1. According to the research of Marcel Toshio Omori & Alan Salvany
Felinto “Analysis of Motivational Elements of Social Games: A Puzzle
Match 3-Games Study Case”

2. Gameplay
mechanics
Asynchronous
Gameplay
Psychological
Needs:
material needs,
power needs,
affective needs,
ambition needs,
information needs
Gratification:
competition,
challenge, social
interaction, fun,
fantasy, excitation
Playfulness:
creation of
conditions and
situations to
express personal
meaning for
players
The “Flow”
Intrinsic and
Extrinsic Motivations
Virality
Players
segmentation
Cognitive
spontaneity
(learning)

3.  have simple gameplay;
 do not show strong points at the fictitious
socialization part;
 focused on the social status;
 competition is the most motivating element
of the game;
 Virality Dependency.