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MavenSocial
MavenSocial Social - Influencer
Marketing Platform
1
MavenSocial
Background
How it works
Database
Targets
Price
2
Case Study
Contact
MavenSocial
Expect More
Social - Influencer
Marketing Platform:!
Lower Costs, Increase Revenues and Build Owned Media
3
MavenSocial
MavenSocial
84% of Marketers will use
Influencer Marketing in 2014
4
MavenSocial
Google Analytics provides
anonymous visitor data
5
MavenSocial
MavenSocial puts a
face to your visitor.
!
Know your audience.
6
Mark Zuckerberg,
Male, 29
Social: Facebook/zuckerberg
MavenSocial
How?
Add
Contact/
Sharing
Widgets
7
MavenSocial
How?
With
engagement
8
MavenSocial
How?
Via API’s
9
MavenSocial
Richard Hammond, 54
Jeremy Clarkson
44
Amy Gient
34
Emma, Hutchin,
28
facebook/hammond twitter @hutchin
facebook/clarkson linkedin/gient
rhammond@email.com
ultra@email.com ultra@email.com
10
rhammond@email.com rhammond@email.com
Facilitate Sharing & Engagement
MavenSocial
Engagement
grows your
database
10,000
Mavenize Site
50,000 database goal achieved
Prospect Database
11
15,000
Share & Get
15,000
Share and Win
10,000
FaceBook Quiz
MavenSocial
Generate Sales
$ 75 Thousand
Database
Social Media
12
$75,000 sales & customers
Sales from Database
Influencer
Database
$ROI
MavenSocial
Social
0%
Without Maven
Amplification
20%+
With Maven
Amplification
13
Sales
From Social & Referrals
MavenSocial
ActivateCapture MeasureIdentify
14
Prospect Database & Influencers
MavenSocial
measure
Identify capture
activate
MavenSocial
Syndication
16
Brand
Content added via HTML
and syndicated through
network
Maven Social
iFrame
Blogs,
Social Sites
Hyper Influencers
Content pushed
from Brand
Audience Influencers Social Sites
and eMail
Content pushed
from Brand
** Engagement Point Required
MavenSocial
Asset
Ongoing
Engagement
Syndication
Database
eMails
May June July
Brand 1 Mavenize
Hyper
Influencers
2 per month
Share & Get

$25 Gift
Card
Save & Share

Trip for 2 New
York
Facebook Quiz

Know your
Widget
Brand 2 Mavenize
Hyper
Influencers
2 per month
Share & Get

$25 Gift
Card in
upgrades
Save & Share

Trip for 2 New
York
Facebook Quiz

Know your
Condo
Events Mavenize
Hyper
Influencers
1 Per event
Share & Win

eMail Broker List

Trip for 2
New York
Share & Win

eMail Broker List

Trip for 2 

Miami
Facebook Picture
Contest

eMail Broker List

Trip for 2 

Boston
Calendar for Activation
17
MavenSocial
5,000
Likes
3,000
Followers
50,000
eMails
18
Lead Targets
Targets From Social & eMails
MavenSocial
$1,495 per month, reseller
audience data extra, initial set-up extra
Simple
Price
19
12 month contract
starts at
MavenSocial
Case Study
20
MavenSocial
Condo Case
Study
Outcome
21
Objective: Grow a database of condominium
prospects for immediate and future sales.
15,865 Visitors
8,620 Contacts
2,971 Opt-ins
1,131 Shared
40% Amplification
MavenSocial
Share & Win
Home
Page
!
Survey
!
Share
Page
22
MavenSocial
246
Influencers Shared
65
Leads from Influencers
$500,000
Total Sales from Social
34
Registered at Least
One Lead
23
Influencer Statistics
MavenSocial
631
Social Reach
73 of 631: 11%
Engagement
127
Total contacts from all
Connections
73
Impact: Total Opt-ins
24
MavenScore
MavenSocial
Earned Media
Outcome
25
Objective: Grow a database of condominium
prospects from Earned Media
Total Channel
1,946 Earned
Media
312 Paid
Media
68 Owned
Media
MavenSocial
Share & Win
Home
Page
!
Survey
!
Share
Page
26
MavenSocial
Toronto
Singapore
New York
Los Angeles
Atlanta
MavenSocial
tmischuk@mavensocial.com
facebook.com/MavenSocial linkedin.com/
mavensocial
(289) 275-0248
Facebook.com/ultratwitter.com/maven_social
27
MavenSocial
How?
28

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