1. ADVERTISING AND DIGITAL MARKETING SOLUTIONS
SOCIAL SEARCH
BRANDING
ADVERTISING
http://triggerad.in info@triggerad.in +91-9953997043
MOBILE

2. Welcome to Trigger
Trigger is a creative advertising and digital marketing agency based out of New Delhi, India. A
team of professionals came together to give a practical shape to several things, including ideas,
dreams.
From posters on the wall to talking on the only place where it’s fit to talk to a wall (Facebook, in
case you were wondering), we cover the entire gamut from ATL, BTL to online services.
Let’s Trigger!

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About Us
The Internet Engineers for Everything Digital
Our Team
Dreamers turned Doers, Brand Evangelists
Our Services
Hand-picked Assortment of Digital Buffet
Creative Showcase
Loud No To Mediocrity

4. ABOUT
TRIGGER

5. ABOUT US
We are Trigger. A 360 degree solutions
powerhouse. Be it digital, ATL, BTL or activation,
we set our sight on solutions that work for you and
your brand.
We consider ‘Brand Psychology’ essential for what we do and think. We believe offline stores are meeting points for customers who shop
online. This is the time when brands can emulate all the things said and promised. We stress on re-inventing things, a lot. Our core focus is
on empowering the cause of small and mid-sized businesses. We want to bring the power of digital marketing into every single hand.
We ThinkWe Feel We Act

6. Trigger is about launching an action, in technical. We came
together to form a place where digital connects with creative forces
in all its glory.
Trigger is about making two distant ends meet – Client and the
Copy, acoustic jam happening over copywriting sessions, writing
social media updates lengthier than an expression but shorter than
tweet, finding ways to turn people’s stories into campaigns…
The internet engineers for everything digital
ABOUT US…
One of the key responsibilities at Trigger is to add value and
flavor of timeless essence to every campaign we plan. We’ve
learned with time that people remember how a particular
brand triggered a sense of fear or comfort by going beyond
how a brand connects with its audience. We find ways to
thrill, excite and delight our audiences in simplest of the ways.
Triggering a Conversation
 Like your favorite stand-up, Trigger has a witty approach
 Like your favorite food, we’re crispy and creamy
 Like your favorite superhero, we’ll do everything to uphold the dignity
of your brand

7. We challenge brands to push the boundaries and seek new
frontiers. Our aim is to create brand-specific digital and
offline marketing campaigns that put organizations right into
the action.
OUR VIEW POINT
We give your brand a unique voice and presence
Brands should invest in building and developing communities.
The offline channels shall not be forgotten - for they make the real
conversation happen.
Connect with new & existing audience on similar values the brand
is built upon.

8. This is the core philosophy on which Trigger delivers. Our working
methodology is based on 3 simple steps.
The Common Insight
We build a base for any creative
thought from cold hard facts. Not just
ideal situations.
Research
The final step comes in making the seen
unseen. An insight which cuts the clutter in
communication and execution.
Relate
For any good idea, it’s important to have a
roof that encapsulates all the other ideas.
In a nutshell, a common theme.
Collate
OUR APPROACH
We synergize our efforts with yours.

9. OUR
CORE TEAM

10. MEET OUR CORE TEAM
Dreamers turned doers, brand evangelists
Having had an experience of 6+ years in
the profession and having tried his hand at
every aspect of digital marketing, the
decision was to go the DIY way. Thus,
Trigger was born. Keshav has worked with
clients like AISECT, World Phone,
UNICEF India, University of Southampton,
Care India, InFashion, Transweb Global
etc.
• B.Tech (Mechanical Engineering)
• Certification in Web Designing and SEO
• Google Adwords certification
Education
About Keshav
KESHAV SAINI
Founder, Digital Marketer
Keshav manages the digital
operations at Trigger and is
involved in brand audits
and business strategy.
Search Engine Optimization 95 %
Social Media Marketing 85 %
Pay Per Click Marketing 80 %
Digital Strategy 90 %

11. MEET OUR CORE TEAM
Dreamers turned doers, brand evangelists
Art Direction 90 %
User Interface Designing 85 %
Corporate Branding 95 %
Creative Strategy 90 %
Being in the industry as an art director as
well as a professional artist for more than 8
years, Hemraj has worked on a roster of
clients ranging from Intex, Spice, Yes
Bank, Payworld to Amkette, Hughes,
Amway and even Shell. After a stint at
various agencies, he now lends his
creative force to Trigger.
• Bachelor of Arts
• Diploma in Commercial Art
Education
About Hemraj
HEMRAJ BHARADWAJ
Art Director, Consultant
Hemraj looks after the
interface design and visual
communications projects
and leads the design team.

12. MEET OUR CORE TEAM
Dreamers turned doers, brand evangelists
With collective experience of 7 years, he
loves the idea of toying with different
formats. He strives to maintain harmony
between creative and commercial aspects.
You would often find him pushing the
standards by tweaking things. He loves
Twitter for the simple fact that it keeps
creative juices running.
• Bachelor of Arts
Education
About Rajan
Content Strategy 95 %
Ad Copy 85 %
SEO Copywriting 90 %
Social Media Blogging 85 %
RAJAN DHIR
Senior Copywriter
Rajan works closely with
the art directors and digital
team to ensure that the
message is consistent
across all channels.

13. MEET OUR CORE TEAM
Dreamers turned doers, brand evangelists
C# 90 %
ASP.net 90 %
WCF 85 %
MVC 85 %
Having around 4+ years of professional
software development experience in the
industry, Rahul has delivered on several
windows and web based application
projects. When he is not getting messy
with the code, he loves to experiment with
open source libraries.
• Masters of Computer Applications
• Diploma in C++
Education
About Rahul
Rahul Gupta
Software Engineer
Rahul leads the web
development team at
Trigger and provides
consulation on application
architecture.

