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TIMOTHY J. LEWIS
2006 Brook Hill Ridge Drive rainmaker63017@yahoo.com Chesterfield, Missouri 63017
www.linkedin.com/in/timjlewis 314-757-5800 (C)
SUMMARY OF QUALIFICATIONS
SALES and DEVELOPMENT LEADER with over 20 years of chain account sales, marketing, category
management, and fundraising experience. Expert at developing relationships , communicating persuasive
strategy for change and positive results. Influential communicator, develops lasting partnerships through
value-driven“win win” programs. Leads and develop others to achieve personal and “team results.”
Regarded as having a strong entrepreneurial spirit and being a results-oriented collaborator and leader. Three
time sales department “Can Do” Award Winner earned by only two individuals per year.
PROFESSIONAL EXPERIENCE
Saint Louis University- Development Director 2010- current
Responsible for Alumni Relations, Fundraising, University development and advancement. Exceeds
financial and contact goals in constituent portfolio. Exhibits outstanding collaboration with Alumni
Relations, Annual Giving, and Planned Giving departments. Worked with Admissions on Mentoring
program intiation.
ANHEUSER-BUSCH, INC. – St. Louis, Missouri 1981–2010
Sales Director – Convenience Channel/7-Eleven Team Leader-Senior Sales Director (2009–2010)
Led team of six Key Account Managers, three Category Managers, two Business Analysts, and six Retail
Account Managers in sales to 7-Eleven Headquarters and divisions for total US business exceeding $300
million annually. Effectively sold in monthly promotion support, new items, and direction for beer category
strategy as designated “Category Advisor.”
• Recognized as category partner for beer and “best practice” tools and analysis by IRI and 7-Eleven USE
conference. “Best in Practice” designation was for analysis on use of IRI tools to manage store level
pricing and providing promotional support.
• Sold Chevron on exclusive A-B, 3-month nationwide promotion increasing sales by 20%.
• Achieved “Week One” distribution of Bud Light Lime in over 90% of 4500+ 7-Eleven stores
nationwide; recognized as “Best in System” execution rate.
Sales Director – Convenience Channel (2006–2009)
Managed sales to Chevron, Shell, Conoco Phillips, and Fresh and Easy chains supporting sales in excess of
$180 million. Headquarters call responsibility to sell in all programs. Worked in conjunction with 12 Key
Account Managers and Division-level execution.
• Exceeded goals in areas of distribution, new items placed, and space gains, including 90% first-week
distribution of Bud Light Golden Wheat system-wide. Space exceeded sales by over 5%.
• Recognized by Shell Oil Company as Vendor of the Year, 2008.
• Focused attention on staff training and development resulting in 50% of direct reports being promoted to
positions of increased responsibilities.
• Exceeded scorecard goals of space (+3%), displays (+9%), sales (+11%) and distribution (+13%).
• Convinced European “Wal-Mart-size” company (Tesco) that US consumers prefer to purchase beer cold
resulting in a 150% increase in cold beer shelf space. Convinced management invest in 20’coolers all
stores.
Sales Director – Retail Planning & Category Management (2003–2006)
Developed all plan-o-grams ,promotional plans, item placement for chains including CVS Corporate,
Hannaford Bros, Publix, Circle K, Kroger, Exxon Mobil and other regional Chains.
Led all aspects of retailers' category management process utilizing syndicated data resources, research, and
consumer insights to identify new business opportunities. Developed store level plan-o-grams and desired
promotional plans to deliver positive financial results and total category growth. Led various teams between
8 and 15 category and space management experts supporting Key Account Managers across 7 regions acting
as category advisor in executing space and promotion plans. Responsible for recruitment and development
of team members to achieve goals.
• Recruited, hired, developed and trained 10 new entry-level employees for “fast track” diversity
immersion to company, resulting in 90% promotion rate in 2 years.Exceeded scorecard goals of space
(+2%), distribution (+10%), new items rate (80%), training completed.
TIMOTHY J. LEWIS PAGE TWO
Sr. Business Development Manager (2002–2003)
Created and managed scorecard development, training, and tracking for all department positions to monitor
lead indicators of department performance including sales, displays, space, and distribution. Developed
pricing, communication, and price increase communication tools.
• Executed training and certification for 25 employees and 250 wholesalers in Space Planning Plus
software resulting in consistent execution across retailers and 2% – 3% increase in shelf space.
• Developed department “skills assessment” and scorecard that resulted in identification of training needs
by employee and development of individual plans to improve performance.
Sales Director – National Retail Sales (1992–2002) Safeway, Albertsons, Food Lion, Corporate
Eckerd Drug.
