1.
1
MNYCCPOA Spring 2013 Meeting
Social Media Technology ToolsEmerging & for Career Services Professionals
Presenter: Gerald Tang Assistant Director, Undergraduate Career Development
Center for Career Education, Columbia University
Follow Me: LinkedIn.com/in/geraldtang | Pinterest.com/geraldtang
About.me/gerald.tang | Tout.com/u/geraldtang
Gt2257@Columbia.edu | @geraldtang
Session Information_______________________________________________________________________________
We live in a world where it seems every day there are new and exciting social media and technology
tools making our work easier and more engaging. Whether you are working in a large office or a one
woman/man show, you can implement many of the strategies we will be discussing in this session
without breaking your budget.
We will provide you with an overview of different free tools that you can incorporate into your work,
as well as short demonstrations on a select few.
Twitter 101 – Basics of Twitter and how to effectively manage your twitter account
Prezi – an alternative to PowerPoint to spice up your next presentation
Quick Response (QR) Codes – a savvy tool to add to your marketing campaigns
Tumblr/Weebly – Effortlessly share anything from posting text, photos, quotes, links, music,
and videos as a blog
Tout – Capture Short 15 Second Video Status Updates that are shared instantly with friends,
family or the whole world through Twitter and Facebook
Visual.ly – Infographic design tools for non-graphic designers
Asana – Build a shared task list for teams in an effort to re-imagine the way people work together
Presentation Software____________________________________________________________________________
Prezi – http://prezi.com
Cost: FREE Public license, $59/year Enjoy license, $159/year Pro license
Getting bored with PowerPoint and want a new way to captivate your audience in a presentation?
You should try out Prezi! Prezi is a cloud-based presentation software that provides a zoomable
canvas and makes it fun to explore ideas and the connections between them. It's FREE to use, and for
an annual fee you can choose to upgrade your package based on your use of it, and if you have an
“.edu” email you get a free upgrade to have even more functionalities for your Prezi's.
Marketing | Advertising _______________________________________________________________________________
MailChimp – http://mailchimp.com
Cost: Free if you have 2000 subscribers and send up to 12000 emails per month
MailChimp helps you design email newsletters, share them on social networks, integrate with services
you already use, and track your results. It's like your own personal publishing platform.
Issuu – http://issuu.com/
Cost: FREE
Issuu is another tool where you can upload almost any document format and create a virtual flipping
book. You can link the final product to your website, emails and other social media platforms.

2.
2
QR Codes – http://qrcode.kaywa.com/
Cost: FREE
Want any easy way for clients to access your webpage? Try using quick response (QR) codes! QR
codes act and look similar to barcodes – they are encoded with data that can then be scanned and
downloaded using the camera on your smart phone. Data found within these codes can lead you to a
variety of informational resources including contact information, text, and often websites for
marketing purposes. QR codes are a great tool for marketing because they are FREE to generate, easy
to use, and can be adapted to any form of marketing material. You can generate QR codes for free
using sites such as qrcode.kaywa.com and smart phone owners can find and download QR scanners
through their app stores, for free or minimal cost. Clients/students are even using QR codes on
resumes and business cards to direct employers to their online portfolios, blogs, personal websites,
and other information!
File Sharing | Collaboration_________________________________________________________________________________________
Google Drive – https://drive.google.com/
Cost: FREE
Google Drive offers simple, powerful communication and collaboration tools for anyone – all hosted
by Google to streamline setup, minimize maintenance, and reduce IT costs. It allows you to create
and share documents, spreadsheets with others, develop surveys to collect data, establish websites
and hang out with friends and co-workers.
Google Docs/Forms - Create basic documents from scratch or start from a template. You
can easily do all the basics, including making bulleted lists, sorting by columns, adding tables,
images, comments, formulas, changing fonts and more. Forms are a useful tool to help you
plan events, give students a quiz, or collect other information in an easy, streamlined way. A
Google form is automatically connected to a spreadsheet with the same title. When you send a
form to recipients, their responses will automatically be collected in that spreadsheet.
Google Sites - Thinking of creating a website? Google Sites is a free and easy way to create
and share webpages. It is powerful enough for a company intranet, yet simple enough for a
family website. You can start a site from scratch or from a template.
Google+ - Google's social network. Google+ makes connecting on the web more like
connecting in the real world. Share your thoughts, links and photos with the right circles. Use
easy, spontaneous video chat to strike up conversations with as many as nine people at once.
