A snippet into my professional and personal life, past present and future

1. STACY BREWER Stacy Brewer Instructional Designer and e-Learning Professional

2. About Me My name is Stacy Brewer, nice to meet you! I am coming into a very exciting time in my life as I am wrapping up my Master's Degree (Instructional Design and a certificate in e-Learning) studies at George Mason University. With only one semester left, I find that my experiences and my education have married beautifully and I feel like a well-rounded individual and professional. My diverse design and marketing background along with a solid understanding of the ISD process and instructional theories, have afforded me a unique angle on ISD. The Master's studies experience has been very unique in that the work environment is very realistic and real-world. Every classroom was an extension of our work place, or our hobbies, or anything at all that could be applied to study. As a result, I am eager and excited to make the transition outside my classroom.

3. Goals and Aspirations One of the most important aspirations, and soon to be achievement was to earn my Master’s degree. Buying a home is one of my top priorities right now, it’s a work in progress, but it’s a dream that will hopefully come true soon. Significantly reduce the carbon imprint of my household and inspire others to do the same. As an outdoorsman, I value the environment and I think it’s important to protect that, whether or not it’s in danger.

4. Educational Background Master’s Degree in Instructional Design from George Mason University – May 2010 e-Learning Graduate Certificate completed in Fall 2009 Relevant Studies: Photoshop, Captivate, Flash, Innovations in Distance Learning, Web Accessibility and Design, Advanced Instructional Design: Constructivist Theories and Methods, Project Management, Instructional Design Foundations and Theories, Analysis and Design of Hypermedia Environments Overall GPA of 3.85 Bachelor of Science in Communication from Radford University – May 2006 Studies concentrated on Public Relations Member of Public Relations Student Society (PRSSA) Graduated from Flint Hill High School in Oakton, Virginia in 2002 Clubs: Debate, Ornithology, Biology and Model United Nations Captain of Golf Team – only female to rank in the top 10 of the MAC league Three Varsity Sport Athlete all four years of High School

5. Professional Background I've had a wonderful opportunity to focus on my studies as they wind down to the final stretch. I've been keeping busy with some consulting projects including some graphic/web and instructional design with some great clients. My professional focus has shifted over the years and it's becoming more active and acute with experience. I find myself ready to take the reigns from the instructed to the active problem solver. I have always been that way, and now that I'm armed with powerful resources and diverse experiences, I am confident that the combination has made me a powerful asset for an organization that is ready to tackle challenges head on. My professional experiences range from the non-profit setting to the fast paced bull pens of sales environments. Through the years I've attained not only essential skills but values such as teamwork, communication and leadership, that transform complex problems to successful products. To me, instructional design is the medium that combines my insatiable taste for knowledge, a knack for creativity and technology and the desire to share knowledge and experiences with others. My professional goals are simple, seek challenges and provide attractive and viable solutions related to instructional design.

6. Professional Background Instructional Design Projects Currently consulting with the Multiple Sclerosis Society in Denver Colorado to convert a stale face-to-face training program to an energetic blended learning environment and additionally train more employees with fewer personnel. Created short, concise computer based training modules to help brokers learn various technical skills including Microsoft Office Functions and client database operations. The goal was to increase individual productivity by delivering short packets of information that were manageable for the busy brokers. Training was also delivered in face-to-face fashion as well. Designed and maintained an online community of practice for a marketing department that spanned across various office locations. With budgets getting tight, it became difficult to maintain monthly lunch meetings with the various large marketing departments. I developed an online discussion forum for the marketing professionals to share their best practices. Additionally, the forum allowed for cross departmental collaboration. The community of practice supported not only collaboration and sharing knowledge, but stimulated consistency with the marketing materials, which was also a challenge due to the locations of the offices. To learn more about the project click here. Developed instructional materials using e-learning principals for asynchronous training: Challenge: Outside sales team needed training for tradeshow operations. Because all of the sales team members were spread across the nation, face-to-face instruction was very difficult and as new members joined the team, training needed to be integrated into the orientation process. Solution: I created an online series of training modules using Adobe Captivate accessible to the sales team. Result: The sales team members became less dependent on the sales team in managing their trade show materials, thus reducing marketing resources. Challenge: Organization rolled out new company intranet, transitioning from static web pages to interactive and much more complex SharePoint. About 100 employees needed to be trained on the operation and function, as well as the new standards (such as file sharing, check-in/check-out procedures) for the intranet. With limited qualified training personnel, it was a tremendous challenge to get so many people up to speed with a quick product roll out. Solution: I created a series of short online training modules for both managers (with higher permission levels) and general users to create a knowledge base for the basic functionality and establish company standards for the intranet. Result: A smooth transition into the new intranet system. Which fostered an environment for more efficient knowledge sharing across departments resulting in quicker turn around time for projects and products. Development Tools: Adobe Creative Suite; Dreamweaver, Photoshop, Illustrator, Contribute, Adobe Captivate, Adobe Flash, Ning.com (for community of practice), Microsoft PowerPoint, Web 2.0 Tools, WSS 3.0 (SharePoint)

