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FEATURED INNOVATIONS: PERFECT PAYMENTS Ola trendwatching.com's 10 ASIAN TRENDS FOR 2015

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FEATURED INNOVATIONS: PERFECT PAYMENTS
Ola Cabs, Meru Cabs and Saigon Market
Starting in October 2014, India-based taxi services Ola Cabs and Meru
Cabs offer cashless payment options through their respective
smartphone apps. Users can load cash values to the in-app mobile
wallets, from which fares are automatically deducted after a ride.
Vietnamese bank Sacombank and MasterCard also partnered to bring
mPOS terminals to Ben Thanh, Ho Chi Minh City’s major wet market,
from June 2014. The initiative allows vendors to process credit card
payments on their mobile phones.
www.trendwatching.com/trends/10-asian-trends-for-2015 10 ASIAN TRENDS FOR 2015 27

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