SlideShare ist ein Scribd-Unternehmen logo
1 von 25
FIND YOUR AUDIENCE ON
SOCIAL MEDIA
Where to
g+
WHEN I STARTED,I JOINED EVERY SOCIAL NETWORK
NEW!
JOIN NOW!
SIGN UP!
NEW!
JOIN NOW!
SIGN UP!
g+
BUT NOBODY LISTENEDTO WHAT I HAD TO SAY
IS ANYONE OUT THERE?
TESTING 1, 2, 3…
ANYBODY?
NOW I’M A
SOCIAL SELLING
EXPERT
FIND YOUR AUDIENCE
First rule
ASK YOUR
CUSTOMERS
WHICH
PLATFORMS
ARE THEY ON?
KNOW YOUR SOCIAL MEDIA
Second Rule
1.39 billion active users
SOURCE: HTTPS://ZEPHORIA.COM/SOCIAL-MEDIA/TOP-15-VALUABLE-FACEBOOK-STATISTICS/
29.7% of users are 25 to 34 years old
SOURCE: HTTPS://ZEPHORIA.COM/SOCIAL-MEDIA/TOP-15-VALUABLE-FACEBOOK-STATISTICS/
1 in 5 page views in
the US occurs
on Facebook
SOURCE: HTTPS://ZEPHORIA.COM/SOCIAL-MEDIA/TOP-15-VALUABLE-FACEBOOK-STATISTICS/
Over 271 million active users
SOURCE: HTTP://WWW.DIGITALINFORMATIONWORLD.COM/2015/01/TWITTER-
MARKETING-STATS-AND-FACTS-YOU-SHOULD-KNOW.HTML
Retailers and restaurants are the most
engaging industries on Twitter
SOURCE: HTTP://WWW.DIGITALINFORMATIONWORLD.COM/2015/01/TWITTER-
MARKETING-STATS-AND-FACTS-YOU-SHOULD-KNOW.HTML
Apparel businesses are the least
engaging industries
SOURCE: HTTP://WWW.DIGITALINFORMATIONWORLD.COM/2015/01/TWITTER-
MARKETING-STATS-AND-FACTS-YOU-SHOULD-KNOW.HTML
SOURCE: HTTP://WWW.JEFFBULLAS.COM/2014/12/02/25-LINKEDIN-FACTS-AND-
STATISTICS-YOU-NEED-TO-SHARE/
1 out of 3 professionals are on LinkedIn
SOURCE: HTTP://WWW.JEFFBULLAS.COM/2014/12/02/25-LINKEDIN-FACTS-AND-
STATISTICS-YOU-NEED-TO-SHARE/
13% of LinkedIn users don’t have a
Facebook account
SOURCE: HTTP://WWW.JEFFBULLAS.COM/2014/12/02/25-LINKEDIN-FACTS-AND-
STATISTICS-YOU-NEED-TO-SHARE/
41% of millionaires use LinkedIn
DO YOUR RESEARCH
There are countless other platforms, with new ones always
coming out. Find out where your audience is before jumping in.
FOCUS ON YOUR TOP 3
Third rule
WHERE YOUR AUDIENCE CONGREGATES
3
CONCENTRATE ON
PLATFORMS
Listen
TO THE CONVERSATIONS
UNDERSTAND
THE PLATFORM’S LANGUAGE
#HOTTOPIC
@COMPANY
LONG STORIESOR SHORT?
Then
JOIN THE CONVERSATION
UNDERSTANDING THE
PLATFORMS AND CHOOSING
YOUR TOP 3 IS MANAGEABLE
AND WILL KEEP YOU FOCUSED
“
”
TOM ABBOTT
FOUNDER OF SOCO SALES TRAINING
Finding your audience on
Social Media,
GET FREE BOOKLET
POSITION YOURSELF AS AN EXPERT
USING SOCIAL MEDIA
CONTACT US
@socoselling
socosalestraining
prosper@socoselling.com
www.socoselling.com
+65 6644-5294

