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Professional & Social Networking for Results
- 1. Professional and Social Networking for Results October 2009 David Kohrell, PMP® This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 2. Agenda • Why network So how do you use these • Data and Trends for success • Big 3 – For your Chapter's growth – LinkedIn (professional) – For your Chapter – Facebook (social & member's professional professional) growth – Twitter (micro blogger) • Other Tools This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 3. Data and Trends –Changing Landscape Sept 2009 Sept 2007 http://www.techcrunch.com/2007/10/24/s ocial-site-rankings-september-2007/ http://blog.compete.com/2009/02/09/facebook -myspace-twitter-social-network/ This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 4. Data and Trends – Hard #'s? Oct 09 Millions 800 700 600 500 Facebook 400 Tw itter LinkedIn MySpace 300 200 100 0 Total Members Unique Visits Inbound Links http://www.ebizmba.com/articles/social-networking-websites This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 5. Data and Trends - Summary • Explosive growth of • Landscape can change Facebook & Myspace w/ rapidly... Facebook eclipsing My Space • Growth of “prosocial” in 2008 approaches – my social and • All a “tweet” with Twitter - professional networks #2 in 2009 to Facebook coexist • Strong growth of LinkedIn – Employers more likely to check Facebook for • Recession has not dimmed background than LinkedIn Big 3 This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 6. Big 3 - LinkedIn 97.5% professional, 2.5% 2,600 connections – http://www.linkedin.com/ social http://www.linkedin.com/in/dkohrell This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 7. 800+ connections – 100% prosocial This is the property of Project Management Institute and may not be http://www.facebook.com/wall.php?id=1520743204&banter_id=1412530104&show_all#/profile.php?id=1412530104&ref=profile reproduced or disseminated without the expressed written permission of PMI.
- 8. 66 followers / followed – prosocial – purpose is updates on the fly This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 9. professional / 20% social 245 connections – 80% This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 10. Other tools • Delicious (book marks) • Flock (social browser – Firefox + add ons) • Tweetdeck (organizes microblog twitter) • Others? This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 11. So what? • Professional and social networking can enhance your career – It can also hinder it • It is a primary communication method of generation next (born after 1980) • You can generate a lot of energy and stimulation reaction • Transform your social network into a professional one and socialize your professional network • Link to a defined networks that you know as well – your local Chapter & PMI Virtual Communities This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 12. How? • Generate energy by asking questions in your updates • Help out and “pay forward” • Be real, candid and clean • Decide how you want to use professional / social networking. This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 13. How- Simple Tips • Generate energy by asking questions in your updates • Help out and “pay forward” • Be real, candid and clean • Decide how you want to use professional / social networking • Write your own “prosocial networking” philosophy (see example next) This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 14. How- David's Prosocial Statement • Keep it family friendly - “G or PG” • Be honest and real – but not argumentative – e.g. healthcare, religious discussions, politics • Affirm and encourage • Never discourage or “slam” • Help out and pay forward • Develop rules for Professional versus Prosocial (prosocial is smaller circle) – Who you let see pictures of kids (Facebook) differs from larger circle (LinkedIn/Twitter) – Span the generations and learn This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 15. How- Wisdom of the Leadership Institute • What are you doing? • What's working? • What's not working? • Discoveries? • Advice? This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.
- 16. Next Steps • Explore – LinkedIn & Facebook – there's hundreds PMI Chapters and PMI Global Group out there – Engage in the Virtual Communities from PMI – Our chapter is enabling as many networking features in new website at www.pmimidnebraska.org. We are NOT at the forefront by any stretch of the imagination. – Check out several sites and see what fits – Learn about the pitfalls as well This is the property of Project Management Institute and may not be reproduced or disseminated without the expressed written permission of PMI.