9. And not forgetting the rest..
1. Intimately know your customers <<
2. Define the target audience <<
3. Connect community to specific and timely business objectives
4. Review competitive communities
5. Build to solve both a customer and brand problem <<
6. Design for desired behaviours <<
7. Develop a measurement plan <<
8. Create a content plan
9. Plan for promotion
10. Sell the community internally to garner support
11. Determine the platform provider
12. Scope the business requirements
13. Forecast the budget required to build and sustain community