2. Contents
• Origins of Social Networking
• Definition of Social Networking
• The concept of Social Networking
• Comparison of Social Networking sites
• Social Networking versus Messengers
• Social Networking versus Blogging
4. Definition of Social Networking
• The interaction between a group of people
who share a common interest
• Using social contacts to network
• Using internet's network groups (such as
Facebook and Twitter) to network and
communicate between consumers and
businesses
5. Continued…
• "organic solidarity" – develops out of
cooperation between differentiated
individuals with independent roles
• Social phenomena arise when interacting
individuals constitute a reality that can no
longer be accounted for in terms of the
properties of individual actors
6. Concept of Social Networking
• A social network service is an online service,
platform, or site that focuses on building and
reflecting of social networks or social
relations among people
• Most social network services are web
based and provide means for users to interact
over the internet, such as e-mail and instant
messaging
28. Features
• Instant messaging
• Tags
• News feeds
• Groups
• Forum
• Mail
• Grab/copy/share photos
• Music videos
• Personal videos
• Classified, events and books
• mobile
29.
30. Features
• Instant messaging
• Tags
• News feeds
• Groups
• Forum
• Mail
• Grab/copy/share photos
• Music videos
• Personal and commercial videos
• Classified, events and books
• Chat rooms
31.
32. Features
• Instant messaging
• Tags
• News feeds
• Groups
• Forum
• Mail
• Grab/copy/share photos
• Music videos
• Personal and commercial videos
• Classified, events and books
• Chat rooms
33.
34. Features
• Instant messaging
• Tags
• News feeds
• Groups
• Forum
• Mail
• Grab/copy/share photos
• Music videos
• Personal videos
• Classified, events and books
59. Social Networking versus IM
Social networking IM
• It’s a superset of the • It’s a subset of the
latter former
• A relationship is • A relationship is not
organized around a organized around a
person’s interest person’s interest
• People are • People are
connected by connected by the
common interests need to
communicate
60. Social Networking versus Blogging
Social networking Blogging
• Provides micro- • Provides macro-
blogging blogging
• It is usually authored • Are usually authored
by one person and by one person/a
not by a team team
• No formalities are • Formalities are
adhered to followed
• Social orientation • Business oriented
61. The effects of social networking
• social networking is a recent invention that
has the Internet still at the edge of its seat due
to its popularity with people
• Everything about it lies on the advantages
and disadvantages of social networking, and
what it can do for you
62. Positive effect of social networking
• It is a cheaper method of communication
• Flexible working environment
• Efficient way of managing a team
• Builds creditability
• Lack of anonymity (accountability)
• Idea sharing
63. Negative effect of social networking
• Scams and harassment
• Time consuming
• Weakens relationship ties
• Internet victimization-sexual soliciting,
pornography
• Gap in literature
