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Altmetrics: 
A new role for library and information professionals 
Image CC BY mkhmarketing http://bit.ly/1qwdZHC
What is Altmetrics? 
A new way to communicate research 
A new way to measure that research 
Measures research we ignore - ...
The research process 
Have an idea 
Search for 
research 
Filter and 
review the 
research 
Measure and 
discuss the 
rese...
The research process and you 
Have an idea 
Search for 
research 
Filter and 
review the 
research 
LIS Professionals 
exp...
Do you use any of these?
And these?
Do you recognise these?
Appraising 
Impartial 
Flexible 
Helpful 
Networked 
Centrally based 
Social Media
What you can do 
Understand 
Demystify 
Train 
Practice what you preach 
Build a case
#Understand 
● Their way of working - 
long periods doing the same thing 
● Their concerns 
Pressure to publish research 
...
#Demystify 
● Explain that Altmetrics are not 
about Justin Bieber’s Tweets to 
his Beliebers 
● That using tools like Alt...
#Train 
Image CC BY Sarah 
http://bit.ly/ZyiXxw 
● Bite size sessions 
● Workshops 
● Video tutorials 
● Webinars 
● Hango...
The ScHARR HEDS Case Study
Social Media/Altmetric Case study 
● Took over Chair of our Communications and 
Impact (CIG) group in Feb 2014 
● Wanted t...
Project! 
● Agreed to develop a small group of staff who were 
not currently using social media to promote their 
research...
Results! 
● All of them are now tweeting at least once per fortnight 
● All have gained 30+ followers 
● Some are much mor...
Slideshare! 
● ...to do a companion, comparative study on Slideshare 
● Slides of posters and conference PPTs currently on...
Results! 
● All slides/posters have had over 35 views in 5 
months 
● 70% have over 100 
● Tweeted ones have average of 16...
In summary 
LIS Professionals are fluent in… 
Using Social Media and Web 2.0 tools 
Measuring quality 
Understanding datab...
In summary - pep talk 
You have a diverse set of skills - Don’t hide 
your light under a bushel 
This is an area waiting t...
@andy_tattersall 
@beakybeecroft
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Altmetrics a new role for library and information professionals

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Altmetrics are an area of increasing interest in the library and information sector. If you don’t know what Altmetrics are, they are the alternative measurement of scholarly output, a bit like the impact factor but more social and reactive. They measure research via tools such as Twitter, Mendeley, Altmetric.com and Impact Story et al. We see them as modern channels of communication and dissemination, they go beyond the traditional models of journals and conferences.

The purpose of our talk is two-fold and will showcase the technical and negotiating skills library and information professionals need to enable academics to embrace Altmetrics. We will show case studies including a department-wide trial to encourage academics to use Altmetrics and Social Media; how we have mentored internal and external partners and delivered Altmetrics workshops and talks.
Most academics still haven’t heard about Altmetrics and many who have don’t know really know the benefits and challenges of using them. This talk will showcase what we are doing in ScHARR to support academics to understand more about what Altmetrics can do and to rethink how they deliver their research outputs and ideas beyond the paywalls of academic publishing to increase their impact and access a bigger audience.

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Altmetrics a new role for library and information professionals

  1. 1. Altmetrics: A new role for library and information professionals Image CC BY mkhmarketing http://bit.ly/1qwdZHC
  2. 2. What is Altmetrics? A new way to communicate research A new way to measure that research Measures research we ignore - datasets etc Goes beyond who is looking at your paper, but where they are and what they are doing with it
  3. 3. The research process Have an idea Search for research Filter and review the research Measure and discuss the research Publish and disseminate the research
  4. 4. The research process and you Have an idea Search for research Filter and review the research LIS Professionals experts in measurement, bibliometrics, work in neutral role Measure and discuss the research Publish and disseminate the research LIS Professionals host, catalogue and search published research LIS Professionals carry out systematic and literature reviews from search results LIS Professionals experts in publishing and communication. OA, Social Media, blogging
  5. 5. Do you use any of these?
  6. 6. And these?
  7. 7. Do you recognise these?
  8. 8. Appraising Impartial Flexible Helpful Networked Centrally based Social Media
  9. 9. What you can do Understand Demystify Train Practice what you preach Build a case
  10. 10. #Understand ● Their way of working - long periods doing the same thing ● Their concerns Pressure to publish research ● Their fears May not be used to Social Media or technology for that matter ● How busy they are ● What they can get out of Altmetrics and what you can do to help them Image CC BY Glen Edelson http://bit.ly/1o3tFb8
  11. 11. #Demystify ● Explain that Altmetrics are not about Justin Bieber’s Tweets to his Beliebers ● That using tools like Altmetrics, Mendeley, Twitter and ImpactStory will show them where their research is reaching globally ● Help build case studies to show what is out there ● Show junior researchers and students that their research and profile will benefit Image CC BY Sarah http://bit.ly/ZyiXxw
  12. 12. #Train Image CC BY Sarah http://bit.ly/ZyiXxw ● Bite size sessions ● Workshops ● Video tutorials ● Webinars ● Hangouts Image CC BY Michael Young http://bit.ly/Zyk2Wh
  13. 13. The ScHARR HEDS Case Study
  14. 14. Social Media/Altmetric Case study ● Took over Chair of our Communications and Impact (CIG) group in Feb 2014 ● Wanted to get more staff using social tools to improve research impact and engagement ● Staff want EVIDENCE ● that it works Image by: West Midlands Police: https://www.flickr.com/photos/westmidlandspolice/ used via CC BY-SA 2.0 https://creativecommons.org/licenses/by-sa/2.0/
  15. 15. Project! ● Agreed to develop a small group of staff who were not currently using social media to promote their research ● Gave training in Twitter ● Regular emails to inform and encourage ● Curated Twitter List to monitor their activities
  16. 16. Results! ● All of them are now tweeting at least once per fortnight ● All have gained 30+ followers ● Some are much more active, writing own tweets, MT-ing, etc. ● But! Lots of them just retweet :0( ● But then again, its early days :0) ...Next, I begged, borrowed and stole their PPTs and Posters...
  17. 17. Slideshare! ● ...to do a companion, comparative study on Slideshare ● Slides of posters and conference PPTs currently on web pages also uploaded to SlideShare ● Half tweeted, half not ● Compared views for each half of ‘trial’
  18. 18. Results! ● All slides/posters have had over 35 views in 5 months ● 70% have over 100 ● Tweeted ones have average of 166 views ● Non-Tweeted ones have average of 55 views ● So these things work in ● tandem with each other! MICHELLE PORUCZNIK ANIMATED GIF SOURCE: porucz.tumblr.com
  19. 19. In summary LIS Professionals are fluent in… Using Social Media and Web 2.0 tools Measuring quality Understanding databases Communicating across wide audiences Working with academics and students
  20. 20. In summary - pep talk You have a diverse set of skills - Don’t hide your light under a bushel This is an area waiting to explore - LIS professionals are explorers Altmetrics are just part of the jigsaw - Lot’s of opportunities to engage
  21. 21. @andy_tattersall @beakybeecroft

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