Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship
Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship
Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship
Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship
Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship
Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship
Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship
Creativity & Innovation / Entrepreneurial and market-oriented thinking and acting
Market validation LO:
- be able to assess the market potential of entrepreneurial
ideas
- opportunity identification, opportunity development and opportunity exploitation.
- learn what the product needs to be
- to develop a product with unique, differentiating features that will compel customers to purchase.
Introduction to Innovation & Entrepreneurship I
Introduction to Innovation & Entrepreneurship II
Entrepreneurial thinking and behaviour
The innovation process
Design thinking
Creativity approaches
Analytical approaches towards idea generation (e.g. root cause analysis)
Idea management and evaluation
Idea Management (gate-stage model) and evaluation (ROI)
Market validation
Lean start-up approach
Open innovation and opportunity exploitation strategies
Building an organisation-wide innovation program/corporate entrepreneurship
Social entrepreneurship