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Social Media and the
  CME Professional
      Derek Warnick
         Principal
   D. Warnick Consulting
       The CME Guy


                           1
#SoMeCME




           2
The Big 3 (or 4?)
• LinkedIn
• Twitter
• Facebook

• Blogs




                                 3
Others to consider…
•   Google+
•   Pinterest
•   YouTube
•   SlideShare




                                  4
LinkedIn




           5
Resources for CME Professionals
• Continuing Medical Education group

• ACEHP group

• “Other” groups




                                       6
7
8
Twitter




          9
10
Resources for CME Professionals
• Follow others in the CME community
  – CME Community list (http://bit.ly/cmeTWlist)




                                                   11
12
Resources for CME Professionals
• Hashtags
  – #CMEchat (#CMEreg)
  – #MedEd, #HCSM, #MedSM, #MDchat




                                     13
14
Resources for CME Professionals
• Hashtags
  – #CMEchat (#CMEreg)
  – #MedEd, #HCSM, #MedSM, #MDchat
  – Conference or activity specific




                                      15
16
Resources for CME Professionals
• Hashtags
  – #CMEchat (#CMEreg)
  – #MedEd, #HCSM, #MedSM, MDchat
  – Conference or activity specific
  – The Healthcare Hashtag Project
    (http://www.symplur.com/healthcare-hashtags)




                                                   17
18
Twitter Tools
• Consider an alternative Twitter client or
  aggregator
  – TweetDeck
  – HootSuite
  – TweetBot (Mobile)
  – TweetChat




                                              19
20
Twitter Resources for Beginners
• Social Media 101: A Physician's Guide to
  Twitter (by Best Doctors)
  http://bit.ly/bestdoctorsTW

• Anatomy of a Tweet
  http://bit.ly/anatomyoftweet



                                             21
Facebook




           22
Resources for CME Professionals
• ACEHP page
  http://www.facebook.com/pages/Alliance-for-
  Continuing-Education-in-the-Health-
  Professions/195827447179606

• The CME Guy page
  http://www.facebook.com/theCMEguy


                                            23
24
25
Facebook Privacy Tip




                       26
Blogs




        27
Resources for CME Professionals
•   Policy and Medicine – Thomas Sullivan
•   assessCME – Jason Olivieri
•   Capsules – Sue Pelletier
•   CME Advocate – Brian McGowan
•   Mired in MedEd – Alex Djuricich
•   Conversations in CME – Floyd Pennington
•   MedEd Blog – Global Education Group
•   CME/CE Rumor – Pam Beaton
•   Confessions of a Medical Educator – Me

                                              28
29
Getting Started With Blogging




                                30
Google+




          31
32
33
YouTube




          34
ACCME’s YouTube Channel




                          35
#2 Search Engine




                   36
37
SlideShare




             38
39
40
41
Pinterest




            42
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Social Media and the CME Professional

