...And how we can all help them. Three tools, happier lives. Presentation in ScanAgile 2017, Wanha Satama, Helsinki 2 March 2017.

1. Karoliina Luoto · Scan Agile 2017 March 2, 15:00, Track 2
Why agile customers become
monsters?
And how can they be helped?
Why agile customers become monsters
And how they can be helped
Picture: © Disney Pixar
Karoliina Luoto · Codento · Scan Agile 2017 March 2

2. Karoliina Luoto + Codento
Consultant and Coach for
Agile Lean development
Focus: product leadership
Before: systems agilist, collaboration
specialist, product owner
Change agent’s right hand
in lean software development

3. Let me tell you
A story
Karoliina.luoto@codento.com · @totoroki · +358 40 765 8504

4. Photo: Sam Howzit, Flickr
Picture: Malabooboo, Flickr
Monsters Inc.
Wanted to develop an e-child-scarer
Picture: © Disney Pixar

5. The product
manager team had
heard about this
Scrum and Lean Startup
thing and wanted to try
them out
Picture: © Disney Pixar

6. Photo: Sam Howzit, Flickr
Picture: Malabooboo, Flickr
A company called Monsters Inc.
Wanted to develop an e-child-scarer
Picture: © Disney Pixar
The project board
Was a bit suspicious about agile
Picture: © Disney Pixar

7. Photo: Sam Howzit, Flickr
Picture: Malabooboo, Flickr
A company called Monsters Inc.
Wanted to develop an e-child-scarer
Picture: © Disney Pixar
But the e-scarer had potential
- So they found the money

8. The brand new
Product Owner
was super happy about
how agile and lean
seemed
”We don’t need a plan,
we’ll just find a team,
start developing and
continue from there!”
Picture: © Disney Pixar

9. Picture: © Disney Pixar
The Development Team
Was talented and visionated

10. Picture: © Disney Pixar
The Product Manager Team
Worked their arses off

11. Picture: © Disney Pixar
Writing and prioritizing
Backlog items

12. And the team really got
User stories completed

13. POs got loads of user feedback
And tried to answer it all
Picture: © Disney Pixar

14. And the team really got
Sprint goals completed
Often Sprint Reviews
Were revelations for POs
Picture: © Disney Pixar

15. So this is the kind of product
We are building! Seems Excellent!
Picture: © Disney Pixar

16. Time flied, project board tired
Where are the business results?
Picture: © Disney Pixar

17. The Scrum Team did great
But nobody appreciated this
Picture: © Disney Pixar

18. Finally the PO burnouted
It seemed impossible to succeed
Picture: © Disney Pixar

19. The project was shut down:
”Agile is not for us”
Picture: © Disney Pixar

20. *The dev team w
What had gone w
The team and others were
baffled
What had gone wrong?
The team was baffled
What had they done wrong?

21. Picture: © Disney Pixar

22. Picture: © Disney Pixar
”We lost sight of product vision!
And forgot to track value!”

23. ”And that turned us to
Project Monsters!”
Picture: © Disney Pixar

24. So how could the
Development Team have helped?

25. Agile Client Hand-Holder Test
for Scrum Masters and Dev Teams
1. Have you had a liftoff (kickoff) for both methods AND product vision?
Test by: Karoliina Luoto
2. Have you asked for project management vision on the value of the product?
Vision document? Lean canvas? KPIs or OKRs?
3. Does your Product Owner have an overall product plan, like a user
story map?
8. Have you told the Product Owner what you feel is worth focusing on?
9. Are you focusing on 20 % solutions that can fulfill 80 % of the need?
6. Are the decision-makers attending reviews?
4. Are you asking the PO to test – early and often?
7. Is your Product Owner attending retrospectives?
5. Is someone tracking user value over sprints?

26. Tools for
Helping out the client
Picture: © Disney Pixar

27. Make them do
A vision canvas
It forces to check all the
basics are thought through
If the vision is clear,
it will only take them an hour
Focus on the validations
– how are the
assumptions verified?
Picture: © Disney Pixar

29. Make them do
A product map
Technique optional,
essential to see the whole
product at once
Helps planning for Minimum
Lovable Product
Picture: © Disney Pixar
Helps inspection of progress

30. Users (described
with personas)
Activities
e.g. ”cooking
lunch”
Steps
e.g. ”making
the sauce”
Details e.g.
”adding wine”
Release
slice
User Story Mapping
Model by: Jeff Patton

31. Get value feedback
From Users in Sprints
Is this something you:
A) love?
B) expect?
C) are indifferent about?
D) hate?
Get the feedback to the
decision-makers
Picture: © Disney Pixar

32. Picture: gdsteam, Flickr

33. Three tools,
More party!
Picture: © Disney Pixa

34. The End J
Codento.com
Karoliina Luoto · @totoroki · +358 40 765 8504

35. Further tools and reading
Greetings to your Product Owner J
• Karoliina Luoto: Tuoteomistajan Scrum-pikaopas
http://content.codento.fi/download/tuoteomistajan-scrum-pikaopas
• Downloadable vision canvas in Finnish:
http://www.codento.fi/lataa-lean-visiolakana-ohjelmistoprojektiisi/
• Downloadable vision canvas in English:
http://www.codento.fi/en/service/agile-methodologies-and-lean/
• Jeff Patton: User Story mapping
http://jpattonassociates.com/user-story-mapping/