Weitere ähnliche Inhalte

Andere mochten auch

Sales: It's Not About YOU Part 2: Prospect Buy for Their Reasons
Sales: It's Not About YOU Part 2: Prospect Buy for Their ReasonsSales: It's Not About YOU Part 2: Prospect Buy for Their Reasons
Sales: It's Not About YOU Part 2: Prospect Buy for Their ReasonsOasis Solutions Group
 
Sales Prospecting 101 - Module 3: How to Hone in on Your Ideal Prospect
Sales Prospecting 101 - Module 3: How to Hone in on Your Ideal ProspectSales Prospecting 101 - Module 3: How to Hone in on Your Ideal Prospect
Sales Prospecting 101 - Module 3: How to Hone in on Your Ideal ProspectSalesScripter
 
How to Find New Customers - Outreach Formula 2.0 - The £multi-million Sales ...
How to Find New Customers - Outreach Formula 2.0 -  The £multi-million Sales ...How to Find New Customers - Outreach Formula 2.0 -  The £multi-million Sales ...
How to Find New Customers - Outreach Formula 2.0 - The £multi-million Sales ...Marketing Republic UK
 
7 Sales Tips for Prospecting
7 Sales Tips for Prospecting7 Sales Tips for Prospecting
7 Sales Tips for ProspectingRalph Barsi
 
Close sale whattsapp link 2
Close sale whattsapp link 2Close sale whattsapp link 2
Close sale whattsapp link 2Muhd Zulhilmi
 
How to Have Awesome First Appointments with Prospects
How to Have Awesome First Appointments with ProspectsHow to Have Awesome First Appointments with Prospects
How to Have Awesome First Appointments with ProspectsSalesScripter
 
Top 50 Sales Prospecting Stats that will Make You a Sales Rockstar
Top 50 Sales Prospecting Stats that will Make You a Sales RockstarTop 50 Sales Prospecting Stats that will Make You a Sales Rockstar
Top 50 Sales Prospecting Stats that will Make You a Sales RockstarTeamWave
 
The Power of Proactive Prospecting
The Power of Proactive ProspectingThe Power of Proactive Prospecting
The Power of Proactive ProspectingKyle Lacy
 
Moments Matter - Trends Changing Content Forever
Moments Matter - Trends Changing Content ForeverMoments Matter - Trends Changing Content Forever
Moments Matter - Trends Changing Content ForeverKyle Lacy
 
Sales prospect pitch
Sales prospect pitchSales prospect pitch
Sales prospect pitchJan Bendtsen
 

Andere mochten auch (11)

Sales: It's Not About YOU Part 2: Prospect Buy for Their Reasons
Sales: It's Not About YOU Part 2: Prospect Buy for Their ReasonsSales: It's Not About YOU Part 2: Prospect Buy for Their Reasons
Sales: It's Not About YOU Part 2: Prospect Buy for Their Reasons
 
Sales Prospecting 101 - Module 3: How to Hone in on Your Ideal Prospect
Sales Prospecting 101 - Module 3: How to Hone in on Your Ideal ProspectSales Prospecting 101 - Module 3: How to Hone in on Your Ideal Prospect
Sales Prospecting 101 - Module 3: How to Hone in on Your Ideal Prospect
 
How to Find New Customers - Outreach Formula 2.0 - The £multi-million Sales ...
How to Find New Customers - Outreach Formula 2.0 -  The £multi-million Sales ...How to Find New Customers - Outreach Formula 2.0 -  The £multi-million Sales ...
How to Find New Customers - Outreach Formula 2.0 - The £multi-million Sales ...
 
