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MMA Presentation
7. Oct 2010•0 gefällt mir•1,472 Aufrufe
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This is a presentation showing the practical techniques that helped us build a mobile site, iPhone app and website in 8 weeks. I cover User Centred Design techniques, testing services, performance and cross channel benefits of the approach we took.
Craig SullivanFolgen
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MMA Presentation
- Usability testing & User centred design
- A/B and Multi-variate testing
- Customer Research & Insight
- Web Analytics
- Browser and email compatibility
- On-site search analysis
- Site, Page and Campaign optimisation
- Online self-servicing and contact deflection
- Test design and execution
- A long usable site portfolio
- ROI on UX improvements
- Over 16 years of boring meetings
- CX Manager for Belron® (Autoglass®)