Cost-Effective Business Backup and Disaster Recovery - Brian Verenkoff, Director of Marketing and Business Development, Buffalo

1. Buffalo Backup and Disaster Recovery
2010.10.11
Prepared by: Brian Verenkoff

2. Agenda
Buffalo provides cost-effective and robust backup and disaster recovery
solutions:
About Buffalo
• Buffalo’s History
Backup and Disaster Recovery
• Basic Explanation
• Data Loss Statistics
• Best Practices
Buffalo Backup & DR Technologies
• PC Backup and Backup Software
• NAS
• Offsite / Replication

3. Company Profile
• Established in 1974
• Headquartered in Nagoya, Japan (Public Tokyo Stock)
• US Headquarters Located in Austin, TX
• Worldwide Revenue is $1.5B
• Japan Market Leader in 16 Categories including NAS, Storage and Networking
• Over 1,500 Consumer and SMB SKUs

4. Buffalo = Value
Buffalo is able to provide business class products at incredible values:
 Buffalo is a true product manufacturer
• Designed and Engineered by Buffalo not ODMs
• Products purpose built from the ground up
 Leverage the expertise of over 200 engineers
• Internal technology innovation (many patented technologies)
• Minimal 3rd
party royalties that raise cost
• Engineering expertise in many areas
 Comprehensive storage product lines
• Many versatile configurations to meet the exact needs of your
customers
• Enhance benefits when paring products
• SMB has always been our expertise

5. Backup & Disaster Recovery
Simple definitions for backup and disaster recovery.
Backup - making copies of data so that these additional copies may be used to
restore the original after a data loss event.
Disaster Recovery - the process, policies and procedures related to preparing
for recovery of data critical to an organization after a natural or human-induced
disaster.
Data Retention – a policy of keeping data and records for a defined period of
time in which the data can be restored, usually due to accidental overwriting or
deletion.

6. Data Loss Statistics
Buffalo offers many technologies that provide businesses robust backup solutions.
• 6% of all PCs will suffer an episode of data loss in any given year.
• Up to 20% of PCs suffer hardware failure in the first three years of use.
• Only 35% of SMBs have a comprehensive disaster recovery plan in place.
• Only 6% of companies suffering from a catastrophic data loss survive, 43
percent never reopen, and 51 percent close within two years
• As much as 60% of corporate data resides unprotected on PC desktops and
laptops.
Buffalo has a comprehensive array of scalable products that address this

7. Data Loss Statistics
Data Loss is common. 68% of data loss is caused by Hard Drive failures.
~1% of data loss occurs from natural disasters

8. True SMB Backup Solution
Buffalo TeraStation products ship with NovaStor NovaBACKUP Business Essentials Software
• 10 licenses per product
• Granular Backup options
• Bare-Metal System Imaging
• Full System
• Customizable Scheduling
• Backup to Tape
• Online Backup Services
• Windows Server 2003 and 2008 Backup
• AD, VSS and System State Backup
• SQL 2005 SP2+ and SQL 2008 Backup
• Exchange 2000/2003/2007 Backup
TeraStation: NovaBACKUP 11.1 Business Essentials
10 Licenses per product
$299.95 per License Value

9. Buffalo Backup Solution = Extreme Value
10 Licenses of NovaBACKUP Business Essentials has a street value of ~$3,000
Try it free for 15-days
on novastor.com

10. File and Backup Servers
NAS devices are designed to be business network file servers. Users access important data
directly from the NAS server as centralized and robust network storage. Most commonly
they’re also used to store and house PC backups.
A single NAS failure causes catastrophic loss of all backups. A more detailed Disaster
Recovery plan should be considered, especially to protect from natural disaster.
Marketing 1
Marketing 2
Executive
Sales 1
Sales 2
NAS Backup Server

11. Buffalo Backup Recommendations
User 2User 1
NAS File Server
RAID5 w/ NAS Backup
NAS-2-NAS Replication
Regardless of RAID and hot-spare, if the entire NAS device were to fail, or if data
was to be corrupted on the NAS device, loss of data would be evident.
To prevent ultimate data loss, an additional NAS device can be connected to the
network and daily or weekly backups of the primary NAS device’s data can be
copied onto the backup NAS device.

12. Scalable Backup & Disaster Recovery
Office 1 User
Office 1 User
TeraStations and DriveStations can be configured together to support endless disaster
recovery, business continuity, and backup scenarios.
Internet
Office 2 User
Office 2 User
NAS-to-NAS over Internet
(VPN or Static IP)
Local backups at each
location provide an
additional level of retention
and data protection.
Off-site
Rotation

13. Replication: Technical Overview
• Proven Linux rsync technology
• Real-time and scheduled replication
• USB direct-attached device, network or Internet replication
• Super-easy and fast setup
• Supports one-to-many replication jobs
• Supports many-to-one replication jobs
• Cross-sync’ing
• Two-way replication
• Not designed for conflict resolution
• Device*, share and folder level replication
• *Device replication = ALL shares
• Works over Internet with VPN or static IP and receiving location
• Hardware/software solutions starting at under $800
• Pedestal, rackmount, capacities from 1.0 – 8.0 TB
• Compression and encryption available for scheduled replication

14. Why Use Buffalo
• Mature product offering with #1 SMB NAS market share (NPD)
• Easy to use secure and reliable storage solutions
• US based 24/7 tech support pre and post sale
• Partners get priority support
• 3-year warranties on TeraStation series NAS products

15. Q&A