Mobile Marketing

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thunder::tech

As part of our quarterly breakfast series, this presentation explores mobile technologies including mobile applications, mobile web, SMS text and the impact of networking.

Technologie Business

MOBILE MARKETING July 13, 2010 Part of the thunder::tech breakfast series

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Mobile and your integrated marketing mix::

Smartphones vs feature phones ,[object Object],[object Object],[object Object],[object Object]

Growth of the smartphone ,[object Object],[object Object],[object Object],[object Object]

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[object Object],[object Object],[object Object],Mobile web::

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Developing mobile websites ,[object Object],[object Object]

Challenges of mobile web ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],Should you develop a mobile site?

Mobile applications ,[object Object],[object Object],[object Object]

Challenges of using mobile apps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Usage of mobile apps ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

M-commerce ,[object Object],[object Object]

[object Object],M-commerce Features Offered by U.S. Multichannel Retailers, February 2010 (% of respondents)

QR codes ,[object Object],[object Object]

SMS text campaigns ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social networking and mobile ,[object Object],[object Object]

GeoSocial networking ,[object Object],[object Object],[object Object]

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