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© LUMA Partners LLC 2017 MOBILE LUMAscape SSPs / Exchanges Analytics / Measurement / Attribution / Reporting mCRM / Data Management Devices Media Agencies OS M A R K E T E R P E O P L E Mobile Web Browser Messaging Denotes acquired company Denotes shuttered company App Developers / Publishers Carriers Apps Mobile Ad Networks Messaging Tools Ad Servers Location Data Cross-Device Identity Music Location Based Services Utility / Productivity Security Games Entertainment / News App Stores Mobile (Re)Engagement Lifecycle Marketing Deeplinking Agencies Agency Trading Desks Media Agencies Creative Tech DSPs Dev Platform / Tools

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MOBILE LUMAscape

  • 1. © LUMA Partners LLC 2017 MOBILE LUMAscape SSPs / Exchanges Analytics / Measurement / Attribution / Reporting mCRM / Data Management Devices Media Agencies OS M A R K E T E R P E O P L E Mobile Web Browser Messaging Denotes acquired company Denotes shuttered company App Developers / Publishers Carriers Apps Mobile Ad Networks Messaging Tools Ad Servers Location Data Cross-Device Identity Music Location Based Services Utility / Productivity Security Games Entertainment / News App Stores Mobile (Re)Engagement Lifecycle Marketing Deeplinking Agencies Agency Trading Desks Media Agencies Creative Tech DSPs Dev Platform / Tools