National Positions SEO Company Website Conversion Service : Guaranteed Results: Call Direct 213-321-3843

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National Positions Website Conversion Service
www.NationalConversionBooster.com
Turn more of your website visitors into your customers
Imagine what it would mean to you if you could increase your website site profitability
without increasing your advertising spend? National Conversion Booster offers a
systematic reliable approach to increasing your sales, leads and profits by optimizing
the layout of your website.
How can increased website conversion rate help you?
If you are like most website owners you want to make as much money as possibly can
with your website. In fact optimizing your website can have a major affect on your
bottom line. Now assume that your websites conversion rate is between 1 and 2
percent. If you can increase your conversion rate by just a half a percentage point you
can increase revenues by 50% or more.
Why you need to increase your conversion rate?
Advertising on the Internet is becoming more expensive and more competitive every
day. Pay-Per-Click advertising has skyrocketed in price just over the last few years. Even
Search Engine Optimization is getting harder as more competitors vie for the same top
rankings.
On the positive side most websites are doing a horrible job converting traffic and it is
often not that hard to increase current conversion rates substantially. Just imagine if we
double your conversion rate your cost-per-acquisition will halve.
The National Positions Conversion Cycle™
Conversion rate increases are generated by testing various aspects of your website. It is
a cycle because it is made up of a number of ongoing tests. Each time a usability test is
completed we learn more about what is working and why.
Tony Ly, Search – Leads – eCommerce tly@nationalpositions.com / http://www.linkedin.com/in/tonyly 213-321-3843
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Stage 1: Analysis
Web analytics tells us what visitors are doing on your site. Analytics will tell us where
people click and where they abandon or leave your website. We will take this
information and choose the top pages to work on. These typically are your:
 Top exit pages
 Top bounce pages
 Lowest time spent pages
 Key selling pages
Stage 2: Plan/Brainstorming
At this stage we try to identify all the weaknesses in your marketing goals or funnel. Here
we sketch out how you are driving visitors all the way from your advertising through to
closing the sale or generating the lead. We will look at all your major website pages
and identify the pages that have the greatest opportunity for improvement.
During this stage we will review your Unique Selling Proposition (USP), the top points you
are trying to communicate and the profiles of your main target customers.
Next we try and identify the top factors that if changed could have the biggest impact
on your conversion rates. This could include: Headlines, tag lines, pricing, new offers,
guarantees, body text, testimonials, call-to-action buttons, graphics and much, much
more.
Stage 3: Design
At this stage we put the plan into action. We design the various pages that we plan to
test. We will test the big bold improvements first. By taking all our top ideas and testing
Tony Ly, Search – Leads – eCommerce tly@nationalpositions.com / http://www.linkedin.com/in/tonyly 213-321-3843
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them at once we can hope for a massive increase in results. We will work closely with
you at this stage to ensure that we are positioning your products and services correctly
and that the tests make sense to you and your company.
Stage 4: Implement
We use Google Website Optimizer to implement your tests. This amazing tool helps us
split your paid and organic traffic across your existing page and the new pages we
want to test. During this stage we place tracking code on each element that we are
testing so that we can tell exactly what is working and what isn’t.
Stage 5: Testing
Testing multiple factors across similar pages is known as multivariate testing. Every week
during the test we take the results we have gathered and communicate these back to
you so that you can easily track which variation of an experiment is motivating your
visitors the most.
At the end of the test cycle we will deliver concrete and actionable recommendations
based on our findings. We will then help you implement the best performing elements
and pages so that you can start making increased profits right away. Testing by its very
nature means continually trying new things and this is how the National Positions
Conversion Cycle works.
Benefits
 Turn more visitors into sales or leads
 Reduce your acquisitions costs
 Make more profits
 Enjoy more return visitors
 Take your website to the next level
Testimonials and Case Studies
Please visit www.NationalConversionBooster.com
Need More Information:
Email or call: tly@nationalpositions.com / 1-213-321-3843
Tony Ly, Search – Leads – eCommerce tly@nationalpositions.com / http://www.linkedin.com/in/tonyly 213-321-3843
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