7 Sales Tips for Prospecting
7 Sales Tips for Prospecting7 Sales Tips for Prospecting
7 Sales Tips for Prospecting
 
Close sale whattsapp link 2
Close sale whattsapp link 2Close sale whattsapp link 2
Close sale whattsapp link 2
 
Presentasi Program SMK Sales Awards
Presentasi Program SMK Sales AwardsPresentasi Program SMK Sales Awards
Presentasi Program SMK Sales Awards
 
How to Have Awesome First Appointments with Prospects
How to Have Awesome First Appointments with ProspectsHow to Have Awesome First Appointments with Prospects
How to Have Awesome First Appointments with Prospects
 
Top 50 Sales Prospecting Stats that will Make You a Sales Rockstar
Top 50 Sales Prospecting Stats that will Make You a Sales RockstarTop 50 Sales Prospecting Stats that will Make You a Sales Rockstar
Top 50 Sales Prospecting Stats that will Make You a Sales Rockstar
 
The Power of Proactive Prospecting
The Power of Proactive ProspectingThe Power of Proactive Prospecting
The Power of Proactive Prospecting
 
Moments Matter - Trends Changing Content Forever
Moments Matter - Trends Changing Content ForeverMoments Matter - Trends Changing Content Forever
Moments Matter - Trends Changing Content Forever
 
Sales prospect pitch
Sales prospect pitchSales prospect pitch
Sales prospect pitch
 

Mehr von Tom Abbott, CSP

Tips To Look Your Best On A Video Call
Tips To Look Your Best On A Video CallTips To Look Your Best On A Video Call
Tips To Look Your Best On A Video CallTom Abbott, CSP
 
10 Essential Negotiation Skills Every Salesperson Need To Master
10 Essential Negotiation Skills Every Salesperson Need To Master10 Essential Negotiation Skills Every Salesperson Need To Master
10 Essential Negotiation Skills Every Salesperson Need To MasterTom Abbott, CSP
 
7 Networking Tips for Sales Professionals Even If You're An Introvert
7 Networking Tips for Sales Professionals Even If You're An Introvert7 Networking Tips for Sales Professionals Even If You're An Introvert
7 Networking Tips for Sales Professionals Even If You're An IntrovertTom Abbott, CSP
 
Virtual Meeting Checklist Infographic
Virtual Meeting Checklist InfographicVirtual Meeting Checklist Infographic
Virtual Meeting Checklist InfographicTom Abbott, CSP
 
Ultimate Sales Tech Stack Infographic
Ultimate Sales Tech Stack InfographicUltimate Sales Tech Stack Infographic
Ultimate Sales Tech Stack InfographicTom Abbott, CSP
 
8 Ways To Build A High Performance Team
8 Ways To Build A High Performance Team8 Ways To Build A High Performance Team
8 Ways To Build A High Performance TeamTom Abbott, CSP
 
How to sell during a slowdown
How to sell during a slowdownHow to sell during a slowdown
How to sell during a slowdownTom Abbott, CSP
 
How To Reduce The Social Distance When Working From Home
How To Reduce The Social Distance When Working From HomeHow To Reduce The Social Distance When Working From Home
How To Reduce The Social Distance When Working From HomeTom Abbott, CSP
 
Tools To Manager Remote Sales Teams
Tools To Manager Remote Sales TeamsTools To Manager Remote Sales Teams
Tools To Manager Remote Sales TeamsTom Abbott, CSP
 
7 Ways To Keep Staff Motivated When Working From Home
7 Ways To Keep Staff Motivated When Working From Home7 Ways To Keep Staff Motivated When Working From Home
7 Ways To Keep Staff Motivated When Working From HomeTom Abbott, CSP
 
Qualities of a Great Sales Professional
Qualities of a Great Sales ProfessionalQualities of a Great Sales Professional
Qualities of a Great Sales ProfessionalTom Abbott, CSP
 
Power SELLING Assets - The skills needed to succeed in sales
Power SELLING Assets - The skills needed to succeed in salesPower SELLING Assets - The skills needed to succeed in sales
Power SELLING Assets - The skills needed to succeed in salesTom Abbott, CSP
 
Power SELLING Assets Infographic
Power SELLING Assets InfographicPower SELLING Assets Infographic
Power SELLING Assets InfographicTom Abbott, CSP
 

Mehr von Tom Abbott, CSP (16)

Tips To Look Your Best On A Video Call
Tips To Look Your Best On A Video CallTips To Look Your Best On A Video Call
Tips To Look Your Best On A Video Call
 