Get everyone on the same page with fast, simple group chat. Features include Circles,
Hangouts, Games, and Search.
Google Calendar – Organize your schedule and share events with friends.
Google Voice – One number for all your phones, online voicemail and cheap calling. You can
use Google Voice with a brand new number from Google or your existing mobile phone
number.
Microsoft Office Web Apps & Lync – http://office.microsoft.com/en-us/web-apps/
Cost: Web Apps are FREE, Lync needs licensing from Microsoft
Microsoft, like many other software companies, are making a strong effort to utilize the cloud. We’ll
take a quick look at Office Web Apps, which are free and accessible through a Windows Live account.
We will also see the features of Microsoft Lync, for messaging and collaboration in the enterprise.

3.
3
SlideShare – www.slideshare.net
Cost: FREE
SlideShare is the world's largest community for sharing presentations. Besides presentations,
SlideShare also supports documents, PDFs, videos and webinars. Features include the following:
upload presentations publicly or privately; download presentations on any topic and reuse or remix;
embed on blogs, websites, company intranets; share on Twitter, Facebook, LinkedIn.
Zipcast: free, no download, 1 click web meetings.
Slidecast: sync mp3 audio with slides to create a webinar; embed YouTube videos inside SlideShare
presentations.
Dropbox – www.dropbox.com
Cost: FREE
A service that lets you bring your photos, docs, and videos anywhere and share them easily. Never
email yourself a file again. Dropbox offers 2GB for free, with subscriptions up to 100GB available.
Other features include the following: apps for iPhone, iPad, Android, and BlackBerry; the ability to
edit files in your Dropbox from your phone; invite friends, family or teammates to a folder (it'll be as if
you saved the folder to their computers) and see other people's changes instantly; easily upload your
photos and videos to Dropbox; create photo galleries viewable by anyone you choose. Dropbox works
even when offline, so you always have your files, whether or not you have a connection.
Reel – www.reelapp.com; http://tinyurl.com/ceh37yq (article)
Cost: FREE
Web app Reel lets you embed your presentations on your website! A company called Zurb has created
a web-based app, called Reel, to help you quickly create and share presentations. The app allows you
to upload PowerPoint or Word documents, PDFs or some images to turn them into an online
slideshow. Each presentation is stored online behind a unique URL, making it easy to poll your
audience for their impressions. You can quickly collect thumbs-up/ thumbs-down votes on each slide
or image. Think of it as Slideshare with a "likes" feature added.
Acrobat – www.acrobat.com
Cost: Some features are FREE; Basic level - $14.99/month
Includes: Host a meeting with up to 5 participants. Get unlimited PDF conversions and up to 15GB of
storage space. Acrobat lets you: Host a meeting. Collaborate on a document. Store some files.
Online meeting software - Start an online meeting with just a click. Share your screen.
Show the team or your clients what you're working on. Use chat and video to work together.
Online document sharing - Collaborate on projects with teammates using a web browser.
Build documents together with an online word processor and table tool, or convert your
desktop files into Adobe PDF documents that anyone can view with free Adobe Reader®
software.
Online file storage - Create a shared workspace so anyone on your team can access project
files from anywhere on the web. Organize your information into folders. Set up permissions.
Only the people you select will be able to view or download your files.
Collanos – www.collanos.com
Cost: FREE
Collanos is a new online collaboration tool targeting non-enterprise organizations that provides users
with and single, consolidated workspace that allows you to integrate and share any of your project
related content with your team members. From simple documents to images, music, and even video,
any type of media can be shared through the Collanos workspace.

4.
4
Box.net – https://www.box.com/
Cost: FREE for 5GB
Box.net is an online file storage where you can manage and share content with your colleagues or
students.
Sugarsync – https://www.sugarsync.com/
Cost: FREE for 5GB
Sugarsync is an online storage and sharing of files via computer and mobile phones.
Web Conferencing | Lecture Capture | Screen Share_________________________________________
GoToMeeting| GoToWebinar| GoToTraining - www.gotomeeting.com
Cost: FREE 30 day trial option; $49 per month for up to 15 participants
Web conferencing and online meeting and training tools.
Join.me - https://join.me/
Cost: FREE
Simple, fast online meetings. Share your screen with anyone. Get everybody on the same page, when
they’re not in the same room, instantly. Review documents and designs, train staff, or demo products.
This tool allows you to have up to 250 views, share control, chat, and send files!
