2. “Companies with a defined
corporate commitment to
ethical principles do better
financially than companies that don't”.
Definition of CSR
3. “CSR is continuing commitment to behave
ethically and contribute to economic
development while improving the quality of
life of the workforce and their families as well
as the local community and society at large”.
What is CSR?
4. Meaning of CSR
CSR is the integration by companies of social and
environmental concerns in their business operations and in
their interaction with their stakeholders on a voluntary
basis.
" The concept of social responsibility means going beyond
the fulfillment of legal requirements by investing more in
human capital, the environment, and relations with
stakeholders.
5. •Customers and clients are influenced by a company's reputation in social and
environmental areas.
•The employment market is competitive and good recruits want to work for and stay
with companies that care.
•Social performance increasingly influences investors' decisions, as the ethical
investment market grows evermore quickly.
•CSR enables the strategic management of internal and external risks in social as well
as environmental areas.
•Existing socially responsible actions become more visible and are better
communicated.
•Social and environmental responsibility has been demonstrated to reduce operating
costs.
Why is CSR important?
7. EDUCATION
Formal and non-formal education, adult education
Scholarships for girls, merit scholarships and technical education for
boys
Distance education
Girl child education
Digital literacy / computer education
8. HEALTH CARE AND FAMILY WELFARE
Pulse polio programme
Mobile clinics — doctors' visits
General and multispeciality medical camps, cleft lips
Reproductive and child health care, supplementary nutrition / mid-day meal projects
Safe drinking water, sanitation — household toilets, community hospitals
HIV / AIDS, cancer, TB awareness and prevention camps
Blood donation
Responsible parenting
9. SUSTAINABLE LIVELIHOOD
Self-help groups (microfinance for women and farmers)
Integrated agriculture development
Integrated livestock development
Watershed management
Microenterprise development
Skill development / vocational training through Aditya Birla
Technology Park for integrated training programme and VT
centres at most of our plants in collaboration with ITIs