Emmett
Till, an African American
youth from Chicago, is
brutally murdered for
flirting with a white woman
four days earlier. Vietnam
War begins.
1955-57 - Bus boycott in
Montgomery, Alabama,
sparked by seamstress Rosa
Parks and organized by Rev.
Martin Luther King, Jr.
Civil Rights Act of 1957 -
protect voting rights.
1956 - Septima P. Clark
fired from teaching job for

6. refusal to renounce the
NAACP as required by SC
1958 – Orangeburg
Massacre – 3 students killed,
28 wounded at SCSU
1960 - 4 NC A&T students
stage sit-ins at Woolworth’s
lunch counter in Greensboro,
North Carolina, sparking
other sit-ins across the south;
(May) Civil Rights Act of
1960 - protect voting rights.
1962 - James Meredith
enrolls at University of
Mississippi after President
John F. Kennedy sends in
troops.
1963 - (August) - Over 250,000
attend March on Washington;
MLK “I Have a Dream” speech.
(September) Images of violence in
Birmingham, Al. (4 girls die in
church bomb, police brutality, etc.)
result in widespread sympathy for

7. the Civil Rights Movement.
1963 - (November 22)
President John F. Kennedy
assassinated.
Nation of Islam membership
reaches 30,000 (from 500)
under leadership of
Malcolm X.
1964 - Students Michael
Schwerner, Andrew
Goodman and James
Chaney are murdered
during Freedom Summer in
Mississippi.
1964 - (July) President
Lyndon Johnson signs
sweeping Civil Rights Act,
outlawing discrimination.
(October) MLK wins the
Nobel Peace Prize.
1965 - (March) MLK leads
a protest march from Selma
to Montgomery, Alabama,
in support of black voter

8. registration; (August)
Voting Rights Act of 1965
- abolish literacy tests.
1965 (February 24)
Malcolm X assassinated.
(August) President Johnson
signs Voting Rights Act.
1966 - New leader of the
Student Nonviolent
Coordinating Committee
(SNCC) Stokely Carmichael
coins the term 'Black Power"
1968 - (2/8) Orangeburg
Massacre - students Samuel
Hammond, Henry Smith, and
Delano Middleton (still in high
school) killed by police
gunfire on the campus of
South Carolina State
College.
1968 (April 4) - King
assassinated, sparking riots
in more than 100 cities.
1968 - End of the "Great

9. Migration" (over 6 million
African Americans left the
south for points north & west)
RECAP: EOTP Episode 1– Awakenings
Brown v. Board of Education
“To separate [black children]
from others of similar age
and qualifications solely
because of their race
generates a feeling of
inferiority as to their status in
the community that may
affect their hearts and minds
in a way unlikely ever to be
undone.”
-Chief Justice Warren (unanimous opinion
of the SCOTUS)
RECAP: EOTP Episode 1– Awakenings
(May 17, 1954)

10. doctrine, sets the stage for
direct action
(August 28, 1955)
broader audience
(December 1955- December 1956)
young leader into a movement
Image source: Cecil
Williams SC Civil
Rights Museum
Opening Discussion
EOTP Episode 2 – Fighting Back
process of ending
laws, policies and
practices that require
the separation and
isolation of different

11. racial and ethnic
groups
ial process in
which members of
different racial and
ethnic groups
experience fair and
equal treatment,
within desegregated
environments
Desegregation Integration
EOTP Link
9
https://www.kanopy.com/en/richlandlibrary/watch/video/285132
/285136
EOTP Episode 2 – Fighting Back
community rejects
“separate but equal”
education:
enrolled in the all-
white University of
Alabama

12. (Central High School,
AK)
Massacre (SCSU, SC)
with ‘massive resistance’:
with defiance, tacit
approval for mob-like
atmosphere
evicting sharecroppers,
voting to defund and/or
close schools
EOTP Episode 2 – Enforcing Brown
of Education decision:
-person accounts from
Little Rock 9, James
Meredith, other students
‘touch point’ for