Microsoft Live Meeting - Download the guide here:
http://www.microsoft.com/download/en/details.aspx?id=9559
Cost: FREE
An online meeting space to which your organization subscribes. With Microsoft Office Live Meeting,
you can meet with your colleagues online, which allows you to collaborate in real time, even over long
distances. This tool features audio and video options, the ability to distribute content/handouts,
breakout rooms for subgroups to meet separately, the option to create and share notes, and the ability
to record and save the meeting.
AnyMeeting - http://anymeeting.com/
Cost: Free for up to 200 attendees
AnyMeeting offers free and low-cost web conferencing, video conferencing and webinar services.
Zoom.Us - http://zoom.us/
Cost: Free for 25 attendees
Zoom provides the first unified meeting experience platform that brings HD video conferencing,
mobility and web meetings together as a free cloud service.
Spreecast - http://spreecast.com/
Cost: Free
Spreecast connects you with people through video conversation. You can have up to 4 people on the
same screen for a virtual meeting and broadcast this to others through this platform.
FreeConferenceCall.com - www.freeconferencecall.com
Cost: FREE + upgrades
Used worldwide by consumers of all types from small businesses to large enterprise organizations,
FreeConferenceCall.com flagship solution offers a high-quality, reservation-less FREE conferencing
service that is extremely easy to use (international calls are also free)! FreeConferenceCall.com also
hosts FREE webinars.

5.
5
Tegrity - www.tegrity.com
Cost: $15,500 for a 250 hour block; FTE option – price varies based on population
Whether inside the classroom or out, Tegrity makes recording your lectures or supplementary course
content a snap. Click a button to start recording, click again to pause or stop, and Tegrity takes care of
the rest. Recordings are automatically uploaded to the right course for only enrolled students to view.
Jing - www.techsmith.com/jing.html
Cost: FREE (or upgrade to Jing Pro for $14.99/year)
Jing can be used for both screen shots and to record screen casts. The screen casting element allows to
you record up to five minutes of footage of what you see and do on your monitor. The software also
has mark-up tools for images and works well with Snagit and Camtasia for editing and enhanced
sharing.
Adobe Presenter - www.adobe.com/products/presenter/
Cost: $500
This software can turn PowerPoint presentations into Adobe Flash Player compatible content. The
user can also add narration, animation, interactivity, quizzes, software simulations, and embed videos
into the presentations.
Screenr - www.screenr.com
Cost: FREE
Screenr’s web-based screen recorder makes it a breeze to create and share your screencasts around
the web. Just click the record button, capture your screen and voice, and share the link. Screenr is
easy to use and doesn’t involve downloading any software at all. The program works on Macs and PCs,
and can play everywhere including iPhones. However, there is a five minute time limit.
eLecture - www.umediaserver.net/electure
Cost: Price varies based on population
A webinar / virtual classroom software product for conducting live interactive seminars or lectures
over Internet/LAN, where participants attend sessions online via web browser. Online press
conferences, corporate seminars and training, live university lectures broadcasting, live webinars - if
your organization needs these, eLecture is worth a try!
Video Hosting | Video Production + Editing_______________________________________
VIDEO HOSTING
YouTube - www.youtube.com
Cost: FREE
Founded in February 2005, YouTube allows billions of people to discover, watch and share
originally-created videos. YouTube provides a forum for people to connect, inform, and inspire others
across the globe and acts as a distribution platform for original content creators and advertisers large
and small.
Vimeo - www.vimeo.com
Cost: FREE (Vimeo Plus $59.95/year)
Vimeo is the home for the videos you create. It is a community of respectful people who enjoying
sharing, collaborating on, and watching videos made by people just like you. Vimeo’s mission is to
provide creators with a safe and positive environment to share their videos and connect with others,
as well as to develop simple and elegant tools and features to present your videos to the people you
want.

6.
6
VIDEO PRODUCTION + EDITING
iMovie - www.apple.com/ilife/imovie/
Cost: FREE with Mac computer
iMovie puts all of your videos in one place and organizes them for you so your videos are easy to
browse. You can also edit videos in iMovie with ease thanks to the simple, friendly interface. Every
clip appears as a dynamic filmstrip that lets you preview the action at a glance. Even the hardest
transitions are easy to edit thanks to the Precision Editor, where you can correct shaky video and cut
clips down to the second.
