What Mobile Research Can Accomplish in 15 min?

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Kris Mihalic

What Mobile Research Can Accomplish in 15 min? Kris Mihalic User Research Friday 2008 November 7 2008, San Francisco

Technology Business

What Mobile Research Can
Accomplish in 15 min?
Kris Mihalic
Connected Life, Yahoo! Inc.

Lead UX researcher for all
Yahoo!’s mobile
products worldwide

sevensixﬁve @ ﬂickr

The truth

15 minutes

Methods for illbethesun @ ﬂickr

mobile user
research?
Adaptation!

Mobile Mail
Comparative
Priorities
Focus
Forces
...

Yahoo! Go
Concept
Study
Product functionality
UX improvement
Team engagement

Smartphone
Menu
Navigation
Cultural constraints
Technical constraints

“Jigsaw
tcp909 @ ﬂickr

falling into
place”
Radiohead (In Rainbows)

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