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How UncommonGoods
Leverages Artisan
Vendors to Expand
and Enhance Its
Assortment
SETH WALTER
UNCOMMONGOODS
1. A brief history of UncommonGoods and me
2. Why artisan vendors?
3. What are some of the benefits?
4. What are some of the challenges?
5. Some case studies of how SPI Buyer helps UG overcome challenges
6. Further steps to strengthen vendor partnership
PRESENTATION CONTENTS
A BRIEF HISTORY OF
UNCOMMONGOODS (& ME)
A Brief History of UncommonGoods
• Founded in 1999 by
Dave Bolotsky
• Inspired by craft fairs
• Marketplace to connect
makers with admirers of truly
special goods
A Brief History of UncommonGoods
• Commitment to Sustainability
• Founding B Corporation
• Better to Give Program
My Path to UncommonGoods
• Williams-Sonoma and
Pottery Barn
• dELiA*s
• Flying…duo
• Joined
UncommonGoods in
early 2014
BENEFITS OF WORKING
WITH ARTISAN VENDORS
How UG Benefits From Working With
Artisan Vendors
• Reinforces our brand identity
How UG Benefits From Working With
Artisan Vendors
• Reinforces our brand identity
• Enables us to stay on-mission
How Other Companies Can Benefit
From Working With Artisan Vendors
• Greater access to unique product
How Other Companies Can Benefit
From Working With Artisan Vendors
• Greater access to unique product
• Potential to be first to market
How Other Companies Can Benefit
From Working With Artisan Vendors
• Greater access to unique product
• Potential to be first to market
• Surprisingly short lead times
How Other Companies Can Benefit
From Working With Artisan Vendors
• Greater access to unique product
• Potential to be first to market
• Surprisingly short lead times
• Storytelling opportunity
CHALLENGES OF WORKING
WITH ARTISAN VENDORS
Challenges of Working With Artisan
Vendors
• Artists can be …
temperamental
Challenges of Working With Artisan
Vendors
• Artists can be …
temperamental
• Unexpected events can easily
affect their productivity
Challenges of Working With Artisan
Vendors
• Artists can be …
temperamental
• Their life events can affect
their productivity
• They’re not always willing or
able to comply with basic
business practices
CASE STUDIES
Case Studies
• Improved general efficiency
from using SPI Buyer leaves
more time for Planners to
provide “personal touch” to
artisan vendors.
Case Studies
• We developed a vendor extranet to streamline communication
and get everyone on the same page.
Case Studies
• Planner Louise Geller sent
an Excel spreadsheet
modeled on Master
Scheduling to a vendor
so they could plan their
production around
avoiding stock-outs
Case Studies
• Planners Kat Guerrero and Devin Richardson feel more
confident placing large “blanket purchase orders” for high-
volume slow-production vendors because Master Scheduling
helps them keep the vendor on track
1 2 3 4 5 6 7 8 9 10 11 12 13
Week Beginning 08/22/16 08/29/16 09/05/16 09/12/16 09/19/16 09/26/16 10/03/16 10/10/16 10/17/16 10/24/16 10/31/16 11/07/16 11/14/16
+Beg QOH(+) 394 363 320 277 4,215 4,164 4,116 4,072 4,023 3,882 3,640 3,326 6,821
+Receipts (+) 4,000 4,000
Case Studies
• Planner Rachel Goldstein
used a special demand
curve to more accurately
predict late sales for a
giftable item, capturing an
extra 200 units of demand
in-season
0
200
400
600
800
1000
1200
1400
10/19/2015 11/19/2015 12/19/2015
Actual
Special Curve
Main Curve
FURTHER STEPS
Further Steps
• Rachel sends an annual vendor survey which helps us determine
how we’re doing overall with our vendor relationships and how we
can improve
Further Steps – 2017 Projects
• Simplify our product safety/compliance process
• Further refine our vendor online experience
• Better equip small vendors to succeed operationally
• Develop soft skills related to vendor relationship management
among vendor-facing team members
QUESTIONS?