13. desegregation?
between integration and
desegregation??
Separate & unequal…outside of the
South
“When we would go to white schools, we’d see these
lovely classrooms, with a small number of children in
each class…the teachers were permanent. We’d see
wonderful materials. When we’d go to our schools, we
would see overcrowded classrooms, children sitting out
in the corridors, and so forth. And so, then we decided
that where there were a large number of white
students, that’s where the care went. That’s where the
books went. That’s where the money went.”
-Ruth Batson; Boston, MA mother of 3, civil-rights activist
Separate & unequal…outside of the
South
school integration

14. regation by law vs
segregation by ‘racial
imbalance’
resistance to school
desegregation in NY (1957),
Detroit (1960), Boston (1960s
onward)
politicians framed their
resistance to school
desegregation in terms
like “busing” and
“neighborhood schools,”
and this rhetorical shift
allowed them to support
white schools and
neighborhoods without
using explicitly racist
language.” –EOTP, ep2
The Soiling
of Old
Glory,
by Stanley
Forman in
Boston
https://en.wikipedia.org/wiki/Stanley_Forman

15. Please be sure to read Eyes on the Prize – Episode
3 before class the next session!
Next Session: Thursday, October
19th - 4:30pm
Group Discussion
1. Is segregation and
“racial imbalance” the
same thing? Do they
have the same outcomes?
2. What can we do to
mitigate the negative
impacts of “racial
imbalance” in our
society??
EYES ON THE PRIZE: AWAKE, FIGHTING
BACK…AND I AIN’T SCARED
AFAM B201 – Intro to African American Studies
Najmah Thomas, Ph.D.

16. Session Agenda
– Awakenings
rn
RECAP: The New Deal
–Eyes on The Prize Study Guide –
Episode 1; Clark Ready From Within
-14) ☺ ENJOY YOUR FALL BREAK

17. RECAP: New Deal & Old Dilemmas
programs in response to
the Great Depression
(FHA, SSA, WPA, FDIC)
programs (FHA & red-
lining)
-V’ in
WWII
healthcare systems (US
Public Health Service and
Tuskegee Syphilis Study)
African American Studies: Timeline of selected events (1917 –
1968)
1917-18 - US intervenes in
World War I
1919 - 'Red Summer' -
over 25 documented urban
race riots in Chicago, DC
and other cities
1920 - 19th Amendment
(women's right to vote)

18. 1920s - The Harlem
Renaissance - NYC,
Chicago, Detroit, etc.,
experience similar
explosion of creative Black
culture; 1929 - Great
Depression begins
1933-38 – NEW DEAL ERA
1937 - Zora Neale Hurston
writes best-known novel,
Their Eyes Were Watching
God, in seven weeks while
studying religion in Haiti.
1939 - 1945 - WWII
1948 - President Harry
Truman desegregates the
armed forces.
1948 - Beginning of
Apartheid in South Africa
1952 - Briggs v. Elliot
(Clarendon County, SC), first
Supreme Court case in the US
to challenge segregation;
1954 - Supreme Court

19. outlaws segregated public
schools in Brown v. Board of
Education.
1955 - 14-year-old Emmett
Till, an African American
youth from Chicago, is
brutally murdered for
flirting with a white woman
four days earlier. Vietnam
War begins.
1955-57 - Bus boycott in
Montgomery, Alabama,
sparked by seamstress Rosa
Parks and organized by Rev.
Martin Luther King, Jr.
Civil Rights Act of 1957 -
protect voting rights.
1956 - Septima P. Clark
fired from teaching job for
refusal to renounce the
NAACP as required by SC
1958 – Orangeburg
Massacre – 3 students killed,

20. 28 wounded at SCSU
1960 - 4 NC A&T students
stage sit-ins at Woolworth’s
lunch counter in Greensboro,
North Carolina, sparking
other sit-ins across the south;
(May) Civil Rights Act of
1960 - protect voting rights.
1962 - James Meredith
enrolls at University of
Mississippi after President
John F. Kennedy sends in
troops.
1963 - (August) - Over 250,000
attend March on Washington;
MLK “I Have a Dream” speech.
(September) Images of violence in
Birmingham, Al. (4 girls die in
church bomb, police brutality, etc.)
result in widespread sympathy for
the Civil Rights Movement.
1963 - (November 22)
President John F. Kennedy
assassinated.

