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The Future of Mobility & Carsharing

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This presentation was given as a workshop at the First Car-Sharing Symposium in Utrecht, Netherlands on June 3, 2015

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The Future of Mobility & Carsharing

  1. 1. The  Future  of   Mobility  &   Carsharing Susan  Shaheen,  Ph.D  
  2. 2. ©  UC  Berkeley,  2015   Overview § Impacts § Mul>-­‐Modal  Integra>on § Data  Sharing  &  Privacy     § Longer-­‐Term  Trends § Summary ©  UC  Berkeley,  2015  
  3. 3. ©  UC  Berkeley,  2015  Mar:n  et  al.  2010   2008  North  American  Carsharing   Survey:  Key  Findings §  Between  9  to  13  vehicles  removed,  including  postponed  purchase     §   4  to  6  vehicles/carsharing  vehicle  sold  due  to  carsharing   §   25%  sell  a  vehicle;  25%  postpone  purchases   §   27  -­‐  43%  VMT/VKT  reduc:on  per  year,  considering  vehicles  sold  and   purchases  postponed   §  More  users  increased  overall  public  transit  and  non-­‐motorized  modal  use   (including  bus,  rail,  walking,  and  carpooling)  than  decreased  it   ©  UC  Berkeley,  2015  
  4. 4. ©  UC  Berkeley,  2015  Mar:n  et  al.  2010   2008  North  American  Carsharing   Survey:  Key  Findings §  Reduc:on  of  0.58-­‐0.84  metric  tons  of   GHG  emissions  per  year  for  one   household  (mean  observed  and  full   impact)   §  34%  -­‐  41%  reduc:on  of  GHG  emissions   per  year  for  one  household.     §  $154  -­‐  $435  monthly  household  savings   per  U.S.  member  aRer  joining   carsharing       ©  UC  Berkeley,  2015  
  5. 5. ©  UC  Berkeley,  2015   Mul>-­‐Modal  Integra>on   §  Co-­‐loca>ng  carsharing  with  public  transit   §  Bike  racks §  Joint  fare  cards §  Standardized  mobile  payment  methods §  Near  field  communica>ons  (NFC) §  Bluetooth  low  energy  (BLE) §  Smartphone  apps §  Route  planners  and  aggregators   ©  UC  Berkeley,  2015  
  6. 6. ©  UC  Berkeley,  2015   Designing  for  Mul>-­‐Modality   ©  UC  Berkeley,  2015   Source:  Toole  Design  &  Boston  Complete  Streets    
  7. 7. ©  UC  Berkeley,  2015   Designing  for  Mul>-­‐Modality   ©  UC  Berkeley,  2015   Source:  Toole  Design  &  Boston  Complete  Streets    
  8. 8. ©  UC  Berkeley,  2015   Integra>on  With  Other  Shared  Modes §  Bikesharing §  Ridesharing/carpooling §  ShuWles  &  flexible  transit  services §  Public  transporta>on   §  Smart  parking §  Automated  Vehicles ©  UC  Berkeley,  2015  
  9. 9. ©  UC  Berkeley,  2015   Data  Sharing  &  Privacy   §  Need  for:   §  Data  standards §  Industry-­‐wide  data  sharing §  Consumer  data  protec>on   §  Proprietary  data  protec>on With  operator  understanding,  the  en2re  industry  wins  when     we  can  measure  aggregate  carsharing  size  and  impacts  to   advance  public  policy ©  UC  Berkeley,  2015  
  10. 10. ©  UC  Berkeley,  2015   Common  Ground §  Challenges  such  as  taxa>on,  insurance,  and  parking  impact   en>re  industry §  Solu>ons  can  be  achieved  through  increased  collabora>on   and  research   ©  UC  Berkeley,  2015  
  11. 11. ©  UC  Berkeley,  2015   Longer-­‐Term  Trends §  Worldwide  growth §  Market  diversifica>on  and  new  service  models §  Commercial  mainstreaming  (e.g.,  college,  low-­‐income) §  Blurring  lines  between  hourly  car  rentals  and  carsharing §  Increased  use  of  virtual  storefronts  in  tradi>onal  car  rentals §  Increased  compe>>on  from  emerging  modes  +  rise  of  sharing   economy   §  Convergence  of  sharing  with  EVs  and  AVs  an>cipated ©  UC  Berkeley,  2015  
  12. 12. ©  UC  Berkeley,  2015   Summary §  Numerous  documented  carsharing  benefits   §  Mul:-­‐modal  integra:on  con:nues  to  develop  (virtual  &   physical)   §  Need  for  data  sharing  &  privacy       §  Longer-­‐term  trends  unfolding  including:   §  Mainstreaming   §  Diversifica:on  of  carsharing  service   §  Blurring  lines  btw.  carsharing  +  car  rental     §  Ecosystem  compe::on   §  EV  +  AV  convergence  with  sharing     ©  UC  Berkeley,  2015  
  13. 13. ©  UC  Berkeley,  2015   Acknowledgements §  Mineta  Transporta>on  Ins>tute,  San   Jose  State  University §  California  Department  of   Transporta>on §  Adam  Cohen,  Elliot  Mar>n,  Nelson   Chan,  and  MaW  Christensen,  TSRC,  UC   Berkeley §  Special  thanks  to  the  worldwide   shared  mobility  operators  and  experts   who  make  our  research  possible   including  Timothy  Papandreou  and   Russell  Meddin   ©  UC  Berkeley,  2015   www.tsrc.berkeley.edu   Email:  sshaheen@berkeley.edu   Twi_er:  SusanShaheen1  

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