The document provides advice from a startup founder on starting, growing, and exiting a company. It discusses choosing a committed founding team and mentors. Validation involves proving customers are willing to pay for the problem being solved. Bootstrapping and leveraging funds is emphasized over raising capital initially. Having an exit strategy from the start and positioning the company for acquisition are advised for growing and exiting. Negotiation and advisors are important when exiting. Most startups fail due to founders giving up, so perseverance is key to success.
4. team | validation | funding
STARTING
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5. Team
Make wise choices, including your co-founders
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6. Founders
⢠Committed & Passionate
⢠Ideal Number? Well: 1 < n ⼠3
Core Team
⢠Never settle for anything less than A+
⢠Hire for culture fit & functional skills
⢠Be slow to hire & quick to fire
Mentors
⢠Have founded a startup
⢠Available when needed
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7. You will wake up in a puddle of your
own sweat realizing youâre
completely fucked
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8. Validation
Your idea solves a problem
customers are willing to pay
money for
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13. Art of Bootstrapping
⢠Get lean â personally & professionally
⢠Explore work for equity options with core team
⢠Whatâs your Obama-O strategy?
⢠Leverage every dollar you have, or can get
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15. Angel / Seed
Once you have a
validation, prototype, and
ideally paying customers
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16. Failure is from a lack of paying
customers, not funding
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17. process | planning | advisors
GROWING
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18. Process
Important, but donât have
too many rules &
procedures
Balance with employee
empowerment & that
âstartupâ culture
Ensure you have a culture
of employee
accountability
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19. Planning
When starting, doing is more
important than planning.
At some point you will need
some âplanningâ for growth
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22. Strategy
Are you an entrepreneur, or empire builder?
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23. Lean Startup + Early Exit
a winning combination
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24. Which path is better?
reducing time to exit = reducing risk + enhances IRR
3 Year IPO / ExitÂ
Exit$25M at $150M at 10%
65%
Mezzanine Â
Product /Â
ProveÂ
Series AÂ
Series BÂ
Raise AngelÂ
Market Fit
(own 35%)
Model
(own 40%)
(own 25%)
Traction
(own 10%)
Validation
2 to 3 years
5 to 7 years
Source: âExit Strategy for Startupsâ, VentureArchetypes, LLC
25. Strategy
skate to where the puck will be & wrap yourself around acquirerâs axle
Credit: Sporting News Archive
26. Exit Strategy
Have your âend gameâ exit
strategy on Day #1
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27. Positioning
⢠Tell a good story, with passion
⢠Specifics on potential of âtogetherâ
⢠Vision of âwhat could beâ in the future
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28. Negotiation
⢠Hire A+ finance & legal advisors
⢠Never piecemeal
⢠Clean house before diligence
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