14. OUR
SERVICES

15. ONLINE MARKETING
OUR SERVICES
We can create effective email marketing campaigns
that drives traffic and results. We consider creativity to
be the deciding factor of positive ROI.
Email Marketing
We select the high performing keywords, incorporate
them into a specially-designed marketing program and
craft specific landing pages to drive online traffic
Pay Per Click Marketing
Getting the creative and commercial aspects right is
the primary objective of our mobile app development
team. We can execute the plan flawlessly from
imagination to virtual reality
Mobile Application Development
We ensure that every page adds to the overall appeal
factor of your website. We study consumer behavior
before finalizing design and other crucial aspects.
Website Design and Development
Our social media team knows the importance of
creating different marketing strategies for each
channel like Facebook and Twitter. We can get the
best ROI by narrowing it down to potential audience
Social Media Marketing
Our SEO strategy focuses on strengthening the brand
image. We follow a wider approach from offering
feedback on web content to designing landing pages
Search Engine Optimization

16. Trigger-ians consider capturing brand essence in
graphics a huge step forward. We treat visual
communication as one of the most effective and
engaging techniques in modern marketing
Graphic Designing
We offer creative solutions to help brands penetrate
into newer markets. Our marketing philosophy is
based on creating a unique identity that matches to
customer’s expectations
Creative Advertising
We offer complete printing solutions right from color
scheme to ideation. We can create that killing identity
for you to break into the top league. We’ve a team
that would put powerful concepts into action
Print Production
Our strategic viewpoint help brands to ideate
corporate identity through different works of art like
logos, marketing collateral, slogans etc. to facilitate
the achievement of business objectives
Corporate Identity
We provide strategic assistance to help brands
maintain the right image. We oversee all aspects that
help customers understand the brand better
Brand Management
Trigger-ians stress on developing campaigns that
highlight the superior or beneficial nature of products
and services. It should also underline how it touches
customer’s life in unimaginable ways
Campaign Planning
OFFLINE MARKETING
OUR SERVICES

17. Trigger-ians spend a lot of time on breaking down the products/services through the history of a company. We search for that nucleus
that has held the brand and services through time. It brings us closer to understanding the brand and audience. The result is that we
would have better chances of picking-up the ‘most suitable idea’ when it comes across our way. The idea is to have ten different
concepts ready on the table before we pick the right one.
WE PERSONIFY BRAND IDEOLOGY INTO IDEAS.

18. We use our experiences to build yours
HOW DOES THIS WORK?
We shoot off concepts that work. Trigger comprises of a
core team of creative consultants who have had an
extensive experience in dealing with brands of all kinds
and briefs of every nature.
We analyze website design, social profiles and content to identify
areas of opportunity and fix them up
We study brand history and evolution pattern of the last few years
to develop brand-conscious and target-oriented strategies
We focus on developing a unique brand identity by syncing social
with all offline and online marketing programs
In the case of a new start-up, we look for ideology and goals the
company is built upon

19. Online Marketing
that encourages audience and engages
Creativity
that sparks a reaction
Offline Marketing
that delivers on online
commitments
We’re your partners in online and offline marketing. We enhance brand reputation by continuously working on core competencies. We
build a close relationship with customers to open-up new horizons. We synchronize offline marketing practices with online.
For integrated marketing and brand promotion solutions
WHY DO BUSINESS WITH US?

20. CREATIVE
SHOWCASE

21. Corporate Identity Design for Tryst
INDUSTRY: Music Restro bar/ Cafe
WORK: Branding and Corporate Identity Design
URL: http://triggerad.in/portfolio/tryst
PROJECT DETAILS:
Situated in Saket, Tryst is a restobar and music place in Delhi. The
client had played host to a decent number of gigs and was looking to
for a clean and concise branding route. What followed was a
complete lineup of on table collaterals, posters, customer giveaway
collaterals and newspaper ads. All in good spirits.

29. Corporate Identity Design for Avant
INDUSTRY: Home Automation
WORK: Branding and Corporate Identity Design
URL: http://triggerad.in/portfolio/avant
PROJECT DETAILS:
A first in the market and a pioneer of home automation, the brand
was bringing the best in the industry like Honeywell and Lutron. We
gave the brand a name that fit its proposition and conceived the
complete brand identity from scratch along with a brochure that
would act as a first time interaction with the customer.

35. Packaging Design Concept for Lemon
Mobiles
INDUSTRY: Smartphones
WORK: Branding and Packaging Design
URL: http://triggerad.in/portfolio/lemon-mobiles
PROJECT DETAILS:
With other players entering the market, the brand wanted to
distinguish itself with a cleaner look and yet at the same time, speak
clearly to the budget mobile segment. Using the brand colors
prominently we gave them a complete slew of BTL and ATL
collaterals along with a new packaging design that establishes the
brand aesthetically as a quality product.

40. This is neither the last nor the least.
For more creative showcase, give us a call and we'll be glad to come over.
Our knowledge can play an instrumental role in helping you derive the highest ROI
from your marketing campaigns.

41. +91 9953997043, 9015891263
http://triggerad.in
https://facebook.com/TriggerAd
info@triggerad.in
Contact Us
B-18, Third Floor,
Dayanand Colony, Lajpat Nagar
4, New Delhi,-110024, India.

42. We can create that stunning design you’ve been raving on a competitor’s site. We
can write that copy you’ve been struggling to put together. We can run social
campaigns that bring the best of social interaction. We’ve a knack of breaking the
creative hoodoo. Call us to work together on building a brand.
THANK YOU