Tony Robbins Business Mastery | Force 3: World Class Marketing

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Becoming a world-class marketer isn't about resources – it's about value. The more value you add in your marketing, the more people will see you as an expert. And the more people who view you as an expert, the greater your competitive advantage. Learn how to have a world-class marketing strategy – understanding who your clients are and what they truly need – at Business Mastery in Palm Beach, Florida, January 16-20, 2016. Apply for Business Mastery: http://tonyr.co/1MoUluV

Business

“THE AIM OF MARKETING IS TO
KNOW AND UNDERSTAND THE
CUSTOMER SO WELL THE
PRODUCT OR SERVICE FITS HIM
AND SELLS ITSELF. “
-Peter Drucker

TAKE YOUR
BUSINESS
TO THE
NEXT LEVEL
Business Mastery
Palm Beach, FL
January 16-20

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Covid has drastically changed the way people work. Nowadays, many individuals can work wherever and whenever they prefer. However, this shift requires a different strategy for securing your environment. By adopting the Zero Trust principles, based on the 'Never Trust, Always Verify' mindset, you can mitigate these new risks. This session will delve into the concept and provide examples of how various HCL products can fit into this framework, particularly when it comes to building a central user repository and securing your email message flow.

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Insurance IoT is a social good! Because: 🔵 Expected losses can be reduced structured programs with both real-time mitigation actions to solve a specific situation, and behavioral change mechanisms to promote safer behaviors (both in personal and commercial lines) 🔵 Rate can be matched to risks better: - Smaller and more accurate pricing clusters allow a large part of profiles to receive a lower rate - Even with the ability to price the individual probability of loss (cluster of one) the insurance foundation isn’t canceled (The risk of each policy will contribute to the expected losses of the portfolio; The premiums paid by many lucky policyholders will be used to pay the claims of the few unlucky policyholders who had an accident in a period of coverage) 🔵 IoT data can be used to increase the effectiveness and efficiency of the claim process, so improving the combined ratio ceteris paribus ⏩ Large part of the policyholders will pay less (and portfolios currently difficult to insure will become more insurable) Insurance IoT (and telematics) is not about providing a discount Insurance IoT (and telematics) is about creating economic value using the data and sharing part of this value with policyholders (and agents & brokers) An integrated holistic adoption of the IoT paradigm is a game changer for your insurance business and a social good: ◾ it allows to improve the availability and affordability of insurance coverages ◾while allowing the sector to write a profitable business Below you can enjoy a selection of best practices in both personal and commercial lines - written with some of the IoT Insurance Observatory members - that have already started to obtain results from their IoT business transformation journeys

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