Final Cut Pro X - www.apple.com/finalcutpro/
Cost: $299.99
Final Cut Pro X includes the key sound editing and color grading features from Final Cut Studio, so
now you can use a single application for the entire post-production workflow. The software also
organizes media clips so they are easy to find and assembles shots with ease through the Magnetic
Timeline.
Windows Movie Maker - http://explore.live.com/windows-live-movie-maker
Cost: Requires a Microsoft contract, price varies based on population
With Windows Live Movie Maker, you can quickly turn your photos and videos into polished movies.
Add special effects, transitions, sound, and captions to help tell your story. And sharing with friends
and family is easy—whether on the web, a computer, TV, mobile device, or a DVD.
Wow Slider - www.wowslider.com
Cost: Free
The most strong and popular web design trend over the last couple of years is sliding horizontal
panels, also known as Sliders or Carousels. It's a very effective method to increase the website
usability and engage the user. WOW Slider is a jQuery image slider with stunning visual effects and
tons of professionally made templates. WOW Slider is packed with a point-and-click wizard to create
fantastic sliders in a matter of seconds without coding and image editing.
Brainshark - http://www.brainshark.com/
Cost: Free
Brainshark allows you to upload a PowerPoint deck or other business content (e.g. document, image,
or video) to the hosted site and then use the telephone or computer microphone to record voice
narration.
Slide.ly - Slide.ly
Cost: Free
Slide.ly is a web-based app that lets you make unique slideshows and share them via popular social
media sites. Simply choose pictures from Facebook, Instagram, Flickr or Google, set them to music,
add some special effects and post your slideshow to your social media pages.
Tout - http://www.tout.com/
Cost: Free
Tout allows you to capture short 15-second video or status updates that are shared instantly with
friends, family or the whole world through Twitter and Facebook using your smart phone.
Vine – Download it from your smart phone app store
Cost: Free
Vine is a mobile app that enables its users to create and post short video clips. Video clips created
with Vine have a maximum length of 6 seconds and can be shared or embedded on social networking
services such as Twitter and Facebook.

7.
7
Making Video + Computer Calls_________________________________________________________________
Skype – www.Skype.com
Cost: FREE
Make voice/ video calls, chat over the Internet, and share your screen when you call computer to
computer! Skype’s features include instant messaging, file transfer, and videoconferencing. This tool
is great for one-to-one sessions; while using it with groups, there is no option to see all participants in
the group – there is only group voice available for all.
iChat – http://www.apple.com/macosx/apps/all.html#ichat
Cost: FREE
An instant messaging software application developed by Apple exclusively for its Mac OS X operating
system. It has audio, video and screen-sharing capabilities as well as text messaging. iChat works with
AIM which means you and your buddies can use AIM on a Mac or a PC. iChat works with other
services including Yahoo!, too. You can chat with just one person or make it a “party” by starting a
multi-way chat.
VoxOx – www.VoxOx.com
Cost: FREE
VoxOx might be described as “Skype on steroids”. Like Skype, VoxOx offers FREE VOIP services to
its members when you are calling computer to computer. Where VoxOx differentiates itself from
Skype is its integration of social networks like Facebook and MySpace into its communication
platform so that you can instant message friends on those networks without having to enter those
networks directly. You can seamlessly switch between calling, texting, chatting, Facebook and more –
all in one unified conversation. VoxOx also provides you with the ability to send and receive text
messages from VoxOx to and from a mobile phone.
Vyke – www.vyke.com
Cost: FREE
Vyke is not technically an online collaboration service as much as it is an online communication
service. Like Skype, Vyke is in the business of providing VOIP services to its members. But what
separates Vyke from Skype is their focus. Unlike Skype which focuses primarily on PC to PC VOIP,
Vyke does not serve the PC to PC market. Rather they are focused on providing mobile to mobile,
mobile to PC, and PC to mobile VOIP and text messaging services. Vyke is FREE to download, and
you only pay if you use Vyke to call to fixed land line phones from your mobile or PC device.
Google Talk (Text Chat & Voice Chat) - http://www.google.com/talk/
Cost: FREE
Downloadable chat application by Google. Chat with friends and family. With Google Talk you can
send Text Chat or Voice Chat. Features include the following: make FREE long distance PC-to-PC,
talk to multiple people at once using the audio conferencing feature, and chat with your friends
instantly on Gmail. Share status updates and exchange quick thoughts in real time, and instantly
send and receive files, pictures, and more.
