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Business Plan for Arya Travel Agency

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Business Plan for Arya Travel Agency

  1. 1. Business Plan Arya Travel Agency Presented To Presented By Mr. Rajat Dutta Tarun Arya
  2. 2. Executive Summary <ul><li>Set realistic business expectations. </li></ul><ul><li>Eliminate any questions about the profitability of this business venture. </li></ul><ul><li>Highlighting strengths. </li></ul><ul><li>Control over the risks. </li></ul><ul><li>Definitive business, financial, and marketing plan. </li></ul>
  3. 3. Executive Summary <ul><li>Utilized as our daily business roadmap. </li></ul><ul><li>Validate our business and financial models. </li></ul><ul><li>Focusing on realistic projections. </li></ul>
  4. 4. The total capital requirement <ul><li>Total capital requirement </li></ul><ul><ul><li>Rs. 4,22,36,000 </li></ul></ul><ul><li>Investor's contribution </li></ul><ul><ul><li>Rs. 2,72,36,000 </li></ul></ul><ul><li>Bank Loan required </li></ul><ul><ul><li>Rs. 1,50,00,000 </li></ul></ul><ul><li>Detailed Information </li></ul>
  5. 5. Revenue Analysis <ul><li>Personal accountability for all financial debt. </li></ul><ul><li>Net worth break even </li></ul><ul><ul><li>3 years </li></ul></ul><ul><li>Debt will be retired </li></ul><ul><ul><li>5 years </li></ul></ul>
  6. 6. Chart of Sales Growth Data is based on market research and observations.
  7. 7. Objectives <ul><li>Make 30-35% profit on cost . </li></ul><ul><li>Keeping employee labor cost between 30-39% of total cost. </li></ul><ul><li>Promoting and expanding the Arya Travel Agencies. </li></ul>
  8. 8. Objectives <ul><li>Achieving a profitable investment return for investors for Years 2 - 6. </li></ul><ul><li>Expanding our marketing and advertising in NCR and in the neighboring suburbs to increase our customer base. </li></ul>
  9. 9. Mission <ul><li>Arya Travel Agency will be the agency of choice for companies and offices, tourists and individuals and all other ones. Everyone is treated fairly and with the utmost respect. Our employees will feel a part of the success of Arya Travel Agency. </li></ul>
  10. 10. Key to Success <ul><li>Unique, Innovative & Contemporary </li></ul><ul><li>Service quality </li></ul><ul><li>Employee Retention Focus </li></ul><ul><li>Cost Control Focus </li></ul><ul><li>Customer delight-ness </li></ul>
  11. 11. Start-up Summary <ul><li>Legal 10000 </li></ul><ul><li>Stationery etc. 20000 </li></ul><ul><li>Brochures 40000 </li></ul><ul><li>Consultants 80000 </li></ul><ul><li>Insurance 16000 </li></ul><ul><li>Rent 40000 </li></ul><ul><li>Other 20000 </li></ul><ul><li>Total Start-up Expenses 226000 </li></ul>Amount in Rs.
  12. 12. Location and operations <ul><li>Location </li></ul><ul><ul><li>Azadpur Market (Delhi) </li></ul></ul><ul><li>Design an Infrastructure </li></ul><ul><ul><li>Office Space </li></ul></ul><ul><ul><li>Go-down Space </li></ul></ul><ul><ul><li>Garage </li></ul></ul>
  13. 13. Operating Criteria <ul><li>Vehicles </li></ul><ul><ul><li>Trucks </li></ul></ul><ul><ul><li>Turbo </li></ul></ul><ul><ul><li>Cars, SUV, MUV </li></ul></ul><ul><ul><li>Buses </li></ul></ul><ul><li>Employees </li></ul><ul><ul><li>Accountants </li></ul></ul><ul><ul><li>Manager </li></ul></ul><ul><ul><li>Agents </li></ul></ul>
  14. 14. Operating Criteria <ul><li>Working Days and Timings </li></ul><ul><ul><li>6 Days in a Week. </li></ul></ul><ul><li>Advance </li></ul><ul><ul><li>70% in advance. </li></ul></ul><ul><ul><li>100% advance wholesale market. </li></ul></ul><ul><li>Salary </li></ul>
  15. 15. Market Segment <ul><li>Business people </li></ul><ul><li>Companies </li></ul><ul><li>Factories </li></ul><ul><li>Tourists </li></ul><ul><li>Individuals </li></ul><ul><li>Wholesale markets </li></ul><ul><li>School and colleges </li></ul>
  16. 16. Sources of Vehicles <ul><li>Self Vehicles </li></ul><ul><li>Hired Vehicles </li></ul><ul><li>Contracted Vehicles </li></ul>
  17. 17. Profit from Segments
  18. 18. Competition <ul><li>Lot of Players </li></ul><ul><li>Rate Competition </li></ul><ul><li>Service Competition </li></ul><ul><li>Campaign Competition </li></ul><ul><li>Promotion Competition </li></ul><ul><li>Contract Competition </li></ul>
  19. 19. SWOT Analysis <ul><li>Strengths </li></ul><ul><ul><li>Services, Rates, Timing, and Motivation. </li></ul></ul><ul><li>Weaknesses </li></ul><ul><ul><li>Uncertainty, Hires and Contracts etc. </li></ul></ul><ul><li>Opportunities </li></ul><ul><ul><li>Wide Market, Growth, Good & Trained Employees. </li></ul></ul><ul><li>Threats </li></ul><ul><ul><li>Govt. Policies, Accidents, Competition. </li></ul></ul>
  20. 20. Strategies <ul><li>Marketing Strategy </li></ul><ul><ul><li>Customer Service </li></ul></ul><ul><ul><li>Advertising and Promotion </li></ul></ul><ul><ul><li>Media Objectives and Strategy </li></ul></ul><ul><ul><li>Promotional Campaign </li></ul></ul><ul><ul><li>Publicity Strategy </li></ul></ul><ul><ul><li>Press Release/Grand Opening </li></ul></ul><ul><ul><li>Word of Mouth </li></ul></ul>
  21. 21. Strategies <ul><li>Public Relations Marketing </li></ul><ul><ul><li>Tourism V.I.P. Party </li></ul></ul><ul><ul><li>Brochures </li></ul></ul><ul><ul><li>Government Relations </li></ul></ul><ul><ul><li>Private Functions </li></ul></ul><ul><li>Media Marketing </li></ul><ul><ul><li>Newspaper campaign </li></ul></ul><ul><ul><li>Billboard Advertisement </li></ul></ul><ul><ul><li>Inner & Outer City Marketing </li></ul></ul>
  22. 22. Important Assumptions <ul><li>Economy </li></ul><ul><li>Business Growth </li></ul><ul><li>Seasonal Sales Variance </li></ul><ul><li>Pricing & Cost Control </li></ul><ul><li>Tax Rate </li></ul><ul><li>Current Interest Rate (Bank) </li></ul><ul><li>Interest Rate (Investor) </li></ul><ul><li>Tax Rate </li></ul><ul><li>Increase in cost </li></ul>
  23. 23. Assumptions <ul><li>Registration in KVIC </li></ul><ul><li>All the interest and Taxes will become free till the break even. </li></ul><ul><li>Subsidy in payment of bank. </li></ul><ul><ul><li>According to the loan </li></ul></ul>
  24. 24. ?
  25. 25. Thanks

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