Directed selling efforts and managed sales and share gains of field key account managers for Safeway,
Albertsons, Food Lion, Winn-Dixie and IGA chains. Managed sell-in brand promotions, new products, and
merchandising programs to chain headquarters. Utilized resources including category management, micro
marketing, sales promotion, and modern video conferencing/training techniques. Managed $2 million dollar
annual promotional budget.
• Developed and delivered company’s first cross-merchandising programs including Eagle Snacks,
Kingsford Charcoal, and Red Baron Pizza for additional promotional and display opportunities. Placed
52-week display program in Food Lion deli department, as well as numerous outside department displays
across supermarket channel. Results included increasing chains' market basket dollars +30% and
numerous impulse purchase occasions.
Key Account Sales Manager – Seattle, Washington (1990–1992)
Managed sell-in efforts for all Anheuser- Busch promotions and new products in the states of Washington,
Idaho, and Alaska.
• Led A-B, Inc. to leadership position by increasing market share from 26 to 32 in 2 years with double
digit annual sales increases.
National Account Space Merchandising Manager – Sacramento, California (1988–1990)
Responsible for managing merchandising activities in all Northern California chain accounts.
Zone Sales Manager – Dallas Texas (1986–1988)
Directed selling efforts to all chain store customers of A-B non-alcohol products, waters, and sodas.
Managed sales for all A-B distributors of products in Texas and Oklahoma.
Marketing Analyst/Plant Inventory Production Coordinator – Houston Brewery (1981–1986)
Developed daily/weekly/monthly production and shipping plans for Houston Brewery. Managed traffic
department and secretarial support staff plus six wholesaler coordinators and two production planners.
• Successfully led expansion of brewery from 3 million to 9 million barrels while efficiently meeting sales,
shipping, and production goals.
EDUCATION
Bachelor of Arts in Communications and Bachelor of Arts in Political Science
University of Missouri – St. Louis, Missouri –
Professional Development and Training
• Coaching and Counseling for team success- Busch Learning Center
• Negotiating and Influencing- Busch Learning Center
• Team Leadership Principles- Busch Learning Center
• Balanced Scorecard, measuring metrics for success- Busch Learning Center
• 7 Habits of Highly Effective People- Steven Covey Franklin –Covey Training
• Professional Presentation Skills - ABI- Carmel California
• Communications in Business - Busch Learning Center
• School of Greatness - Personal Devpt. of mind. Soul, body Lewis Howes –webinars
• Major Gift Fundraising- Various topics - Gail Perry- Webinars
• Donor Development strategies - Jerry Panas
• Development tools. Best practices - Reeher, Wealth Engine

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TJL Sales and Devpt leader2015

  • 1. TIMOTHY J. LEWIS 2006 Brook Hill Ridge Drive rainmaker63017@yahoo.com Chesterfield, Missouri 63017 www.linkedin.com/in/timjlewis 314-757-5800 (C) SUMMARY OF QUALIFICATIONS SALES and DEVELOPMENT LEADER with over 20 years of chain account sales, marketing, category management, and fundraising experience. Expert at developing relationships , communicating persuasive strategy for change and positive results. Influential communicator, develops lasting partnerships through value-driven“win win” programs. Leads and develop others to achieve personal and “team results.” Regarded as having a strong entrepreneurial spirit and being a results-oriented collaborator and leader. Three time sales department “Can Do” Award Winner earned by only two individuals per year. PROFESSIONAL EXPERIENCE Saint Louis University- Development Director 2010- current Responsible for Alumni Relations, Fundraising, University development and advancement. Exceeds financial and contact goals in constituent portfolio. Exhibits outstanding collaboration with Alumni Relations, Annual Giving, and Planned Giving departments. Worked with Admissions on Mentoring program intiation. ANHEUSER-BUSCH, INC. – St. Louis, Missouri 1981–2010 Sales Director – Convenience Channel/7-Eleven Team Leader-Senior Sales Director (2009–2010) Led team of six Key Account Managers, three Category Managers, two Business Analysts, and six Retail Account Managers in sales to 7-Eleven Headquarters and divisions for total US business exceeding $300 million annually. Effectively sold in monthly promotion support, new items, and direction for beer category strategy as designated “Category Advisor.” • Recognized as category partner for beer and “best practice” tools and analysis by IRI and 7-Eleven USE conference. “Best in Practice” designation was for analysis on use of IRI tools to manage store level pricing and providing promotional support. • Sold Chevron on exclusive A-B, 3-month nationwide promotion increasing sales by 20%. • Achieved “Week One” distribution of Bud Light Lime in over 90% of 4500+ 7-Eleven stores nationwide; recognized as “Best in System” execution rate. Sales Director – Convenience Channel (2006–2009) Managed sales to Chevron, Shell, Conoco Phillips, and Fresh and Easy chains supporting sales in excess of $180 million. Headquarters call responsibility to sell in all programs. Worked in conjunction with 12 Key Account Managers and Division-level execution. • Exceeded goals in areas of distribution, new