Blogs | Websites_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
WordPress – www.wordpress.com
Cost: FREE
This tool started out as just a blogging system, but it has evolved to be used as a full content
management system (CMS) with many user-friendly features including a plug-in architecture and
template system.

8.
8
Tumblr – www.tumblr.com
Cost: FREE
Effortlessly share anything from posting text, photos, quotes, links, music, and videos, from your
browser, phone, desktop, or email. You can customize your page with full markup and design control.
Blogger (by Google) – www.blogger.com
Cost: FREE
Blogger is a web-based tool that helps you publish to the web instantly. Blogger gives you a way to
automate the blog publishing process without writing any code or worrying about installing any sort
of server software or scripts. And yet, it still gives you total control over the look and location of your
blog. Instead of hand-coding your blog posts and frequently uploading the newest version of your
page, you make posts to your blog by submitting a simple form, and the results immediately show up
on your site. Blogspot is a weblog-hosting service run by the folks who make Blogger.
Wix – www.wix.com
Cost: FREE
This is a website builder offering 1,000’s of Flash web design templates and layouts. You can choose
the one you like and make it your very own, or design your own website from scratch. This tool offers
easy drag and drop editor tools, free fonts, pictures, animations, backgrounds, effects and more. To
publish, you can use their free server or connect to your domain.
Zoho – http://www.zoho.com/
Cost: FREE
Zoho is a web 2.0 online site builder with some advanced features. Simple and easy registration with
no commitment for contracts.
Weebly – www.weebly.com
Cost: FREE
Weebly.com is a web 2.0 online site builder with some advanced features. Registration is fast and
easy. When you visit their website, you will see a registration form that contains only 3 fields -
username, password and email. You merely have to fill out these fields and the account will be
activated immediately. Newbies will like the simple builder interface - you can drag and drop all the
elements right into your site and see the changes immediately. It’s very easy. While advanced users
will probably go with another company that provides more features like script language support,
databases, etc, new users probably will like the ease of Weebly.
About.me - https://about.me/
Cost: FREE
About.me has been dubbed a “social media resume”! It is a custom profile and personal analytics
dashboard. This tool allows you to create a central landing point that will easily express who you are,
create a bio, and all the places you live on the web. You can place your link into your email signature
or twitter bio and direct people exactly where they need to go to find out all about.you! You can also
track who views your page, where they’re coming from, and what they’re doing on your page – which
is key if you’re promoting your business.
Graphic Design | Infographics_________________________________________
Venngage - http://venngage.com
Cost: FREE
Have 20 beautiful graphs for you to choose from and let you track views.

9.
9
Visual.ly - http://visual.ly
Cost: FREE
The website showcases what it deems are the best recent visual data presentations on the web. Users
can explore designs or submit their own creations to share with the Visual.ly community. When
sharing designs, the user can receive valuable feedback that helps them improve the way they display
data. The site currently showcases a diverse array of eye-catching infographs, which cover many
topics ranging from the lifecycle of a startup company to the relationships of girl gossip. The site does
not yet offer infograph building tools, although there is an area reserved for such tools which are
going to be added in the future.
Easel.ly - http://www.easel.ly
Cost: FREE
Another great infographic building tools with 24 templates available for free.
Infogr.am –http://infogr.am/
Cost: FREE
Create infographics and interactive online charts.
Additional Tools___________________________________________________________________________________
Evernote – www.evernote.com
Cost: FREE
Evernote makes it easy to remember things big and small from your notable life using your computer,
phone, and the web. All of your notes, web clips, files and images are made available on every device
and computer you use. Evernote helps you to remember things you like – you can save everything
cool and exciting you see online and in the real world, snap a photo, save entire webpages, record
some audio, and save it all to Evernote. You can share your notes and collaborate on projects with
friends, colleagues, and classmates.
Delicious - http://delicious.com/
Cost: FREE
With Delicious you save, stack and share the web. Instantly save your favorite links, collect your
discoveries in stacks, share what you find, and dig deeper into your favorite topics. Saving links on
delicious makes it easy to find them later on and then share them with anyone. A stack is a collection
of links built around a common theme. To get started, visit the stack tab on your profile page and click
“create stack.” Choose at least three links, add juicy descriptions, pick the best images, choose the
layout, and shuffle the order of links. Sharing your favorite links and stacks on Delicious is as easy as
clicking the share button. In addition, browsing through stacks is a great way to explore interesting
topics and find the best web content out there.
