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Social Media for Business January 2010

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Tonick Media
Tonick Media

A copy of the slides used in the January 2010 Social Media for Business taster webinar. For details of future events please go to http://ow.ly/10Jtb

BusinessTechnologie
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An Introduction to Social Media for Business
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1. Introduction
My Background
Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object]
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1. What is Social Media?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Aspects & Terminology
Why Now? – Is it just a fad? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who’s using Social Media? Graphic created using http://www.wordle.net/.
3. Introducing the Technology
 
Blogs, Micro-Blogs & V-Logs
Some Statistics ,[object Object],[object Object],[object Object]
Blogs, Micro-Blogs & V-Logs
Latest Statistics ,[object Object],[object Object],[object Object]
V-Logs
Social Networks
What is Facebook? ,[object Object],[object Object],[object Object],[object Object]
Latest Statistics ,[object Object],[object Object],[object Object],[object Object],Source: http://www.facebook.com/press/info.php?statistics
An Average user… ,[object Object],[object Object],[object Object],[object Object],Source: http://www.facebook.com/press/info.php?statistics
Professional Networks
What is LinkedIn? ,[object Object],[object Object],[object Object]
Some Statistics ,[object Object],[object Object],[object Object]
File Sharing Sites
File Sharing Sites
File Sharing Sites
What is YouTube? ,[object Object],[object Object],[object Object]
Latest Statistics ,[object Object],[object Object],[object Object],[object Object]
Demographics (Age) ,[object Object],[object Object],[object Object],[object Object]
Forums
Wikis
Live-Streaming
4. Case Studies
Tonick Media
 
 
 
 
Business Cornwall
Case Study: Business Cornwall
 
 
 
UKNetWeb
 
 
 
[object Object]
Case Study: Tonick Media
Case Study: Tonick Media ,[object Object],[object Object],[object Object],[object Object],[object Object]
Case Study: Business Cornwall
Case Study: UKNetWeb
Case Study: UKNetWeb ,[object Object],[object Object],[object Object],[object Object]
More Examples ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
Planning an approach Identify your community Define your objectives Decide your approach Allocate resources Link to technology
6. Getting Started
The Golden Rule Visibility + Credibility = Profitability
Practical Exercises ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Some tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
7. Measuring & Analysis
Measuring and Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
8. Recap & Next Stages
In Summary... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Get it right… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
We can help get you started… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More information ,[object Object],[object Object],[object Object],[object Object]
[object Object]

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Social Media for Business January 2010

Hinweis der Redaktion

  1. More than 60% of online European consumers now engage with social media on a regular basis.
  2. 2. and 3. FB Main Site 4. And 5. Technorati State of the Blogosphere - Universal McCann (March 2008) 6. ZDNet http://blogs.zdnet.com/BTL/?p=12919 7. Counted on Twitter About Us section 8. YouTube Corporate info
  3. 2. and 3. FB Main Site 4. And 5. Technorati State of the Blogosphere - Universal McCann (March 2008) 6. ZDNet http://blogs.zdnet.com/BTL/?p=12919 7. Counted on Twitter About Us section 8. YouTube Corporate info