This document discusses how image marketing can open doors for businesses by making images interactive and social. It explains that images can be tagged and linked to websites, events, and offers to drive sales and extend marketing reach through social sharing. Metrics are provided showing increases in engagement, registrations, and photo-sharing from one company's event that utilized image marketing.

1. Image Marketing
Share the journey.

2. Image Marketing Opens Doors
¤ 500M photos are shared each day
¤ B2B sellers are information and image rich
¤ Our technology makes images interactive and social
¤ Image tags can be updated

3. Let images deliver your content
• Create links to your website, trade
show appointment, schedule a
demo, incentives or call Sales.
More horsepower
Safer
DX-1000
Buy
now!
• Share across social media platforms
like Facebook and Twitter.
• Geotargeting
• Peer-to-peer marketing extends your
marketing budget and reach.
• Update the image as events change.
• Reporting let you track the activities.

4. Let images drive your sales funnel
• Create links to your events, schedule
an appointment or a demo, or
special offers.
Register
• Share across social media platforms
like Facebook and Twitter.
• Peer-to-peer marketing extends your
marketing budget, reach and extend
the event without added cost.
• Update the image to align with the
event schedule.
Schedule
• Reporting let you track the activities.

5. Event metrics
¤ 14% increase in affinity members
¤ 1,200 image share prior to event
¤ 2,500 images shares during event
233K Tweets/252K Re-Tweets
¤ 1,600 “Liked” images
¤ 500 actions taken overall
¤ Photo-sharing up 2X
¤ 20% increase in registrations
for 2014 event
230K Posts/478K 2nd FB

6. Questions:
¤ Likes?
¤ Dislikes?
¤ Applications?
¤ Support (Fully outsourced or Train-the-User)?
¤ Estimated cost?