Contact Me
•Seth Walter
Email: swalter@uncommongoods.com
LinkedIn: www.linkedin.com/in/sethwalter

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How UncommonGoods Leverages Artisan Vendors to Expand and Enhance Its Assortment

  • 1. How UncommonGoods Leverages Artisan Vendors to Expand and Enhance Its Assortment SETH WALTER UNCOMMONGOODS
  • 2. 1. A brief history of UncommonGoods and me 2. Why artisan vendors? 3. What are some of the benefits? 4. What are some of the challenges? 5. Some case studies of how SPI Buyer helps UG overcome challenges 6. Further steps to strengthen vendor partnership PRESENTATION CONTENTS
  • 3. A BRIEF HISTORY OF UNCOMMONGOODS (& ME)
  • 4. A Brief History of UncommonGoods • Founded in 1999 by Dave Bolotsky • Inspired by craft fairs • Marketplace to connect makers with admirers of truly special goods
  • 5. A Brief History of UncommonGoods • Commitment to Sustainability • Founding B Corporation • Better to Give Program
  • 6. My Path to UncommonGoods • Williams-Sonoma and Pottery Barn • dELiA*s • Flying…duo • Joined UncommonGoods in early 2014
  • 7. BENEFITS OF WORKING WITH ARTISAN VENDORS
  • 8. How UG Benefits From Working With Artisan Vendors • Reinforces our brand identity
  • 9. How UG Benefits From Working With Artisan Vendors • Reinforces our brand identity • Enables us to stay on-mission
  • 10. How Other Companies Can Benefit From Working With Artisan Vendors • Greater access to unique product
  • 11. How Other Companies Can Benefit From Working With Artisan Vendors • Greater access to unique product • Potential to be first to market
  • 12. How Other Companies Can Benefit From Working With Artisan Vendors • Greater access to unique product • Potential to be first to market • Surprisingly short lead times
  • 13. How Other Companies Can Benefit From Working With Artisan Vendors • Greater access to unique product • Potential to be first to market • Surprisingly short lead times • Storytelling opportunity
  • 14. CHALLENGES OF WORKING WITH ARTISAN VENDORS
  • 15. Challenges of Working With Artisan Vendors • Artists can be … temperamental
  • 16. Challenges of Working With Artisan Vendors • Artists can be … temperamental • Unexpected events can easily affect their productivity
  • 17. Challenges of Working With Artisan Vendors • Artists can be … temperamental • Their life events can affect their productivity • They’re not always willing or able to comply with basic business practices
  • 19. Case Studies • Improved general efficiency from using SPI Buyer leaves more time for Planners to provide “personal touch” to artisan vendors.
  • 20. Case Studies • We developed a vendor extranet to streamline communication and get everyone on the same page.
  • 21. Case Studies • Planner Louise Geller sent an Excel spreadsheet modeled on Master Scheduling to a vendor so they could plan their production around avoiding stock-outs
  • 22. Case Studies • Planners Kat Guerrero and Devin Richardson feel more confident placing large “blanket purchase orders” for high- volume slow-production vendors because Master Scheduling helps them keep the vendor on track 1 2 3 4 5 6 7 8 9 10 11 12 13 Week Beginning 08/22/16 08/29/16 09/05/16 09/12/16 09/19/16 09/26/16 10/03/16 10/10/16 10/17/16 10/24/16 10/31/16 11/07/16 11/14/16 +Beg QOH(+) 394 363 320 277 4,215 4,164 4,116 4,072 4,023 3,882 3,640 3,326 6,821 +Receipts (+) 4,000 4,000
  • 23. Case Studies • Planner Rachel Goldstein used a special demand curve to more accurately predict late sales for a giftable item, capturing an extra 200 units of demand in-season 0 200 400 600 800 1000 1200 1400 10/19/2015 11/19/2015 12/19/2015 Actual Special Curve Main Curve
  • 25. Further Steps • Rachel sends an annual vendor survey which helps us determine how we’re doing overall with our vendor relationships and how we can improve
  • 26. Further Steps – 2017 Projects • Simplify our product safety/compliance process • Further refine our vendor online experience • Better equip small vendors to succeed operationally • Develop soft skills related to vendor relationship management among vendor-facing team members
  • 28. Contact Me •Seth Walter Email: swalter@uncommongoods.com LinkedIn: www.linkedin.com/in/sethwalter