  • 1. Social Media and the CME Professional Derek Warnick Principal D. Warnick Consulting The CME Guy 1
  • 3. The Big 3 (or 4?) • LinkedIn • Twitter • Facebook • Blogs 3
  • 4. Others to consider… • Google+ • Pinterest • YouTube • SlideShare 4
  • 6. Resources for CME Professionals • Continuing Medical Education group • ACEHP group • “Other” groups 6
  • 7. 7
  • 8. 8
  • 10. 10
  • 11. Resources for CME Professionals • Follow others in the CME community – CME Community list (http://bit.ly/cmeTWlist) 11
  • 12. 12
  • 13. Resources for CME Professionals • Hashtags – #CMEchat (#CMEreg) – #MedEd, #HCSM, #MedSM, #MDchat 13
  • 14. 14
  • 15. Resources for CME Professionals • Hashtags – #CMEchat (#CMEreg) – #MedEd, #HCSM, #MedSM, #MDchat – Conference or activity specific 15
  • 16. 16
  • 17. Resources for CME Professionals • Hashtags – #CMEchat (#CMEreg) – #MedEd, #HCSM, #MedSM, MDchat – Conference or activity specific – The Healthcare Hashtag Project (http://www.symplur.com/healthcare-hashtags) 17
  • 18. 18
  • 19. Twitter Tools • Consider an alternative Twitter client or aggregator – TweetDeck – HootSuite – TweetBot (Mobile) – TweetChat 19
  • 20. 20
  • 21. Twitter Resources for Beginners • Social Media 101: A Physician's Guide to Twitter (by Best Doctors) http://bit.ly/bestdoctorsTW • Anatomy of a Tweet http://bit.ly/anatomyoftweet 21
  • 22. Facebook 22
  • 23. Resources for CME Professionals • ACEHP page http://www.facebook.com/pages/Alliance-for- Continuing-Education-in-the-Health- Professions/195827447179606 • The CME Guy page http://www.facebook.com/theCMEguy 23
  • 24. 24
  • 25. 25
  • 27. Blogs 27
  • 28. Resources for CME Professionals • Policy and Medicine – Thomas Sullivan • assessCME – Jason Olivieri • Capsules – Sue Pelletier • CME Advocate – Brian McGowan • Mired in MedEd – Alex Djuricich • Conversations in CME – Floyd Pennington • MedEd Blog – Global Education Group • CME/CE Rumor – Pam Beaton • Confessions of a Medical Educator – Me 28
  • 29. 29
  • 30. Getting Started With Blogging 30
  • 31. Google+ 31
  • 32. 32
  • 33. 33
  • 34. YouTube 34
  • 37. 37
  • 39. 39
  • 40. 40
  • 41. 41
  • 42. Pinterest 42
  • 43. 43
  • 44. 44
  • 45. 45
  • 46. 46

Editor's Notes

  1. Using #SoMeCME as hashtag for this webinar. Tweet your questions & we will answer as we’re able. If we don’t get to your question during webinar, we’ll tweet out an answer later #SoMeCME
  2. The CME LinkedIn group has over 6600 members http://bit.ly/CMEli #SoMeCME
  3. An excellent twitter resource for CME community is @BrianSMcGowan’s CME Community list http://bit.ly/cmeTWlist #SoMeCME
  4. Hashtags for the CME community: #CMEchat, #CMEreg, #MedEd, #hcsm, #medsm, #MDchat
  5. The Healthcare Hashtag Project (@symplur) http://www.symplur.com/healthcare-hashtags #SoMeCME
  6. Twitter tools: TweetDeck (http://tweetdeck.com), HootSuite (http://hootsuite.com) #SoMeCME Twitter tools: TweetBot (http://tapbots.com), TweetChat (http://tweetchat.com) #SoMeCME
  7. Social Media 101: A Physician's Guide to Twitter http://bit.ly/bestdoctorsTW h/t: @BestDoctors #SoMeCME [VIDEO] Anatomy of a Tweet http://bit.ly/anatomyoftweet #SoMeCME
  8.  .@alliance4cehp’s Facebook page http://bit.ly/ACEHPfb #SoMeCME
  9. The CME Guy Facebook page http://www.facebook.com/theCMEguy #SoMeCME
  10. .@theCMEguy’s blog http://cmeconfessions.wordpress.com. Column on right has links to all other blogs listed #SoMeCME
  11. How did @theCMEguy do that G+ Hangout search? Here’s a link to it https://plus.google.com/u/0/s/assessment/hangouts #SoMeCME 
  12. Link to the ACCME’s YouTube channel http://www.youtube.com/user/accmevideo #SoMeCME
  13. Getting started on SlideShare? Here are the people @theCMEguy follows http://www.slideshare.net/theCMEguy/following #SoMeCME
  14. Here is a link to the Pinterest boards @theCMEguy is discussing http://pinterest.com/thecmeguy #SoMeCME