10 Essential Negotiation Skills Every Salesperson Need To Master
10 Essential Negotiation Skills Every Salesperson Need To Master10 Essential Negotiation Skills Every Salesperson Need To Master
10 Essential Negotiation Skills Every Salesperson Need To Master
 
7 Networking Tips for Sales Professionals Even If You're An Introvert
7 Networking Tips for Sales Professionals Even If You're An Introvert7 Networking Tips for Sales Professionals Even If You're An Introvert
7 Networking Tips for Sales Professionals Even If You're An Introvert
 
Virtual Meeting Checklist Infographic
Virtual Meeting Checklist InfographicVirtual Meeting Checklist Infographic
Virtual Meeting Checklist Infographic
 
Ultimate Sales Tech Stack Infographic
Ultimate Sales Tech Stack InfographicUltimate Sales Tech Stack Infographic
Ultimate Sales Tech Stack Infographic
 
8 Ways To Build A High Performance Team
8 Ways To Build A High Performance Team8 Ways To Build A High Performance Team
8 Ways To Build A High Performance Team
 
How to sell during a slowdown
How to sell during a slowdownHow to sell during a slowdown
How to sell during a slowdown
 
Spin Selling Explained
Spin Selling ExplainedSpin Selling Explained
Spin Selling Explained
 
How To Reduce The Social Distance When Working From Home
How To Reduce The Social Distance When Working From HomeHow To Reduce The Social Distance When Working From Home
How To Reduce The Social Distance When Working From Home
 
Tools To Manager Remote Sales Teams
Tools To Manager Remote Sales TeamsTools To Manager Remote Sales Teams
Tools To Manager Remote Sales Teams
 
7 Ways To Keep Staff Motivated When Working From Home
7 Ways To Keep Staff Motivated When Working From Home7 Ways To Keep Staff Motivated When Working From Home
7 Ways To Keep Staff Motivated When Working From Home
 
Sales KPIs
Sales KPIsSales KPIs
Sales KPIs
 
Qualities of a Great Sales Professional
Qualities of a Great Sales ProfessionalQualities of a Great Sales Professional
Qualities of a Great Sales Professional
 
Power SELLING Assets - The skills needed to succeed in sales
Power SELLING Assets - The skills needed to succeed in salesPower SELLING Assets - The skills needed to succeed in sales
Power SELLING Assets - The skills needed to succeed in sales
 
Power SELLING Assets Infographic
Power SELLING Assets InfographicPower SELLING Assets Infographic
Power SELLING Assets Infographic
 
Believe In Yourself
Believe In YourselfBelieve In Yourself
Believe In Yourself
 

Kürzlich hochgeladen

Production diary Film the city powerpoint
Production diary Film the city powerpointProduction diary Film the city powerpoint
Production diary Film the city powerpointAshtonCains
 
Social media marketing/Seo expert and digital marketing
Social media marketing/Seo expert and digital marketingSocial media marketing/Seo expert and digital marketing
Social media marketing/Seo expert and digital marketingSheikhSaifAli1
 
Capstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdfCapstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdfeliklein8
 
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdfSEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdfmacawdigitalseo2023
 
Film show post-production powerpoint for site
Film show post-production powerpoint for siteFilm show post-production powerpoint for site
Film show post-production powerpoint for siteAshtonCains
 
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort ServiceVellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort ServiceDamini Dixit
 
MODERN PODCASTING ,CREATING DREAMS TODAY.
MODERN PODCASTING ,CREATING DREAMS TODAY.MODERN PODCASTING ,CREATING DREAMS TODAY.
MODERN PODCASTING ,CREATING DREAMS TODAY.AFFFILIATE
 
Film the city investagation powerpoint :)
Film the city investagation powerpoint :)Film the city investagation powerpoint :)
Film the city investagation powerpoint :)AshtonCains
 
Generate easy money from tiktok using this simple steps on the book.
Generate easy money from tiktok using this simple steps on the book.Generate easy money from tiktok using this simple steps on the book.
Generate easy money from tiktok using this simple steps on the book.AFFFILIATE
 
