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TmG Strategic Management
  Social Media Services
The World in Social Networks
Social Media Strategy – development and
 implementation of social media strategies for
 businesses. These include areas such as
 customer, partner and internal engagement
 through the use of social and new media
 tools.
Social Media Campaigning – developing a
 plan with businesses to execute a social media
 campaign.
Creating
Sharing
Engaging
Listening
Aims
To develop and manage a Social Media
 strategy using various tools eg. MicroBlogging
 (Twitter), Social Network (Facebook)
To ensure an active web presence To consider
 media opportunities
Option 1
TmG will manage social media strategy
Maintain web presence
Provide updates on various social media
 platforms
Timeframe: monthly for indefinite period.
 Contract can be terminated by 30 days notice
Option 2
TmG will manage social media strategy
Maintain web presence
Provide updates on various social media
 platforms
TmG will train staff to manage their own social
 media strategy
Timeframe: for 3 month period thereafter
 company will be responsible for all social
 media activities
The way to get
 started is to
quit talking and
 begin doing.
Social media services 2

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Social media services 2

  • 1. TmG Strategic Management Social Media Services
  • 2.
  • 3.
  • 4.
  • 5. The World in Social Networks
  • 6. Social Media Strategy – development and implementation of social media strategies for businesses. These include areas such as customer, partner and internal engagement through the use of social and new media tools.
  • 7. Social Media Campaigning – developing a plan with businesses to execute a social media campaign.
  • 9. Aims To develop and manage a Social Media strategy using various tools eg. MicroBlogging (Twitter), Social Network (Facebook) To ensure an active web presence To consider media opportunities
  • 10. Option 1 TmG will manage social media strategy Maintain web presence Provide updates on various social media platforms Timeframe: monthly for indefinite period. Contract can be terminated by 30 days notice
  • 11. Option 2 TmG will manage social media strategy Maintain web presence Provide updates on various social media platforms TmG will train staff to manage their own social media strategy Timeframe: for 3 month period thereafter company will be responsible for all social media activities
  • 12. The way to get started is to quit talking and begin doing.