Bre.ad – http://bre.ad/
Cost: FREE
Bre.ad (bread) lets you customize your own digital billboard to promote your favorite causes, brands,
products, and interests. When your followers on Facebook and Twitter click on links you create with
the Bre.ad FREE link shortener, they see your personal billboard for 5 seconds while the page you’re
sharing is loading.

10.
10
Doodle – www.doodle.com
Cost: FREE
Doodle helps finding suitable dates and times for group events, e.g., an appointment, a conference
call, a family reunion, etc. Doodle is particularly easy to use. In addition to scheduling events, Doodle
also supports polls in general. That is, groups can conveniently decide on options other than dates.
Pixability - www.pixability.com
Cost: FREE
Pixability is an online video grader, a tool that will tell you how effectively you’re using online video.
All you need to do is enter the address of your company website and YouTube channel, as well as the
size of your company, and a report will be generated in seconds that will give you numerical scores for
your video presence on Google, Bing, YouTube, and social media, as well as concrete suggestions for
improvement. You'll also be given an overall score on a scale from 0 to 100.
Moodle – www.moodle.org
Cost: FREE
Moodle is an Open Source Course Management System (CMS), also known as a Learning
Management System (LMS) or a Virtual Learning Environment (VLE). It has become very popular
among educators around the world as a tool for creating online dynamic web sites for their students.
To work, it needs to be installed on a web server somewhere, either on one of your own computers or
one at a web hosting company.
Addict-o-matic - www.addictomatic.com
Cost: FREE
Addict-o-matic™, inhale the web. Instantly create a custom page with the latest buzz on any topic.
Addictomatic searches the best live sites on the web for the latest news, blog posts, videos and images.
It's the perfect tool to keep up with the hottest topics, perform ego searches and feed your addiction
for what's up.
Drupal - http://drupal.org
Cost: FREE
Drupal is an open source content management platform powering millions of websites and
applications. It’s built, used, and supported by an active and diverse community of people around the
world. Drupal is a free software package that allows you to easily organize, manage and publish your
content, with an endless variety of customization. Use Drupal to build everything from personal blogs
to enterprise applications. Thousands of add-on modules and designs let you build any site you can
imagine. Drupal is free, flexible, robust and constantly being improved by hundreds of thousands of
passionate people from all over the world.
Asana - http://asana.com/
Cost: Free
Build a shared task list for teams in an effort to re-imagine the way people work together. It is great
for managing projects with teams across campus or even across the world. Highly recommended for
using it to manage your student interns.

11.
11
Social Media Management_______________________________________________________________________
Bit.ly - https://bitly.com/
Cost: FREE
Bitly is a URL shortner. It is the easiest and most fun way to save, share and discover links from
around the web. It also allows you to track activities and clicks.
Crowdbooster - http://crowdbooster.com/
Cost: $9/month
Crowdbooster measures and optimizes your social media marketing by providing powerful, easy-to-
use analytics and recommendations on Twitter and Facebook.
Hootsuite - http://hootsuite.com/
Cost: FREE
Hootsuite allows you to manage multiple social media account in one setting. You can schedule your
updates and track usage.
It links to Twitter, Facebook, LinkedIn,Google+, Foursquare, MySpace, WordPress and Mixi.
Additional integrations are available via HootSuite’s App Directory,
including Instagram, MailChimp, Reddit, Storify, Tumblr,Vimeo and YouTube.
TweetDeck - http://tweetdeck.com/
Cost: FREE
Similar to Hootsuite.
TwitterCounter – http://twittercounter.com/
Provide you with Statistics on number of Tweets vs. Followers.
TweetReach - http://tweetreach.com/
Generate reports on reach and exposure data for tweets.
TweetStats – http://www.tweetstats.com/
Graph your Twitter statstics including Tweets per hour, Tweets per month, Tweet timeline, Reply
statistics.
Tweroid – http://www.tweriod.com/
Shows you time frame when your followers are on most and when you get the most exposure for your
tweets.
To learn more about technology & Social Media _____________________________________________
App Appeal – comprehensive directory of reviews for web applications www.appappeal.com
Mashable – Social Media News and Web Tips http://mashable.com
The Next Web – Technology News, Business and Culture http://thenextweb.com
*Note that: Many of the descriptions in this handout have been taken directly from details listed on each company’s
website. Adopted with permissions from the original authors - Sabina Woods from Northeastern University and Erin
O’Dea from the College of Charleston.