1. Google Plus for Business – Beginner Guide
Are you an Entrepreneur running your Business for quite a while? or a Start-up?
You would sure need the help of Google Plus to promote your Business Online.
However, using Google plus effectively matters and even a minor mistake might be a
root cause for your decline as well.
Let us discuss about Do’s and Don’ts in Google Plus and how a business can be
showcased effectively.
Profile and Business Page Creation:
It is essential for your business to have a Google+ profile and Business page with
unique descriptive contents to show case your Business and Services.
Name your Google+ profile and Business page related to your business or services
having SEO in mind. It is vital to be aware of Business Keywords before naming your
Profile or Business Page.
Common Mistake - “Information describing about your preferences”
Your Google+ circle look for your Business description and not your preferences.
Guide your Google+ circles to go through your services with clean option and motivate
them to handshake business with you.
Describe your Business Page identifying your business strength and showcasing
your business portfolio. Include the essential Business links so that your circles visit
your business webpage and know more about you.
Common Mistake - “Having an in-complete profile”
A complete Google+ Profile can only fascinate more Business circles and a partially
complete profile does not. It brings “Trust worthiness” towards your Business and
generate more Business circle.
Common Mistake – “Keyword Stuffing”
It is understandable that Keywords need to be included in your profile information and
Business Description. However, stuffing more keywords onto the information is not
prescribed in any case. Include maximum of 3 Keywords for every 500 words in your
Business description and Profile information.
Common Mistake – “Uploading bad cover image”
Your Cover Image should speak your business and it should be of high quality. It is
also essential to be unique, creative and clean.
2. Communicate with your Business circles:
Having built a good number of circles, be sure you communicate with them as and
when required. Regular communication boosts the relationship and creates good
bonding.
Common Mistake – “Poor Google+ posts”
A quality Google+ post can get more likes and +1 when compared to a post that is
non-attractive and poor. A Good Post need not always speak your Business and
Services, rather communicate non-business-related posts now and then. This may
encourage your circles to follow your posts and get more likes.
Common Mistake – “Posts that Spam”
Spamming your Business and Friends circles with Spam posts may lead to decrease in
circles count and post visits. You may include links in your post but to limited usage.
Common Mistake – “Ignoring Negative comments and not appreciating positive
comments”
Whenever your Google+ posts receive a negative comment, it is not recommended to
ignore them. It might hurt your business as well as your reputation.
It is also not recommended to ignore positive comments and as a Business owner you
need to follow up with the comment responding them appropriately. This might even
close business deals with your circles.
Join Google+ Communities:
As a Business Owner, it’s high time to join Google+ communities related to your
business and services. This can be beneficial in many terms.
You get linked with more Business circles
The Community updates and information help you grow your business
Communities encourages more interaction
Once joined with related Communities, post information and posts related to your
business in professional means and help other community circles gain more
awareness. This enhances your popularity amongst the circles and help you gain more
contacts.
Thank you again for all my regular readers for the great encouragement provided and
time spent to read my articles.
Should you require a Free consultation in regard to Digital Marketing from a Freelance
Web Designer Singapore, Contact Subraa @ +65 97957890 or email
info@subraa.com