RMACAC 2008 50 Campus Visits

1. 50 Campus Visits
In One Year:
Lessons Learned!
Jeff Kallay, The Experience Evangelist @targetx.com

2. Let’s Manage Expectations
- Much to cover in short time - I strive to overwhelm
- “Big Picture” thinking - it’s about change
- Experience Economy 101
- Recap Ten Steps that make the difference between
a tour and an experience
- The Lows (let’s hope your school isn’t featured)
- The Highs (featuring a near perfect experience)
- Questions along the way and at close of session
- Give-a-ways (did you submit your business card?)
- PDF available online