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"Winning In the New Reality"

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Trefoil Group
Trefoil Group

Scheibel Halaska's "Winning In the New Reality" presentation was given by Mary Scheibel to the MMAC on November 17, 2009.

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Marketing to Win: How the New Reality is Changing the Game November 17, 2009
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Today’s leading B2B companies are ,[object Object],[object Object],[object Object],[object Object],[object Object]
Today’s leading B2B companies are ,[object Object],[object Object],[object Object],[object Object],[object Object]
The result: new interest in brands ,[object Object],[object Object],[object Object]
How strong brands produce ROI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Common branding pitfalls ,[object Object],[object Object],[object Object]
Effective positioning ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
TrueCenter process ,[object Object],[object Object]
Interactive best practices ,[object Object],[object Object],[object Object],[object Object],[object Object]
Email marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategic public relations
Beginning the social media journey ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SH social media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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"Winning In the New Reality"