items placed, and space gains, including 90% first-week distribution of Bud Light Golden Wheat system-wide. Space exceeded sales by over 5%. • Recognized by Shell Oil Company as Vendor of the Year, 2008. • Focused attention on staff training and development resulting in 50% of direct reports being promoted to positions of increased responsibilities. • Exceeded scorecard goals of space (+3%), displays (+9%), sales (+11%) and distribution (+13%). • Convinced European “Wal-Mart-size” company (Tesco) that US consumers prefer to purchase beer cold resulting in a 150% increase in cold beer shelf space. Convinced management invest in 20’coolers all stores. Sales Director – Retail Planning & Category Management (2003–2006) Developed all plan-o-grams ,promotional plans, item placement for chains including CVS Corporate, Hannaford Bros, Publix, Circle K, Kroger, Exxon Mobil and other regional Chains. Led all aspects of retailers' category management process utilizing syndicated data resources, research, and consumer insights to identify new business opportunities. Developed store level plan-o-grams and desired promotional plans to deliver positive financial results and total category growth. Led various teams between 8 and 15 category and space management experts supporting Key Account Managers across 7 regions acting
  • 2. as category advisor in executing space and promotion plans. Responsible for recruitment and development of team members to achieve goals. • Recruited, hired, developed and trained 10 new entry-level employees for “fast track” diversity immersion to company, resulting in 90% promotion rate in 2 years.Exceeded scorecard goals of space (+2%), distribution (+10%), new items rate (80%), training completed. TIMOTHY J. LEWIS PAGE TWO Sr. Business Development Manager (2002–2003) Created and managed scorecard development, training, and tracking for all department positions to monitor lead indicators of department performance including sales, displays, space, and distribution. Developed pricing, communication, and price increase communication tools. • Executed training and certification for 25 employees and 250 wholesalers in Space Planning Plus software resulting in consistent execution across retailers and 2% – 3% increase in shelf space. • Developed department “skills assessment” and scorecard that resulted in identification of training needs by employee and development of individual plans to improve performance. Sales Director – National Retail Sales (1992–2002) Safeway, Albertsons, Food Lion, Corporate Eckerd Drug. Directed selling efforts and managed sales and share gains of field key account managers for Safeway, Albertsons, Food Lion, Winn-Dixie and IGA chains. Managed sell-in brand promotions, new products, and merchandising programs to chain headquarters. Utilized resources including category management, micro marketing, sales promotion, and modern video conferencing/training techniques. Managed $2 million dollar annual promotional budget. • Developed and delivered company’s first cross-merchandising programs including Eagle Snacks, Kingsford Charcoal, and Red Baron Pizza for additional promotional and display opportunities. Placed 52-week display program in Food Lion deli department, as well as numerous outside department displays across supermarket channel. Results included increasing chains' market basket dollars +30% and numerous impulse purchase occasions. Key Account Sales Manager – Seattle, Washington (1990–1992) Managed sell-in efforts for all Anheuser- Busch promotions and new products in the states of Washington, Idaho, and Alaska. • Led A-B, Inc. to leadership position by increasing market share from 26 to 32 in 2 years with double digit annual sales increases. National Account Space Merchandising Manager – Sacramento, California (1988–1990) Responsible for managing merchandising activities in all Northern California chain accounts. Zone Sales Manager – Dallas Texas (1986–1988) Directed selling efforts to all chain store customers of A-B non-alcohol products, waters, and sodas. Managed sales for all A-B distributors of products in Texas and Oklahoma. Marketing Analyst/Plant Inventory Production Coordinator – Houston Brewery (1981–1986) Developed daily/weekly/monthly production and shipping plans for Houston Brewery. Managed traffic department and secretarial support staff plus six wholesaler coordinators and two production planners. • Successfully led expansion of brewery from 3 million to 9 million barrels while efficiently meeting sales, shipping, and production goals. EDUCATION Bachelor of Arts in Communications and Bachelor of Arts in Political Science University of Missouri – St. Louis, Missouri –
  • 3. Professional Development and Training • Coaching and Counseling for team success- Busch Learning Center • Negotiating and Influencing- Busch Learning Center • Team Leadership Principles- Busch Learning Center • Balanced Scorecard, measuring metrics for success- Busch Learning Center • 7 Habits of Highly Effective People- Steven Covey Franklin –Covey Training • Professional Presentation Skills - ABI- Carmel California • Communications in Business - Busch Learning Center • School of Greatness - Personal Devpt. of mind. Soul, body Lewis Howes –webinars • Major Gift Fundraising- Various topics - Gail Perry- Webinars • Donor Development strategies - Jerry Panas • Development tools. Best practices - Reeher, Wealth Engine