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Consumer Behavior MVS.SRINIVASA RAO, MRPG COLLEGE, VIZIANAGARAM.
Consumer Behavior – Definition ,[object Object]
Influenced By…… ,[object Object],[object Object],[object Object],[object Object],[object Object]
CULTURE ,[object Object],[object Object]
Social Classes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PERSONAL FACTORS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PSYCHOLOGICAL ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Consumer behavior