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Questions for newspapers

• What assets do you have that increase in
value through participation?
– Knowledge about your readers?
– Knowledge from your readers?
– Your brand as it is spread by others?
– Your accumulated history?
• What assets do you have that benefit from
the real time nature of online information?
• How do you involve your readers in
increasing the value of what you do?

25
Thursday, February 19, 2009

Veröffentlicht in: Business, Technologie
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