Oriense english presentation 15.09.13

Technology Business

180 million visually impaired people
– 1 out of every 40
Every year the number of totally blind is growing
2-3 million
All that they actually use:

OrCam - $2500
Eye21
Text and object recognition
Ultrasound lamps and canes
$200-300
Obstacle detection in one or more zones
AuxDeco - $15,000
VOICE ~$500
Formation of audio or tactile
image

Disadvantages
Lack of information;
Uncomfortable method for information
transmission, in particular prevents hearing;
Discomfort of carrying and use;
The need for a long training;
Low reliability.

Our experience and products
Helmet-mounted sight and
display system
Control system of container
position for nuclear power plant
StereocameraComputer vision
for robotics

The problem
No freedom of movement:
Obstacles detection
Inability to walk on unfamiliar routes
Road crossing
Use of public transport

Notification about obstacles and passways;
Indoor navigation throw labels;
GPS navigation include public transport;
Safety road crossing;
Text and object recognition.
Oriense

sensorMini PC Headphones
Our solution
Weight less than 1kg
BOM $250 - $350

How it works
Voice
synthesizer
Software
Oriense
3D + RGB
Image
Text
description
Voice
description

Oriense 1 Oriense 2
Product line
Companies, what gives work
for visually impaired
Rehabilitation centers
Social places
Adopted GPS navigation
Public transport using
Special features
11
Oriense 3
Consumer version
Full functional

Go to market
Oriense
Insurance
companies
Direct sales
Distributors and
wholesale
Charities and public
organization

Year
$
Sales modeling
Cost (BOM) $250 - $450
Retail - $1000;
Service - $50/month.
10% ready to buy the product;
40-50% ready to buy as the service.
-1,000,000
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
2013 2014 2015 2016 2017 2018
Прибыль

Road Map
Preseed
$20k
Prototype BPrototype A
Business
version
Seed
$120,000
Consumer
Beta
Sales
Winner of grant $33,000 from assistance fund
Pre-order of the indoor version10 pc
DEMO EUROPE participant, 3rd place at IT startup Eurasia
AAA index from Russian Startup Index
Winner of the regional stage of Microsoft Imagine Cup 2012 etc.

Our team
Kitaev Vitaliy
CEO, product manager
Robotics engineer. Winner of Microsoft Imagine Cup stage. BIT prize
winner. SumIT graduate. Participant of the Lumiknows & Intel school.
Participant of the Slush startup conference.
Zhukov Konstantin
CIO, algorithms and software
Computer vision expert. Since 2008, creates systems based on image
processing and analysis, for the needs of extreme and space
robotics, defense. Recent years, works as a lead algorithmist in the Central
Research Institute of Robotics (CRDI RTC). SPbSTU PhD student.
Bunyakov Vladimir
CTO, hardware
Head of laboratory in CRDI RTC. Leading expert in the field of television
systems and computer vision, with 15 years' experience. Operational
experience with the German Aerospace Agency (DLR), Hitachi
Kokusai, ISTC projects.

Vitaliy Kitaev: +7 (911) 784-47-87
www.oriense.com
info@oriense.com
@oriense_ru

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