Anjanette Delgado

Miami/Fort Lauderdale Area United States

Lead Digital Creative

Entertainment / Sports

Created the strategy to transition from a vendor-managed digital business to a multi-platform (desktop, mobile, social media, product development and training) in-house digital division serving eleven local stations in the US. Launched and managed the division, increasing traffic 45 percent in the first year, and 100+ in the second, from 3.5mm PVs to 18mm. In sales, grew sales 45% in the first year and 63% in the second.