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Team Trojans,[object Object],Supriya,[object Object],Sana,[object Object],Nitin,[object Object],Chirag,[object Object],Innovator- 7Goonj –’ Cloth for Work’,[object Object]
Underprivileged need support,[object Object],India has around 35% of its billion population living below the poverty line, with the majority of the poor living in the villages,[object Object],Due to limited resources most schools only have a black board in the name of infrastructure, regular supply of stationery and other basic material is certainly a distant dream.,[object Object],In the peak of winter days, the children did not have a single piece of cloth covering their bodies - warm clothing was a distant dream. This is a 35-lakh strong community spread across Bihar, where people are forced to eat rats in dire circumstances of poverty & survival. Clothing is the last priority in their lives.,[object Object]
Goonj,[object Object],Goonj, an NGO (nongovernmental organization) with offices in seven cities, a network that spans 21 states, and partnerships with 150 groups, including other NGOs and the Indian army:,[object Object],Deals with:,[object Object],	1. Ready to use material 2. School material 3. Washable - repairable 4. New/Export Surplus 5. Waste material,[object Object],Unique Business Model: Goonjhas grounded a crucial principle: ,[object Object],Self help as the starting point. Always uphold and protect ,[object Object],a person’s dignity. Seek to empower rather than ,[object Object],breed dependency. ,[object Object]
Initiatives,[object Object],Schools have been built, wells have been dug up, and bridges have been built by people under its Cloth for Work initiative,[object Object],Essential school material reaches children in the far-flung village schools under School to School programme,[object Object],Rural women are getting the most basic need of a sanitary napkin under Clean cloth sanitary napkin initiative ,[object Object],Not just a piece of cloth,[object Object]
USP  “People get this material not as charity or Daan, they work on their community issues and get the material as motivation”,[object Object],	You can drop off your unused clothes at any of the Whirlpool-GOONJ drop boxes in your city,[object Object],There are three ways in which you can make a contribution to Ek Jodi Kapda:,[object Object],Make a pledge for contribution on this site,[object Object],SMS <EJK> to 58558,[object Object],Call us on these toll-free nos.: 1860-180-8558 / 6000 8558,[object Object],You can contribute any piece of wearable clothing: it could be pair of jeans, maybe that Superman tee you wore as a kid. You can also give school material; school bags, shoes, stationary, school uniforms, water bottles, toys, games, books, newspapers & one side used paper.,[object Object]
Ek Jodi Kapda,[object Object],Ek Jodi Kapdais an initiative unlike any other. It's not just about giving away clothes to the poor-Cloth is being re-positioned beyond charity; by adding dignity to it and turning it into a big resource for development in village India. GOONJ motivates people in the villages to identify their own community issues. People work collectively on the issue and get the material as motivation for their work. So a sincere effort is being made not only to spread happiness amongst the poor, their dignity is also kept intact.,[object Object]
School to School (S2S),[object Object],SCHOOL TO SCHOOL (S2S) helps establish a long-term relationship between an urban and rural schools. An urban school with an average strength of about 1,500-2000 students can support 4 to 5 rural/slum schools with 100-200 kids,[object Object],Normally students don't even have a pencil or copy to write on, a bag, school uniform, shoes, table and chair are a distant dream. The focus is on sensitizing the urban school children and their parents to the needs of their counterparts on the streets and villages.,[object Object]
Not Just a piece of Cloth,[object Object], Not Just a piece of cloth is an attempt in providing an affordable, easy to use clean cloth napkin made out of waste cloth for women in villages & slums by involving urban masses primarily women and building awareness on this taboo but critical health issue. ,[object Object],This forms a strong connect with the prevalence of RTI and other pelvic diseases in India. The shame & silence associated with the issue makes it the most taboo subject even among women, as a vast majority face great hardships & indignity, besides health risks due to this problem.,[object Object],Sanitary Napkins made by Goonj from cloth,[object Object]
Goonj – The workplace,[object Object]
Achievements - Goonj,[object Object],‘Cloth for Work’ wins international Lien i3 Challenge Award,[object Object],CNN IBN’s ‘Real Heros’ award in women welfare segment.,[object Object],India NGO of the year' award,[object Object],‘Not just a piece of cloth’ wins World Bank’s Global ,[object Object],Development Market Place Award,[object Object],First initiative “VASTRA-SAMMAN” recognized as one of ‘The Good Practices’ in Dubai International Awards.,[object Object],Wins Changemaker’s Innovation Award, the second time, for our disaster relief initiative ‘RAHAT’.,[object Object],Prestigious Ashoka Fellowship to Anshu Gupta, for his innovative idea & its mass social impact.,[object Object],Changemaker’sInnovation Award for its “SCHOOL to SCHOOL” initiative, ‘Not Just a piece of Cloth’,[object Object]
Cost Structure,[object Object],Acost-effective outlet for huge quantities of material discarded by urban schools every year and the same material has a big motivating effect on children in rural & slum schools. GOONJ.. as a central coordinating agency, ensures long term implementation and reduced logistical responsibility on partner urban schools.  ,[object Object],As a result a student's needs will be taken care for a span of atleast 7-8 years bringing uniformity and close linkage.,[object Object],GOONJ.. has a strong network of 300 Volunteers, works with corporate houses, schools, transporters, resident welfare associations, neighborhood communities and local grassroots organizations working in rural areas.,[object Object],Beginning with 67 items of clothing from his own closet to initiate Vastradaan,GOONJ..has been sending 3,000-5,000 kg of material in a month regularly. ,[object Object]
SWOT,[object Object]
Stage I :- Table Analysis   Rating the innovation on a scale of 0 to 5 (5 being the highest score) on each of the parameters outlined in the sandbox, the self assessment scores are:,[object Object]
C.K. Prahlad’s Sandbox,[object Object],High,[object Object],High,[object Object],High,[object Object],High,[object Object],       High,[object Object],High,[object Object]
Capacity to Scale Up,[object Object],[object Object]
Scaling in other states and territoriesCreating New Performance Levels,[object Object],[object Object]
Encouraging Self Help phenomenon
Performance level improvement attempt comtinuously,[object Object]

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