Film show investigation powerpoint for the site
Film show investigation powerpoint for the siteFilm show investigation powerpoint for the site
Film show investigation powerpoint for the siteAshtonCains
 
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...ZurliaSoop
 
Improve Your Brand in Waco with a Professional Social Media Marketing Company
Improve Your Brand in Waco with a Professional Social Media Marketing CompanyImprove Your Brand in Waco with a Professional Social Media Marketing Company
Improve Your Brand in Waco with a Professional Social Media Marketing CompanyWSI INTERNET PARTNER
 
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...Delhi Call girls
 
Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"
Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"
Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"SocioCosmos
 
Interpreting the brief for the media IDY
Interpreting the brief for the media IDYInterpreting the brief for the media IDY
Interpreting the brief for the media IDYgalaxypingy
 
Ready to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with SociocosmosReady to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with SociocosmosSocioCosmos
 
Capstone slide deck on the TikTok revolution
Capstone slide deck on the TikTok revolutionCapstone slide deck on the TikTok revolution
Capstone slide deck on the TikTok revolutioneliklein8
 
Your LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence PackageYour LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence PackageSocioCosmos
 
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFECASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFECall girl Jaipur
 

Kürzlich hochgeladen (20)

Production diary Film the city powerpoint
Production diary Film the city powerpointProduction diary Film the city powerpoint
Production diary Film the city powerpoint
 
Social media marketing/Seo expert and digital marketing
Social media marketing/Seo expert and digital marketingSocial media marketing/Seo expert and digital marketing
Social media marketing/Seo expert and digital marketing
 
Capstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdfCapstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdf
 
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdfSEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
SEO Expert in USA - 5 Ways to Improve Your Local Ranking - Macaw Digital.pdf
 
Film show post-production powerpoint for site
Film show post-production powerpoint for siteFilm show post-production powerpoint for site
Film show post-production powerpoint for site
 
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort ServiceVellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
 
MODERN PODCASTING ,CREATING DREAMS TODAY.
MODERN PODCASTING ,CREATING DREAMS TODAY.MODERN PODCASTING ,CREATING DREAMS TODAY.
MODERN PODCASTING ,CREATING DREAMS TODAY.
 
Film the city investagation powerpoint :)
Film the city investagation powerpoint :)Film the city investagation powerpoint :)
Film the city investagation powerpoint :)
 
Generate easy money from tiktok using this simple steps on the book.
Generate easy money from tiktok using this simple steps on the book.Generate easy money from tiktok using this simple steps on the book.
Generate easy money from tiktok using this simple steps on the book.
 
Film show investigation powerpoint for the site
Film show investigation powerpoint for the siteFilm show investigation powerpoint for the site
Film show investigation powerpoint for the site
 
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
 
Improve Your Brand in Waco with a Professional Social Media Marketing Company
Improve Your Brand in Waco with a Professional Social Media Marketing CompanyImprove Your Brand in Waco with a Professional Social Media Marketing Company
Improve Your Brand in Waco with a Professional Social Media Marketing Company
 
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
 
Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"
Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"
Craft Your Legacy: Invest in YouTube Presence from Sociocosmos"
 
Interpreting the brief for the media IDY
Interpreting the brief for the media IDYInterpreting the brief for the media IDY
Interpreting the brief for the media IDY
 
Ready to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with SociocosmosReady to get noticed? Partner with Sociocosmos
Ready to get noticed? Partner with Sociocosmos
 
Capstone slide deck on the TikTok revolution
Capstone slide deck on the TikTok revolutionCapstone slide deck on the TikTok revolution
Capstone slide deck on the TikTok revolution
 
Your LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence PackageYour LinkedIn Makeover: Sociocosmos Presence Package
Your LinkedIn Makeover: Sociocosmos Presence Package
 
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFECASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
 
The Butterfly Effect
The Butterfly EffectThe Butterfly Effect
The Butterfly Effect
 

How To Find Your Target Audience On Social Media by Tom Abbott, Soco Selling