21. Nation of Islam membership
reaches 30,000 (from 500)
under leadership of
Malcolm X.
1964 - Students Michael
Schwerner, Andrew
Goodman and James
Chaney are murdered
during Freedom Summer in
Mississippi.
1964 - (July) President
Lyndon Johnson signs
sweeping Civil Rights Act,
outlawing discrimination.
(October) MLK wins the
Nobel Peace Prize.
1965 - (March) MLK leads
a protest march from Selma
to Montgomery, Alabama,
in support of black voter
registration; (August)
Voting Rights Act of 1965
- abolish literacy tests.
1965 (February 24)

22. Malcolm X assassinated.
(August) President Johnson
signs Voting Rights Act.
1966 - New leader of the
Student Nonviolent
Coordinating Committee
(SNCC) Stokely Carmichael
coins the term 'Black Power"
1968 - (2/8) Orangeburg
Massacre - students Samuel
Hammond, Henry Smith, and
Delano Middleton (still in high
school) killed by police
gunfire on the campus of
South Carolina State
College.
1968 (April 4) - King
assassinated, sparking riots
in more than 100 cities.
1968 - End of the "Great
Migration" (over 6 million
African Americans left the
south for points north & west)

23. Opening Discussion
Module Thesis Statement
7
The social, political and economic gains
for African Americans during the Civil
Rights Movement were achieved as a
result of ongoing interaction between the
government, civil rights organizations,
and individual advocates.
Eyes on the Prize
-
helping us analyze the movement
through primary sources
and political organizing – a
strategy pioneered by ‘Queen
Mother of the Civil Rights’
Septima P. Clark
standing up for civil rights

24. - Awakenings:
-class
citizenship…
violations of basic rights…
8
Eyes on the Prize – Community
Organizing
Youth/Young People:
Movement for Human Rights)
Organizations)
Equality)
Association)
C (Southern Christian
Leadership Conference)
Coordinating Committee)

25. Image source: F/H
Eyes on the Prize Episode 1 -
Awakenings
making:
egy
– the
Man Who Killed Jim Crow
(1954):
Clarendon, SC (1950, decided
1952)
◼ Clark Doll Study
◼ 2010 CNN Study
and separate but equal
doctrine
terror and violence

26. Image source: Cecil Williams
SC Civil Rights Museum
Image source: NY Times
https://naacp.org/find-resources/history-explained/civil-rights-
leaders/charles-hamilton-houston
https://youtu.be/PZryE2bqwdk
https://youtu.be/DYCz1ppTjiM
https://youtu.be/dQjlsrr49Yc
https://www.historyvshollywood.com/reelfaces/marshall/
Eyes on the Prize Episode 1 -
Awakenings
(1955):
Chicago…in Mississippi
maintaining white
supremacy
to look at this.” – Mrs. Till
murder…and sparking a

27. movement
https://youtu.be/rkQi6GBwmSA
Eyes on the Prize Episode 1 -
Awakenings
Boycott (1955 – 1957):
(March 2, 1955)
P. Clark
delivers…50,000 leaflets
-year old shall lead
them...
ys
Septima P. Clark and Rosa Parks,
1955 (TN) loc.gov
http://safero.org/articles/septima.html

28. https://www.zinnedproject.org/materials/claudette-colvin-twice-
toward-justice/
https://www.loc.gov/item/2015652115/
Please be sure to read (& watch if possible) Eyes
on the Prize – Episode 2 before next class session!
Next Session: Tuesday, October 18th
4:30pm
Turner Wegener
Professor Thomas
African American Studies
10/06/2020
Reading Response Module 5: Playlist
1: “The Times They Are A-Changin'” - Bob Dylan: This song
has aged very well and delivers a
very simple and true fact, that things are changing. This was
especially true for the time the
song was released and became an extremely powerful influence
on all cultures to begin to alter
their way of thinking in relation to topics involving equality,

