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How to justify your recommendation - Łukasz Karwacki
- 1. How to justify your recommendation?
Lukasz Karwacki
CEO at Sunscrapers
- 5. Who to blame, then?
• (rarely) client’s personal traits
• outside circumstances
• our inability to justify a recommendation
- 13. 3. Present benefits (our POV)
Good: ‘The custom solution will need more
cross-browser testing…’
- 14. 3. Present benefits (client’s POV)
Better: ‘The custom solution will cost
significantly more than the value it
provides…’
- 16. General rules:
1. get involved
2. communicate
3. present benefits (from client’s POV)
4. provide options