7. Professional Background Graphic Design Create marketing collateral with creative elements while keeping with the company image standards: Marketing presentation boards, PowerPoint presentations, presentation books, detailed aerials, brochures (including personalized booklets for individual clients), invitations, direct mail marketing, proposals, flyers, email marketing collateral Public Relations Write content for publication for public online and print distribution: Newsletters, press releases, fact sheets Organize and manage special events and broker functions, such as promotional luncheons: create invitations, manage invite list, organize and arrange for food and décor, etc. Development Tools: Adobe Creative Suite; Photoshop, Illustrator, InDesign: Microsoft Office; Word, PowerPoint, Publisher, Excel

8. Professional Background Web Design Currently working on several projects for clients looking to start up a company website Incorporating eBay store and shopping capabilities Database management Create website in compliance with 508 regulations Create Blogging websites for clients with creative talent, market blog to increase traffic and following Manage and maintain content Part of team assigned to stylize SharePoint intranet Development Tools: Adobe Dreamweaver, Contribute, Photoshop, Flash, WordPress, eBay, Firefox Web Development tools, Google Analytics

9. Professional Background Office and Administration: Manage general office and marketing operations: Manage scope of marketing projects, including budget analysis, timeframe estimation and resources Track and code office and departmental invoices and expenses according to project, property, etc. Support not only the marketing efforts but behind the scenes organizational activities of six commercial brokers: includes various activities ranging from acting as a customer support liaison to constructing lease documentation Support office operations by maintaining appearance, supplies and supporting front desk operations as needed Proofread and edit copy Tradeshow support for sales team Organize and/or assist with Broker functions and special events Development Tools: Microsoft Office: Word, Project

10. Instructional Design ArtifactsAdobe Captivate Projects Salary.com Demo Brief introduction to salary.com website and function for a new user looking for salary information. Includes accompanying step by step worksheet. Microsoft Outlook Democreated training modules such as these for internal office use Design Prototype and Instructor Guide Design Brief Online Women’s Fishing Clinic Interactive learning tool with quizzes. Created to accompany a face-to-face clinic.

11. Instructional Design ArtifactsAdobe Captivate Projects Overcoming Lies Instructional module to help beginning golfer learn about challenging golf lies and how to address them effectively Office Phone TutorialDemonstration of Phone functions for new employees Tradeshow SetupAsynchronous training for sales team to learn how to setup and take down presentations materials for tradeshow Enrollment Verify DemoHelps new website users navigate the EV process online to ensure a successful enrollment

12. Instructional Design ArtifactsiPhone - mLearning Application Design and Development This year I’ve had the privilege to work with a fine group of other students in conjunction with a team of developers in Orlando, Florida, led by David Rogers. This ongoing project aims to create an iPhone application that will be used by introductory level Spanish students in a Massachusetts high school. In addition to browsing through the prototype, I welcome you to take a look at some of the design used to drive the direction of the project: Performance Analysis Needs Assessment and User Needs Documentation Persona Documentation Flow Chart Site Map iPhone Visual Prototype(Click Picture to View)

13. Marketing Artifacts(Click to View) Marketing Presentations & Pitches Used for presenting to clients to win over exclusive broker/business rights Marketing Presentations & Pitches Used for presenting to clients to win over exclusive broker/business rights Sample Email Marketing Piece Marketing Flyer (Consulting) Marketing collateral created for client that can be used as single page handout for client, or multiple pages for more detailed property information

14. Web Design Artifacts Friendly Pirate Blog Creative writer needed new and revamped blog. Incorporated several Web 2.0 sharing tools to expand reader base. Also set up Google Analytics for site to track readership Portfolio Website Two versions of portfolio website, one of them is entirely 508 Compliant

15. More Artifacts For more samples of my work, I welcome you to browse my online portfolio which includes pieces of work including: Instructor Guides Research Projects and Analytical Papers Samples of Personal Learning Environments, Communities of Practice, etc. Adobe Flash Samples Case Studies And more Professional samples Click here to visit my site.

16. Other Interests Golf Fishing Snowboarding Going Green