29. and civil rights.
2: “Hurricane” - Bob Dylan: This song tells the true story of an
African American Boxer (Ruben
“Hurricane” Carter) who is wrongly accused of murdering a
bartender. While he was on trial, he
was found guilty and sentenced to life in prison by an all-white
jury. He was eventually released
after about 20 years after retrials that occurred due to the song.
The murders and trial took
place in New Jersey and shows that even with the civil rights
movement being very powerful
during the time racism still existed everywhere, not just the
south.
3: “Keep Your Eyes on the Prize” -Various artists: Being the
theme to documentary series I’m
writing about, I would be remised if I didn’t include this as part
of the assignment. The song is
very powerful and creates and clear and concise message that
the goal of everything the civil
rights movements is working towards is equality and a just
democracy inclusive to all citizens of
the United States.
4: “Going Down To Mississippi” - Phil Ochs: This song is
reminiscent of the white Americans that

30. traveled from the northern states to march in support of civil
rights. One verse of the song
states “If you never see me again, just know that I had to go”.
Several people lost their lives
while in support of this movement and as sad of a fact that is, it
was done while standing up for
a greater cause. To me this is something that gives those that
lost their lives immortality.
5: “What’s Going On” -Marvin Gaye: I like to think this song
would be a great way to help create
understanding in the actions taken by the Student Nonviolent
Coordinating Committee while
they carried out their tasks that challenged segregation.
6: “Get up Stand Up” - Bob Marley and the Wailers: The first
verse of this song embodies the
civil rights movement, “Get up stand up, stand up for your
right”. The entire song is an
empowering message
7: “Fight the Power” - Public Enemy: This song has a strong
relation to the marches Mississippi
and Alabama showing conviction and standing their ground
against prejudicial law enforcement
and not letting the movement be stopped because of failed first

31. attempts.
8: “Ohio” - Crosby, Stills, Nash and Young: Although this song
refers to an event that occurred
passed the timeframe of the topics covered in this module, it
relates to themes of people dying
while standing up for their rights and the federal government
having little to no interference to
protect people from these heinous acts.
9: “We Shall Overcome” - Toots and the Maytals: This song
relates heavily to the perseverance
and attitude that was carried by civil rights leaders to help push
those who developed doubts
that their cause may be for naught. This type of attitude has
aided in major progress in the fight
for equality.
Sources:
https://americansongwriter.com/30-greatest-bob-dylan-songs-
21-hurricane/
https://en.wikipedia.org/wiki/Ohio_(Crosby,_Stills,_Nash_%26_
Young_song)

32. Eyes on the Prize Documentary: Episodes 4-6
https://americansongwriter.com/30-greatest-bob-dylan-songs-
21-hurricane/
https://en.wikipedia.org/wiki/Ohio_(Crosby,_Stills,_Nash_%26_
Young_song
Week 3 Assignment - Training Needs Analysis
Overview
In your Week 2 discussion, you researched mission and vision
statements. Those are meant to give company-wide direction. As
the department leader, you now have the responsibility of
establishing three strategic goals for your department. You will
then determine the necessary training for employees as well as
how you will measure where or not your strategic goals have
been met after the first year.
Instructions
In this assignment you are to write a 4–6-page paper in which
you complete the following:
· Determine and discuss how you will measure whether or not
your strategic goals have been met after the first year of
implementation. In your Organizational Training Needs
Analysis:
. Be sure to summarize your goals.
. Identify and discuss two challenges your department may face
to fully meet the goals.
. Discuss two ways one might mitigate the challenges that could
arise.
· Develop a training needs analysis for the faculty and staff of
your department that:
. Identifies one area that is aligned to your strategic goals and
explains the need for this specific training.

33. . Includes the following:
2. Who will provide the training?
2.
Who will participate in each type of training?
2. What areas you believe are important to the training.
2. An explanation of the job-specific tasks that will be
performed in the training.
2. Whether this will be ongoing training or one-time sessions. If
ongoing, include how often training will take place