One of the most crucial aspect of event promotion is what you do offline. This is a handy template you can use as checklist.

1. 15 ways to promote your event offline ! Julius Solaris www.eventmanagerblog.com Photo by http://www.flickr.com/photos/sfj/

2. 1. Get compelling Moo mini cards and spread the love www.moo.com Photo by http://www.flickr.com/photos/vitorguerson/

3. 2. Attend Meetups related to the content of your event www.meetup.com Photo by http://www.flickr.com/photos/bahman2005/

4. 3. When it's your turn to speak start by saying: "You know I am working on this event..." Photo by http://www.flickr.com/photos/briansolis/

5. 4. Put stickers with your event logo on your badge www.moo.com www.mikonmixers.com Photo by http://www.flickr.com/photos/queen_of_subtle/

6. 5. Make sure you attend related Facebook Groups events www.facebook.com Photo by http://www.flickr.com/photos/mauriz/

7. 6. Open Bluetooth at conferences and change the name of your device to something like "Great event coming up" http://en.wikipedia.org/wiki/Proximity_marketing Photo by http://www.flickr.com/photos/schnook/

8. 7. Attend Linkedin Groups related events www.linkedin.com Photo by http://www.flickr.com/photos/mariosundar/

9. 8. Create your own Meetup on the topic and start collecting attendees www.meetup.com/create/ Photo by http://www.flickr.com/photos/mylerdude/

10. 9. Search Eventful/Upcoming list of events and look for related events to attend http://eventful.com/ http://upcoming.yahoo.com Photo by http://www.flickr.com/photos/kurioso/

11. 10. Make sure you have a brochure/flyer/invite with you at all times Photo by http://www.flickr.com/photos/cyberkode/

12. 11. Make your vcard and keep it ready at all times http://vcardmaker.wackomenace.co.uk/ Photo by http://www.flickr.com/photos/avlxyz/

13. 12. Attend related BarCamps and make connections http://barcamp.org Photo by http://www.flickr.com/photos/laughingsquid/

14. 13. Use Linkedin Q&A to arrange meetings http://is.gd/6oCZ Photo by http://www.flickr.com/photos/onkels/

15. 14. Carry a presentation about the event with you and be prepared to pass it on

16. 15. Sponsor smaller events – Meetups – BarCamps – User Generated Events Photo by http://www.flickr.com/photos/tiagocabral/

17. Ciao! Get in touch @ www.eventmanagerblog.com Photo by http://www.flickr.com/photos/kiki-follettosa/